ITV

Tag: Agenda Aaj Tak

  • Aaj Tak returns with latest edition of ‘Agenda Aaj Tak’

    Aaj Tak returns with latest edition of ‘Agenda Aaj Tak’

    Mumbai: Hindi news channel Aaj Tak returns with ‘Agenda Aaj Tak,’ the biggest thought platform for debates and discussions in the Hindi language. The theme of the event is ‘Naye Daur Mein Likhenge Nayi Kahani’ (new stories written for a new age), capturing how a resurgent nation, emerging victorious from the turmoil of the 2020 pandemic is set to write a new chapter of change for itself in various ways.

    The event is set to be held at New Delhi’s Le Meridien Hotel on 3 and 4 December and will bring together India’s most recognisable and celebrated names across the realms of politics, entertainment, business and social welfare to ponder on the big questions that lie in store for Indians as they usher the new year.

    The event will unite marquee leaders to decide the nation’s ‘agenda’ – across its most important spheres.  Bharatiya Janata Party chairman JP Nadda will deliver a keynote on the party’s vision and mission for the upcoming elections while finance minister of India Nirmala Sitharaman will offer insights on India’s financial outlook. 

    The event will also witness the presence of eminent union cabinet ministers like Nitin Gadkari, Jyotiraditya Scindia, Ashwini Vaishnaw, Kiren Rijiju and Mansukh Mandaviya. This will also be the first time when union agriculture minister Narendra Singh Tomar will be seen addressing a public gathering, post the three controversial farm bills got repealed.

    The event will also be graced by prominent chief ministers like Shivraj Singh Chouhan, Bhupesh Baghel, Arvind Kejriwal, and Charanjit Singh Channi, who will talk about the issues that are relevant to their respective states.

    Leaders like Salman Khurshid, Asaduddin Owaisi, Manish Tewari, Randeep Surjewala across all political spectrum will also mark their attendance in the two-day event. Bollywood celebrities like Aayushmann Khurrana, Kiara Advani, Sara Ali Khan, Kriti Sanon, Sonu Sood, Kartik Aryan, Aanand L Rai, and Ayush Sharma will talk about their individual journeys. Other celebrities like Raveena Tandon, Ashutosh Rana, and Shweta Tripathi who are known to voice out their opinion strong and loud, will be seen participating in an open dialogue.

    Agenda Aaj Tak 2021 will pose and attempt to engage with the biggest questions of the day in empowering, innovative ways- in the nation’s language, to reach and inspire the nation’s most important voices. 

    Viewers can catch all the engaging discussions on Aaj Tak and Aaj Tak HD channels or online – for a live broadcast on www.aajtak.in.

  • Aaj Tak announces 6th Edition of “Agenda Aaj Tak” on 1 and 2 December

    Aaj Tak announces 6th Edition of “Agenda Aaj Tak” on 1 and 2 December

    MUMBAI: Aaj Tak, presents the 6th Edition of the annual event ‘Agenda Aaj Tak ‘. The two day conclave is scheduled for the 1st and 2nd of December in New Delhi and will feature the powerful voices debating on issues dominating the Hindi heartland’s mindspace.

    The greatest minds and leaders across various fields will set the mood for the sessions. With an impressive line-up of the most distinguished stalwarts coming together, the two day conclave will prove to be defining in more ways than one.

    Aaj Tak takes the lead in shaping the way forward by bringing all key stakeholders on one platform. Aaj Tak has proven time and again that when there is any news of national significance, the nation tunes into only Aaj Tak and trusts it like none other to stay abreast with the latest developments and impact. With the pioneering initiative of Agenda Aaj Tak, the channel will once again get the leaders together to update the viewers on the nation’s agenda.

    The invited distinguished list of speakers includes personalities from politics – Amit Shah, Yogi Adityanath, Smriti Irani, Nitish Kumar, Captain Amarinder Singh, Ravi Shankar Prasad, Mukhtar Abbas Naqvi, Dharmendra Pradhan, Mohammed Salim, Asaduddin Owaisi, Sachin Pilot, Farooq Abdullah, and others, from Bollywood – Dharmendra, Badshah, Vidya Balan, Anuradha Paudwal, Kapil Sharma etc. from sports – Sourav Ganguly, Harbhajan Singh, V V S Laxman and many more.

    This year Agenda Aaj Tak will tap into the most burning questions facing this nation and will dissect complicated issues on the national agenda. In the light of excitement around Gujarat Elections, Agenda Aaj Tak, for the very first time, is also introducing one more set from Ahmedabad. Prominent political leaders like Amit Shah among other guests and audience will go live from Ahmedabad and interact with audience in Delhi.

  • Aaj Tak’s perception driven OOH campaign

    Aaj Tak’s perception driven OOH campaign

    MUMBAI: To showcase its clear dominance in the news category, Aaj Tak has launched an out-of-home (OOH) campaign in the national capital.

     

    The focus of the OOH campaign is to create high visibility and also position Agenda Aaj Tak dominantly. The thought behind having high decibel visibility in the city was to create a massive communication and awareness around the annual event and making it as the destination event that holds the power to set the country’s most important priorities. The OOH creative effectively symbolised the theme of Agenda Aaj Tak with the main element being hand holding the mike in the shape of the torch with LED flames.

     

    “We had taken over 65 OOH sites across key high visibility locations across Delhi/ NCR. The idea was to capture the driving audiences’ per caption and huge impact media i.e. OOH ensured maximum visibility across the city,” says TV Today Network marketing and strategic planning and research VP Vivek Malhotra.

     

    The OOH campaign was backed with a 360 degree marketing plan to have a high recall and respect for the summit.

     

    The campaign was executed through Zenith Outdoors and Alakh Advertising & Publicity.