New Delhi, March 2006: adidas India Marketing Pvt. Ltd., the leading sports performance brand in the world, has launched the a3® Gigaride, a shoe that screams...
MUMBAI: ESPN Star Sports’ (ESS) localisation initiative around the Premier Hockey League (PHL) has won stronger response this year. The reason: it is being held in...
– Hunt for India’s fastest bowler New Delhi, October 22, 2005 In this era of reality shows, Channel7 presents a show which not only promises...
MUMBAI: Just do it! That is certainly what the Board of Control for Cricket in India (BCCI) is managing to do with huge success as far...
NEW DELHI: adidas India Marketing Pvt. Ltd. and the All India Tennis Association (AITA) announced the opening of the Adidas ITF Juniors’ Tournament. The adidas ITF...
MUMBAI: Footwear maker Adidas has announced a new global advertising campaign with basketball as its core theme. The TVC featuring NBA All-Stars Kevin Garnett, Tracy McGrady...
MUMBAI: Tennis icon Andre Agassi and Adidas announced that for every pair of ‘mi’ Adidas shoes sold at the NY Sport Performance store through the duration...
MUMBAI: Adidas, the leading sports accessories brand in the world, has launched its third generation Barricade series of tennis shoes – The Barricade III. Adidas’ Barricade...
MUMBAI: Tennis superstar Andre Agassi and adidas have entered into a long-term partnership starting with the Mercedes-Benz Cup in Los Angeles on 25 July. ...
MUMBAI: The Beijing Olympic organisers and Adidas-Salomon AG today announced that adidas will be the official sportswear partner of the Beijing 2008 Olympic Games. The sports...
MUMBAI: Adidas has struck an exclusive personal sponsorship deal with Chelsea’s acerbic football coach Jose Mourinho. The deal entails Mourinho act as a global coaching ambassador...
MUMBAI: adidas-Salomon AG, the world’s second- largest sporting-goods maker, will acquire Reebok International Ltd in a $ 3.8 billion deal including the assumption of net cash...
MUMBAI: Adidas has launched its latest offering in the football boot range, Predator. Sleek lines and claw like spikes are the main features of this new...
MUMBAI: Adidas has introduced the world’s first “intelligent” running shoe called – adidas_1 in India. Priced at Rs 12,499, adidas_1 will come to India as an...
MUMBAI: This is a move that should give Indian hockey a financial boost. The Indian Hockey Federation (IHF), has announced that for the first time in...
MUMBAI: New York-based athletic specialty retailer Foot Locker, Inc. has announced the launch of one of its major back-to-school initiatives with Adidas. The “Garnett,” the first...
MUMBAI: Adidas – Salomon AG today announced that Andreas Gellner, who is currently the managing director of Adidas Malaysia, has been appointed the managing director of...
MUMBAI: The Asian X Games VI and ESPN Junior X Games V presented by Toyota in Kuala Lumpur, saw Malaysia in exemplary form with the Bicycle...
NEW DELHI: Adidas India Marketing has launched TaylorMade, ‘the best performance golf brand in the world’ in India, and aims at capturing 50 per cent premium...
NEW DELHI: Adidas India Marketing has signed up with India’s fast bowling duo, Zaheer Khan and Ashish Nehra, to endorse its entire range of products, today....
With a longish nose and speaking style that is slightly high-pitched, Ian Diamond, senior vice president and general manager of Turner Entertainment Networks Asia Inc fits...
Official World Cup sponsor Adidas has signed on as presenting sponsor of ESPN.com’s complete online coverage of the 2002 FIFA World Cup. ESPN’s online resources dedicated...
New Delhi, March 2006 – Lionel Messi and adidas confirmed a long-term sponsorship deal which comes into immediate effect. The partnership is a natural alliance between...

