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BALI: JioStar’s Sushant Sreeram came out swinging at APOS 2025, tearing up the traditional streaming script with a bold case for fluid monetisation and empathy-first design....
Mumbai: Director of Google India, Aditya Swamy has joined the Advertising Standards Council of India (ASCI) board and Facebook India head of global marketing solutions, Sandeep Bhushan...
Mumbai : India’s digital ecosystem has over the last few years taken significant growth strides by playing a decisive role in scripting success stories for many...
MUMBAI: In a recent development, Google has elevated Aditya Swamy as head of agency partnerships. In 2017 Swamy joined the company as industry head. Adtiya has...
MUMBAI: After a stint of more than nine years, Viacom 18 EVP and MTV & MTV Indies business head Aditya Swamy has put in his papers....
MUMBAI: With the motive to kill boredom, music and youth channel MTV is all set to kickoff the eighth season of Splitsvilla. Themed, ‘What Women Love’,...
MUMBAI: Starting June, youth entertainment channel MTV India has hopped on to now TV in Hong Kong. Now TV is one of the world’s largest commercial...
MUMBAI: An experiment that began with fusion music over three seasons back is all set to return once again. Coke Studio @MTV season four is all...
MUMBAI: After a successful ‘MTV’s Rock The Vote’ campaign last year, Viacom 18’s youth centric channel has launched the ‘MTV The Junkyard Project’. ‘MTV The...
MUMBAI: It’s been more than a decade but the show still stands strong. While one would think that a reality show that provokes its guests non-stop...
MUMBAI: 2014 has been a year of wins for the universe of the young, MTV. To further establish itself in the space, the channel has roped...
MUMBAI: MTV Roadies has become India’s longest running reality show and this time round, there’s something different in store. “It’s the 12th season and yet it...
MUMBAI: Evolution is the key to survival. And the Media and Entertainment industry has mastered the art. With changing times, the broadcasters, advertisers along with...
MUMBAI: We don’t want the website to be an extension of television, but want it to be a separate entity, is what MTV India EVP and...
MUMBAI: Oodles of oomph marked the launch of MTV Splitsvilla. After six seasons of what is easily the channel’s hottest property, MTV is all set to...
MUMBAI: After the most spectacular house-warming party Mumbai has ever seen, Pepsi MTV Indies – the world’s largest platform for independent sub cultures has crossed over...
MUMBAI: It’s set to change the indie scene in India. The announcement of the launch of the ambitious indie channel – Pepsi MTV Indies from the...
MUMBAI: In a first of its kind collaboration, MTV India, the leading youth entertainment brand and Hindustan Unilever Limited, India’s largest Fast Moving Consumer Goods Company...
MUMBAI: MTV India is all set to strengthen its programming team. After almost a decade, the channel will have a programming head in Vikas Gupta. The...
MUMBAI: The mother of all reality shows – MTV Hero Roadies – is back with Season XI which promises to be one heck of a roller...
MUMBAI: For all those youngsters who are rather vocal about their disenchantment with the present administration but fail to exercise their right to vote, MTV is all...
MUMBAI: Come 27 October, MTV will have a brand new adventure reality series for its viewers. The show christened Rann VJ Run is a genre-bending show...
MUMBAI: MTV has announced its new take on freedom through “Maa Kasam Hindustan” with MTV ACT. The initiative has been launched with series of campaigns that...
MUMBAI: Viacom18’s music and youth entertainment channel MTV is vrooming back onto your screens with the second season of its digital show, ‘Drive with MTV’ presented...
MUMBAI: Continuing its efforts to bring authentic mobile music and entertainment content to its consumers, aggregators, developers, publishers and distributors of entertainment Techzone has clinched the...
Mumbai: MTV is bringing back the ‘Youth Marketing Forum’, which is to be held in Mumbai on 27 April. The youth brand has roped in Tata...
MUMBAI: MTV India, the youth destination, is reviving its iconic property – the Youth Marketing Forum. The company has also got Virgin Mobiles as the presenting...
Year 2010 saw major changes in the music and youth TV channel genre. Firstly, the space got further cluttered with the launch of a new player...
MUMBAI: MTV, the youth brand channel, will go “raw” as it repositions for its Indian viewers from 27 November. The new philosophy – ‘Stay Raw’ –...
NEW DELHI: MTV India has decided to go digital in its marketing initiative for its new show Aila Tendulkar. No print ads, billboards or spots for...
