Tag: AIMA

  • Srinivasan Swamy inducted into AFAA hall of fame at Adasia Beijing

    Srinivasan Swamy inducted into AFAA hall of fame at Adasia Beijing

    MUMBAI: In a moment of well-deserved recognition, R K Swamy Ltd chairman Srinivasan Swamy has been inducted into the Hall of Fame of the Asian Federation of Advertising Associations (AFAA) at Adasia Beijing. The honour ‘AFAA’s highest’ was presented by AFAA  immediate past president Raymond So, before delegates from 32 countries.

    The citation celebrating Swamy’s extraordinary career highlighted his “quarter century spent in leading and building the largest Indian-owned integrated marketing services group”: the R K Swamy Hansa Group. It also commended his visionary leadership that has guided the global marketing and communications industry for over four decades.

    Over the years, Swamy has held numerous prestigious leadership positions across the industry. He has served as chairman of the Asian Federation of Advertising Associations (AFAA), chairman and world president of the International Advertising Association (IAA), and chairman of the Confederation of Asian Advertising Agency Associations (CAAAA). He was also president of the India chapter of the IAA for an unprecedented four years, president of the Advertising Agencies Association of India (AAAI) for three consecutive terms and was re-elected once again in 2025 and chairman of the Advertising Standards Council of India (ASCI). In addition, he has served as chairman of the Audit Bureau of Circulations (ABC), president of the All India Management Association (AIMA), the Madras chamber of commerce and industry, the Madras management association, and the Advertising club Madras.

    The citation also lauded his role in creating and leading major industry milestones. Swamy played a key part in conceptualising Goafest, steering the IAA world congress 2019, and spearheading the IAA silver jubilee summit in Kochi. He has also been instrumental in driving several editions of the confederation of Indian industry’s international brand summit and the AIMA world marketing congress, among other notable initiatives.

    Beyond the realm of advertising, Swamy has made a significant impact through his work with social, educational, medical, and cultural institutions. His involvement in community and religious causes has further reinforced his reputation as both an industry stalwart and a socially conscious leader.

    His illustrious career has earned him numerous national and international accolades. He is the only Indian to have received the award of appreciation from the Japan Advertising Association, the IAA Global Compass Award for outstanding contribution to the industry, and the Adstar Korea Lifetime Honour Award. Among his many other honours are the AFAA special merit award, the IAA Inspire champion award, the IAA North Star medal, and the honorary life fellowship from the All India Management Association.

    Swamy has also been recognised closer to home with lifetime achievement awards from the advertising agencies association of India, Indira institutions, the Rotary Club of Guindy, and the Advertising Club Madras. He has been inducted into the IAA India chapter hall of fame and was honoured with the Distinguished alumni award by the Alagappa College of Technology during its platinum jubilee celebrations.

    Known for his friendly demeanour, generous spirit, and wise counsel, Srinivasan Swamy continues to inspire the advertising fraternity across the world. His induction into the AFAA hall of fame cements his position as one of India’s most respected global advertising leaders: a visionary who has built an enduring legacy of leadership, learning, and lasting impact.
     

  • Aroon Purie, RC Bhargava, Rohini Nilekani, given Managing India Award

    Aroon Purie, RC Bhargava, Rohini Nilekani, given Managing India Award

    Mumbai: India’s G20 Sherpa Amitabh Kant presented the Managing India Awards at the Golden Jubilee National Management Convention in New Delhi.

    The India Today Group founder, publisher and editor-in-chief Aroon Purie got the Lifetime Contribution to Media Award while Maruti Suzuki India Ltd chairman R C Bhargava received the Lifetime Contribution Award. Rohini Nilekani Philanthropies chairperson Rohini Nilekani took the Corporate Citizen Award. All awardees were joined by their spouses during the presentation of trophies.

    The citations for the awards were read by Hero Enterprise chairman Sunil Kant Munjal, television show host Rajiv Makhni, and renowned cinema actor and director Nandita Das.

    Presenting the awards, Kant said that it was a great honour for him to present awards to three great people who he had grown up admiring.

    Sharing his experience as India’s G20 Sherpa, Kant said that it was a job of taking one’s leader to the top of Mount Everest.

    Talking about India’s strategy and achievements during its presidency of G20, Kant said that the PM wanted the opportunity to be used to transform the districts and cities where the 220 G20 meetings were to take place, which was done.

    The negotiations proved tougher than anticipated, Kant said. However, he could be ambitious and courageous as G20 Sherpa because he had the full backing of the Prime Minister. “The PM’s directive was to be decisive and action oriented,” he said. It took nine days of non-stop negotiations in a room without phones, away from the media, to achieve consensus on the Russia-Ukraine statement. “We pushed the limits and took it to the level of brinkmanship to achieve success,” he said.

