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Tag: ACC Limited

  • Gujarat Giants announced partnerships for 10 Season Pro Kabaddi League

    Gujarat Giants announced partnerships for 10 Season Pro Kabaddi League

    Mumbai: Gujarat Giants owned by Adani Sportsline, is one of the Pro Kabaddi League teams. The team which is based out of Ahmedabad has welcomed on board their official partners for the landmark 10 season of the Pro Kabaddi League.

    The official partner’s logos will be on the Gujarat Giants’ jersey for the season with ACC Limited prominently featuring as the front logo partner. That apart, Fortune Foods takes up their spot on the back of the jersey and the shoulders.

    The jersey’s right sleeve proudly showcases the Poojara Telecom logo followed by the Adani Group logo, while the left sleeve highlights the Dafa News logo.

    League11, a fantasy sports platform, secures the rights to display its logo on the team’s shorts. Additionally, the Shiv Naresh, who are among the most sought-after sports apparel organisations in the country, will have their logo on the nape of the jersey.

    Speaking on the partnership, Adani Sportsline CBO Sanjay Adesara said, “We are thrilled to welcome all our sponsors on board. Their belief in the Gujarat Giants’ potential and our shared passion for kabaddi fortifies our determination to excel in the upcoming Pro Kabaddi League 2023. These partnerships bring a promise of continued support for the Gujarat Giants family, and we are keen to ensure that it stands the test of time.”  

    Ajay Kapur, ACC Cement opened up about the collaboration CEO stating, “This partnership is a fusion of tradition and ambition, a synergy of two brands with the same passion and a common goal of nation building. We believe that this partnership is a beacon of the united pursuit of excellence and a symbol of the enduring bond between the two strong teams. Together, we will embark on a journey of transcending boundaries, breaking barriers, and empowering our youth.”

    Poojara Telecom director Rahil Poojara said, “We are excited to partner with the Adani Sportsline-owned Gujarat Giants team and support their journey in the Pro Kabaddi League season 10, Kabaddi is a great sport that promotes teamwork, agility, and fitness. We believe that this partnership will help us connect with our customers and promote healthy living in Gujarat. Kabaddi holds a special place in the hearts of millions of Indians, and we believe in the power of sports to bring people together. This collaboration not only strengthens our commitment to the community but also allows us to connect with a diverse audience across the nation.”

    These partnerships between the brands and Gujarat Giants signify a mutual commitment to the Indian kabaddi sports ecosystem. The ongoing 10 season of the Pro Kabaddi League, one of India’s premier tournaments, continues to captivate audiences with action-packed matches among 12 talented teams, who are battling it out for the title

    The 10 Pro Kabaddi League had begun in Ahmedabad, with the Gujarat Giants emerging as the best team in the first leg of the tournament. The Gujarat Giants have previously made the finals of the Pro Kabaddi League twice, and with Captain Fazel Atrachali and coach Ram Mehar Singh, will be hoping to land the elusive title in this season. 

  • ACC Trust’s social aid to migrant labourers, underprivileged

    ACC Trust’s social aid to migrant labourers, underprivileged

    NEW DELHI: Businesses not only have access to several resources but also outreach to distribute them within the society. In times of crisis, it becomes their responsibility to contribute not only towards the economy directly but also to help the society stand on its feet. Keeping this in mind, the ongoing Covid2019 crisis saw ACC Ltd taking several initiatives to contribute to the goodwill of the whole society.

    The brand’s CSR head Kurian Chandapillai tells Indiantelevision.com that the brand has spent close to Rs 5 crore under the aegis of ACC Trust to help migrant labourers and villagers near its plants in the past few weeks. It has also partnered with Ambuja Cement in several initiatives to support the needy in these tough times.

    “We have been doing CSR activities for close to four decades now, even before it was legally mandated in India. The ACC Trust was started a few years ago to take on our social initiatives. We were very active during the recent Kerala, Orissa and Bihar floods for rehabilitation and relief drives. “We have partnered with several women self-help groups and NGOs to support the community,” Chandapillai elaborates.

    During the crisis, the brand has worked on several initiatives including awareness campaigns in 93 villages across 11 states, disinfection drives benefitting over 3,75,000 people, production and distribution of face masks under alternative livelihood centres (DISHA), and distribution of more than 10,000 packets of provisions and food to migrant labourers and the disadvantaged. The women at SHGs also produced and sold sanitizers to keep themselves financially stable in the crisis.

    Chandapillai says: “We have also partnered with three NGOs, Goonj, Roti Bank and Praja foundation, for taking our initiatives to cities like Delhi and Mumbai. Also, we have been supplying ventilators, in collaboration with Ambuja Cement, to hospitals in Mumbai and Gujarat.”

    All these drives were organised keeping in mind social distancing norms. All the members going on the ground were given clean pairs of protective gears every day. It was ensured that no one defied any legal guidelines.