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Tag: Abhishek Maheshwari

  • Philips teams up with Disney India

    Philips teams up with Disney India

    MUMBAI:  Philips Lighting India has announced the creation of an imaginative LED lighting portfolio offering with innovative, inspiring and playful lighting products designed to bring the Disney magic to life for kids and their families. The range will be available exclusively on Amazon India’s e-commerce platform.

     

    The new Philips and Disney imaginative lighting range of products combines Philips’ ground-breaking and meaningful innovation in lighting with the magic of Disney characters and story telling to transform a child’s bedroom into a more imaginative place for them to read, play and sleep. It represents the latest achievement in Philips’ journey to transform the home lighting experience and make it digital.

     

    Philips Lighting India president Nirupam Sahay commented, “The blend of Philips’ expertise in lighting and Disney’s beloved characters will transform kid’s rooms to a more imaginative place for them to learn, play and sleep. The e-commerce tie-up with Amazon will help us in making these digitally interactive lighting solutions easily accessible to our target consumer, who is online most of the time and likes to shop without hassle.”

     

    “This product range is a perfect example of how Disney storytelling can extend into children’s bedrooms through an innovative and compelling product offering. We are thrilled to work with Philips to help create comforting reading and bedtime environments for families,” added Disney Consumer Products vice president and head Abhishek Maheshwari.

     

    “The launch of Philips Disney Imaginative Lighting range exclusively on Amazon India is in line with our vision of enabling our customers in India to find, discover and buy anything that they desire online and provide them a unique, delightful and trustworthy shopping experience. This exclusive partnership also serves as a testimony of our commitment to offer our customers products of superior design at exceptional prices,” said Amazon India director category management Samir Kumar.

     

    The Philips Disney imaginative lighting range has been created to inspire children’s play and magical family moments as well as provide comfort to kids through Disney characters they know and love. The range also includes lights featuring ‘light that comforts’, such as nightlights that emit a gentle glow, to products designed to help promote a regular sleep pattern for children by letting them know when it’s time to get up.

     

    The portfolio is designed for kids of ages three to seven years and it has been designed with safety in mind through each product’s construction and the materials used. Smart Philips LED means the lamps are robust, stay cool to the touch and are kind to little hands – with the added bonus that they do not have to be changed often due to their extremely long-life. Each light is also designed to ensure there are no small parts or sharp edges to worry about, and cables can be tidied away using Velcro cable binders.

  • Abhishek Maheshwari to lead Disney consumer products in India

    Abhishek Maheshwari to lead Disney consumer products in India

    MUMBAI: The Walt Disney Company in India has announced the appointment of Abhishek Maheshwari as vice president and head Disney consumer products. Maheshwari will take charge from 10 July and replaces Roshini Bakshi who resigned from the company to pursue other interests.

     

    “Abhishek has been a key member of our management team since 2012.  Over this time, he has worked closely on the integration of Disney and UTV, on identifying local growth initiatives for the Company and on formulating our long-term strategy in India,” said The Walt Disney Company India managing director Siddharth Roy Kapur.

     

    “Abhishek brings to this role a deep understanding of our businesses along with a diverse set of leadership skills, and he is well placed to help us continue to grow our consumer products business in India,” he added.

     

    In addition to focusing his energies on leading Disney’s consumer products business, Maheshwari will continue to oversee corporate strategy and business development for the company in India.

     

    “Powered by the world’s biggest storytelling franchises, a rich slate of local content development and strong licensing partnerships, Disney has a wonderful opportunity to connect with audiences across the country in a deeper way than ever before,” said Maheshwari. “I am delighted to have this opportunity to help deliver Disney’s unique magic to Indian families.”

    Before joining Disney, Maheshwari worked in various management roles for Kubera and prior to that with McKinsey & Company at its Mumbai and Stamford, Connecticut offices. Abhishek received a Master of Business Administration (MBA) with distinction from Columbia Business School and a Bachelor of Science (BS) in Electrical Engineering from the Indian Institute of Technology, New Delhi.  

     

    “For nine years Roshini demonstrated the highest levels of commitment and dedication and leaves the business in a solid position for future growth,” said Roy Kapur. “We are extremely thankful for her contribution and wish her every success in the future.”