    India demonstrated its ability to drive multilateralism and bring everybody on board, Kant said, and attributed India’s ability to do so to India’s status as the 5th largest economy in the world.

    Talking about pushing the agenda of global south in G20, Kant said that the PM wanted India to put the global south first and India’s G20 presidency began with a virtual meeting of the region’s countries. This year, 80 per cent of the global growth came from the south, he pointed out.

    Kant said that India managed to achieve consensus on every issue, including redesigning the multilateral institutions, pushing digital public infrastructure, climate change, climate finance, green growth, women-led development, and inclusion of Africa. He pointed out that India achieved 112 outcomes during its presidency of G20 compared to 50 by the previous president, Indonesia.

    India’s digital public infrastructure was a key focus during the presidency, as 133 countries lack fast payment systems. “It became important to evangelize DPI model, which is open and interoperable unlike the big tech model of the US and China,” he said.

    Accepting the Managing India Award, Purie said that he was delighted to receive the award at this particular time because the media has become the whipping boy for everyone and everyone blames all ills of the society on the media. “We’re not perfect. Bad apples exist in every industry and profession. Aren’t there bad apples in business and bureaucracy?” he said.

    Stressing the importance of the media in today’s India, Purie said,”A free press is essential for our democracy, especially when democracy is not functioning so well…when more debates are held on television than in Parliament.” Purie expressed worry about the epidemic of fake news, and the potential of AI to make it worse. “Truth is in danger of becoming an endangered species…journalists have to step up and do their job honestly,” he said.

    Bhargava said that the award was somewhat an anomaly because when he joined Maruti, he knew nothing about management. He credited his colleagues for teaching him management. “Individuals can never achieve. All achievements are collective,” he said.

    In her acceptance speech, Nilekani said, “We live in complex and challenging times. We need to cultivate empathy, self-restraint and charity to create a successful samaaj, a safe harbour for our children and grandchildren.”

    Opening the awards ceremony, AIMA president Shrinivas Dempo brought attention to the focus of the 50th National Management Convention and emphasized that India needed to raise its thinking and action to the next level. “The new India needs a new dream – a dream of being a country with high standards of living for every Indian, a dream of being an evolved country that offers the world new models of economy, democracy, governance, technology, and culture,” he said.

    AIMA senior vice president Nikhil Sawhney thanked Kant for presenting the awards and congratulated the winners. “Each one of you is special and each one of you has made a transformative contribution in a critical sector of the Indian economy,” he told the awardees.

    Rieter India Pvt Ltd co-chairman Sudhir Jalan introduced the awards and complimented the jury for its excellent selection of awardees.

    The awards ceremony was live-streamed on AIMA’s social media channels. 

  • Srinivasan K Swamy is new ASCI chairman

    Srinivasan K Swamy is new ASCI chairman

    MUMBAI: Advertising Standards Council of India (ASCI) has appointed the industry stalwart Srinivasan K Swamy as the chairman, as the incumbent head Benoy Roychowdhury’s term comes to a close. R K Swamy Hansa BBDO chairman Sundar Swamy, as he is popularly addressed, was serving as the vice-chairman of the board of ASCI during the HT Media executive director Roychowdhury’s term.

    About his primary focus as the chairman, Swamy said, “My focus will be to inform the world about ASCI’s Consumer Complaints Council (CCC) and its members, who preview every objectionable advertisement independent of the ASCI board of governors. These members hail from the civil society consisting of consumer activists, educationists and lawyers, etc. Basically, the decision taken by them reflects a consumer’s decision.”

    His appointment as the chairman doesn’t come as a surprise given his contribution to the advertising community in India as the head of R K Swamy Hansa BBDO.

    Apart from this, Swamy has played important roles in several industry bodies : International Advertising Association (IAA), Asian Federation of Advertising Associations (AFAA), Confederation of Asian Advertising Agency Associations, ll India Management Association (AIMA), The Madras Chamber of Commerce & Industry, and the list goes on.

    Recently, Swamy was conferred with this year’s AAAI Lifetime Achievement Award by the Advertising Agencies Association of India (AAAI).

  • Srinivasan K Swamy is new ASCI chairman

    Srinivasan K Swamy is new ASCI chairman

    MUMBAI: Advertising Standards Council of India (ASCI) has appointed the industry stalwart Srinivasan K Swamy as the chairman, as the incumbent head Benoy Roychowdhury’s term comes to a close. R K Swamy Hansa BBDO chairman Sundar Swamy, as he is popularly addressed, was serving as the vice-chairman of the board of ASCI during the HT Media executive director Roychowdhury’s term.

