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Tag: AD STARS

  • Cheil India bags honours at Ad Stars & 2020 Kyoorius Creative Awards

    Cheil India bags honours at Ad Stars & 2020 Kyoorius Creative Awards

    NEW DELHI: Cheil India scored multiple wins at the recently concluded Ad Stars and Kyoorius Creativity Awards 2020. The star campaigns have been Samsung Good Vibes, Real Kashmir FC Shared Jersey and Madras Dyslexia Association.

    Samsung Good Vibes has been recognized globally for its excellence in creative solutions inspired by technology. Caring for possibilities and making a difference, Samsung Good Vibes is developed in association with Sense International India. Samsung conducted workshops with participants from different parts of India. Basis their feedback and expertise, Samsung Good Vibes app is fine-tuned to complement the behavior and capabilities of the deafblind. The two-way communication tool allows the deafblind to send and receive messages with friends, family or anybody else through their smartphones. It translates Morse Code input into text or voice and vice versa.

    With these wins, Samsung Good Vibes campaign has added 11 more, bringing the collection to 20 this year.

    Real Kashmir FC, had launched limited edition ‘Shared Jersey’ for all the unreal fans, the die-hard fans of rival teams who were supporting Real Kashmir FC during I-League last year. Conceptualised by Cheil India, the campaign saw celebrity fans and fans across the country appreciating and encouraging RKFC team.

    Speaking on the wins, Cheil India COO Sanjeev Jasani said, “Heartiest congratulations to my team on their wins for the excellent work over the last twelve months.  Amidst the current trying times, we are proud to have maintained our winning streak this year. This exhibits the strength of our teams.  We remain focused on our commitment to creativity inspired by technology and thank our clients for their incredible support.”

    “Awards keep the adrenaline going, especially when everything looks little disorienting around us. But what really delights me is to see that these recognitions are aligned with the focus of the company – Creativity + Technology. We have decided to play in categories like innovation, mobile, technology, digital, branded content and integrated – and it is good to see the results. These wins will encourage us to push even harder and find solutions to grow our clients’ businesses innovatively.” added Cheil India CCO Emmanuel Upputuru.

    CAMPAIGN

    AWARD

    CATEGORY

    METAL

    Samsung Good Vibes

    Ad Stars

    Mobile Craft – Innovative Use of Technology

     

    Silver

    Samsung Good Vibes

    Ad Stars

    Video Stars – Branded Viral Videos

     

    Silver

    Samsung Good Vibes

    Ad Stars

    Healthcare – PSA

     

    Bronze

    Samsung Good Vibes

    Ad Stars

    Film – Not for Profit

     

    Bronze

    Samsung Good Vibes

    Ad Stars

    Human Rights – PSA

     

    Crystal

    Samsung Good Vibes

    Kyoorius Creative Awards

    Creativity for Good – Led by Brands

     

    Creativity for Good

    Samsung Good Vibes

    Kyoorius Creative Awards

    Innovative Use of Mobile Platforms or Technology

     

    Baby Elephant

    Samsung Good Vibes

    Kyoorius Creative Awards

    Innovative Use of Digital Platforms or Technology

     

    Baby Elephant

    Samsung Good Vibes

    Kyoorius Creative Awards

    Design for Digital & Mobile Marketing – UX Design

     

    Baby Elephant

    Samsung Good Vibes

    Kyoorius Creative Awards

    Design for Digital & Mobile Marketing -Digital & Mobile Apps, Tools & Utilities

     

    Baby Elephant

    Samsung Good Vibes

    Kyoorius Creative Awards

    Digital Marketing – Apps, Tools & Utilities

     

    Baby Elephant

    Madras Dyslexia Association

    Kyoorius Creative Awards

     

    Digital Marketing – SEO

    Blue Elephant

    Madras Dyslexia Association

    Kyoorius Creative Awards

     

    Digital Marketing – Apps, Tools & Utilities

     

    Baby Elephant

    Madras Dyslexia Association

    Kyoorius Creative Awards

     

    Integrated Advertising Campaign – Led By Digital

     

    Baby Elephant

    Real Kashmir FC The Shared Jersey

    Kyoorius Creative Awards

     

    Integrated Advertising Campaign – Led by Digital

     

    Blue Elephant

    Real Kashmir FC The Shared Jersey

    Kyoorius Creative Awards

     

    Creative Use of Data – Social Media

     

    Baby Elephant
  • Srinivasan Swamy receives International Honorary Award at AD STARS, Busan, Korea

    Srinivasan Swamy receives International Honorary Award at AD STARS, Busan, Korea

    MUMBAI: At the recently concluded 12th edition of AD STARS held in Busan, Korea, Mr Srinivasan Swamywas recognized with Korea’s highest honour  for his significant contribution  to the advertising industry. AD STARS is considered as one of the largest advertising festivals since it receives over 20,000 entries of creative work from nearly 60 countries, with Jury members from as many  countries evaluating and awarding excellence in creativity.

    Mr Swamy is the Chairman and Managing Director of R K SWAMY BBDO, one the reputed advertising agencies in India. He also is the Chairman of the R K SWAMY HANSA Group,  which has units like Hansa Customer Equity, Hansa Research, Hansa Vision, Hansa Events, Hansa Medcell, Hansa PR, Hansa Outdoor,  Hansa Consulting etc. The group employs nearly 3000 people and has revenues in excess of US$ 100 Million, serving  over 100 clients.

    He currently serves as the Chairman and World President of International Advertising Association (IAA), the industry body headquartered in New York, USA, with a presence in 56 countries around the world. He is also the Vice Chairman of Asian Federation of Advertising Associations (AFAA). He is an industry veteran having functioned as Chairman of Confederation of Asian Advertising Agency Associations (CAAAA), Presidents of Advertising Agencies Association of India (AAAI), Advertising Standards Council of India and the India Chapter of IAA.

    On receiving  the award,  Mr Swamy  said “I am humbled and honoured to receive the award  on behalf of all my industry colleagues who helped me make a difference to the various tasks we addressed together. The industry is at a transitional phase with issues of enhanced data  privacy regulations that could change the way we communicate with our various  target  audiences. We will do our bit to provide the direction we need to take,  over the next couple  of years”.

    Mr Swamy  has  been earlier recognized in various  forums for his outstanding contributions. He has received the Lifetime Achievement Award from both AAAI and Rotary Club of Guindy, the Distinguished Service Award from Advertising Club Madras, and was recognized as IAA Global Champion at the inaugural Inspire Awards in London,  by IAA Global. He was inducted into the IAA Hall of Fame instituted  by the India Chapter. Japan Advertising Agencies Association recognized him
    with their Merit Honour for his singular  contribution  to the formation of CAAAA and thought  leadership.