    About his primary focus as the chairman, Swamy said, “My focus will be to inform the world about ASCI’s Consumer Complaints Council (CCC) and its members, who preview every objectionable advertisement independent of the ASCI board of governors. These members hail from the civil society consisting of consumer activists, educationists and lawyers, etc. Basically, the decision taken by them reflects a consumer’s decision.”

    His appointment as the chairman doesn’t come as a surprise given his contribution to the advertising community in India as the head of R K Swamy Hansa BBDO.

    Apart from this, Swamy has played important roles in several industry bodies : International Advertising Association (IAA), Asian Federation of Advertising Associations (AFAA), Confederation of Asian Advertising Agency Associations, ll India Management Association (AIMA), The Madras Chamber of Commerce & Industry, and the list goes on.

    Recently, Swamy was conferred with this year’s AAAI Lifetime Achievement Award by the Advertising Agencies Association of India (AAAI).

  • Traditional media has to change ways of communicating with people

    MUMBAI: The All India Management Association (AIMA) two-day 3rd World Marketing Congress highlighted the need for a fundamental change in marketing in the age of digital media and empowerment of the consumer.

    ABP News CEO Ashok Venkatramani said, “As world of marketing is changing rapidly every day, traditional media has to change ways of communicating with people and have to go where the audience is going rather than where media wants to take them”.

    The theme of the congress was “Marketing Myopia 2.0”. On the second and the final day of the event, the eminent speakers shared their insights on many urgent marketing issues, including big data and analytics, future relevance of the traditional media, the role of NGOs in marketing social causes and the relevance of advertising agencies in the new era.

    Talking on the relevance of traditional media in the current scenario, . Microsoft India CMO Shefalika Saxena said,” Traditional media is not at all losing relevance. Media is only media and not new or old, which is constantly changing and evolving. It’s not about newspapers or television or any other media but it’s how one uses that media to engage with the customers to sell or to market a product.”

    Speaking about the importance of analytics in marketing, Clifford Patrao, Director and Leader, Strategy & Transformation-Global Business Services, India/South Asia, IBM India, said: “Analytics are for enriching customers experience and to make product branding more user friendly. We are seeing an era where data is empowering marketing and marketers.”

    During the two-day event the participants also discussed the new age consumers, extending product life cycles, defining business based on customers and not products, using Internet to gain competitive advantage and the rising importance of earned media.

    On the first day of the congress, the Congress Chairman & Chairman & R K Swamy BBDO MD Srinivasan K Swamy emphasised the challenges faced by the marketers in this age of digital media and consumers changing behaviour.

    Making a presentation on the occasion, AIMA president D Shivakumar had highlighted the fundamental change in marketing, denoting the era to brand experience rather than of product branding. He also stressed that marketers could no longer treat the digital media as a niche.

    The highlight of the event was the presentation of the AIMA’s R K Swamy High Performance Brand of the year Award, which was bagged by Apollo Tyres this year. Rajesh Dahiya, National Head, Sales & Marketing, Apollo Tyres received the award.

    The Congress was conducted in an experience-sharing, interactive mode, encouraging high level of participation by the delegates. The event format included presentations and experiences by some of the most renowned names of the marketing world.

    The Congress attracted more than 350 participants. The Congress afforded the delegates an opportunity to learn from the experts and share branding experience and insights with their peers.

  • CNN-IBN to air ‘All About Money’ from Dalal Street

    MUMBAI: On the occasion of Diwali, CNN-IBN will air a one-hour, special episode of All About The Money from Dalal Street Mumbai on 10 November at 6:30 pm.

    The show will have market players – Ramesh Damani and Abhay Aima and financial advisor Sandeep Shanbagh – speak to the audience on the Sensex’s year so far and the subsequent money that has been made because of it. In addition, astrologer Bejan Daruwalla will reveal what the upcoming financial year has in store for everyone!

    “On the occasion of Diwali the topic of one’s finances invariably arises. This special episode of All About the Money brings together experts – both financial and astrological – to help our viewers understand and make sense of the developments in the Sensex thus far and what lies ahead,” said CNN-IBN and IBN 7 editor in chief Rajdeep Sardesai.

    The past few months have seen the Sensex touch new heights, with the most recent being the 20,000-point mark for the first time ever. However, concurrently this period has also been one of the most volatile in the history of India’s stock markets. With these drastic ups and downs come concerns from investors and the common man, who directly or indirectly are affected by these changes. All About the Money’s Diwali special will have Damani, Aima and Shanbagh shed a light on these apprehensions and provide their expert advice on how best to play the markets.

    The audience, comprising of housewives, retirees, investors and others will also be provided the opportunity to have their questions addressed by the panel.

    For those who believe in what the stars have to say, the show will also provide predictions for the financial year ahead by none other than Bejan Daruwalla. It was Daruwalla, in fact, who had accurately forecast the current rally last year.