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Tag: Abhay Ojha

  • Zee 24 TAAS debuts ’24 चं Sarkar’ for comprehensive election analysis

    Zee 24 TAAS debuts ’24 चं Sarkar’ for comprehensive election analysis

    Mumbai: Zee 24 TAAS, Maharashtra’s premier news channel, is to introduce its groundbreaking election program, ’24 चं सरकार.’ With a steadfast dedication to delivering news that enlightens, educates, and empowers, ’24 चं सरकार’ heralds a new era in election journalism, setting the standard for comprehensive coverage and insightful analysis tailored specifically for the discerning viewers of Maharashtra.

    Maharashtra holds a central role in Indian elections, exerting significant influence over national political landscapes and outcomes. The state’s voting patterns serve as indicators of broader political sentiments across India. Against this backdrop, ’24 चं सरकार’ emerges not merely as another election program, but as a transformative initiative dedicated to fostering progressive discourse during election season.

    Under the guidance of Zee 24 TAAS officiating editor Kamlesh Sutar, ’24 चं सरकार’ promised to redefine election journalism standards by offering comprehensive coverage and insightful analysis customized to suit the unique political landscape of Maharashtra. Through its flagship show, ‘कौल २४ चा viewers will embark on an immersive journey through the biggest festival of democracy, with a special focus on Maharashtra’s political dynamics.

    ’24 चं सरकार’ also boasts of a dynamic lineup of shows designed to engage and inform audiences across Maharashtra. From the interactive platform of ‘झी- २४ तास बोल बिनधास्त,’ (will air every day at 8 am, 1.30 pm, 6 pm and 10 pm)  where young voices shape political discourse. Meanwhile, ‘ऐका हो ऐका’ ( will air every day at 9 am, 2 pm and 7 pm)  captures the pulse of the nation with its high-energy news segments, showcasing compelling moments from rallies across Maharashtra.

    Zee 24 TAAS officiating editor Kamlesh Sutar emphasised, “With ‘कौल २४ चा,’ our aim is to delve deep into the very heart of Indian democracy, providing insights that empower viewers to navigate Maharashtra’s political landscape. We understand the significance of informed decision-making, especially during electoral periods, and through this program, we endeavour to offer more than just surface-level reporting. Our goal has always been to equip viewers with the knowledge and understanding necessary to actively engage in the democratic process, ensuring that Maharashtra’s voice is not only heard but also shapes the course of our nation’s future, with a keen focus on the issues and dynamics unique to our state.”

    Zee Media Co Ltd CEO Abhay Ojha affirmed, “The launch of ’24 चं सरकार’ exemplifies Zee Media Corporation Limited’s strategic vision to enhance viewer engagement by offering comprehensive coverage that resonates with the pulse of the Nation. Beyond mere viewership numbers, our focus remains on cultivating an informed and empowered audience base, driving sustained success and societal impact.”

    As Maharashtra prepares for one of its most critical electoral decisions, Zee 24 TAAS invites audiences to embark on this transformative journey with ’24 चं सरकार.’ Stay tuned for unparalleled coverage and analysis that enriches minds and resonates deeply with the people of Maharashtra.

  • Zee News onboards Rahul Sinha as managing editor

    Zee News onboards Rahul Sinha as managing editor

    Mumbai: Zee Media Corp Ltd (ZMCL) is pleased to announce the homecoming of esteemed journalist Rahul Sinha as the managing editor of Zee News. Sinha’s return to Zee News marks a significant milestone, bringing with it over 26 years of rich experience and a legacy of journalistic excellence.

    Rahul Sinha’s journey in journalism began at Veer Arjun newspaper in Moradabad, where he laid the groundwork for a career characterized by unwavering dedication and profound contributions. With notable tenures at esteemed media outlets including Jain TV, TV9 Bharatvarsh, and Sahara Samay, Sinha has consistently demonstrated his ability to navigate the dynamic landscape of news reporting with finesse and integrity. In his new role, he assumes responsibility for leading the news operations of the channel and contributing to its success through strategic editorial planning and channel programming.

    With a proven track record in managing dynamic newsroom environments and leading high-performing teams, Sinha is poised to uphold the standards of excellence at Zee News, recognized for his groundbreaking investigative reporting and comprehensive coverage of significant events, both domestically and internationally.

    Sinha’s association with Zee News dates back to 2002, where he spent 18 years honing his craft and playing a pivotal role in shaping the channel’s editorial direction. His tenure at Zee News was marked by a commitment to delivering accurate, balanced, and impactful journalism, earning him widespread respect within the industry and among viewers alike.

    Zee Media Corp Ltd CEO Abhay Ojha expressed his enthusiasm for Sinha’s return highlighting, “Rahul Sinha’s appointment as Managing Editor heralds a new chapter of excellence for Zee News. His wealth of experience and proven track record in the industry will undoubtedly elevate our editorial standards and strengthen our position as a trusted news source. With Rahul at the helm, we are confident that Zee News will continue to uphold the highest principles of journalism.”

    Rahul Sinha, commenting on his appointment, said, “It is an honor to return to Zee News, a platform that has always prioritized truth and integrity in journalism. Joining Zee News once again, I am inspired by a vision of journalism that goes beyond mere storytelling. My long-term goal is to create a media ecosystem that fosters critical thinking, encourages dialogue, and empowers individuals to become active participants in shaping their communities. Together, we will strive to make a meaningful difference in the world through our commitment to truth, fairness, and ethical journalism.”

    His leadership will play a pivotal role in shaping the future direction of Zee News and continue in reaffirming its status as a beacon of credible journalism.

  • Pioneering Change: Zee Media’s evolution with strategic leadership

    Pioneering Change: Zee Media’s evolution with strategic leadership

    Mumbai: Zee Media Corporation Ltd is thrilled to announce its significant expansion within its leadership team, marking a decisive stride towards fortifying its position in both linear and digital media spheres. Welcoming aboard seasoned industry stalwarts heralds a meaningful stride and steps forward towards excellence and innovation, ensuring Zee Media remains at the forefront of the evolving media landscape.

    Tejas Soni, with over 19 years of sales and media management experience, has joined Zee Media as branch head of sales (North), while Moumita Ghosh returns as branch head – sales (South), bringing with her over 16 years of sales and marketing expertise. Additionally, Mr. Darius Maneckji joins as revenue management – branch head – sales (West), equipped with a wealth of strategic acumen and a successful track record in revenue management.

    Tejas’s diverse background in OTT, sports, entertainment, and English news sectors positions him as a key asset in expanding Zee Media’s influence in the Northern zone, emphasizing our strategic focus on broadening reach and revenue streams in this critical region. In the Southern zone, Moumita Ghosh’s proven track record in market presence establishment and her customer-centric approach perfectly align with our objectives of driving growth and fostering partnerships.

    Bringing over 22 years of experience in sales, marketing, and advertising, Darius is appointed as the branch head of sales (West) for Zee Media’s linear properties. In this role, he will oversee revenue management for ZMCL Linear Properties in the West region, spearheading growth through strategic decision-making and fostering collaboration with both internal and external stakeholders. Reporting directly to ZMCL’s Chief Revenue Officer, his leadership is poised to enhance Zee Media’s market presence and competitive advantage through the implementation of innovative revenue strategies.

    Zee Media Corporation Ltd CEO Abhay Ojha underscored the significance of these strategic moves, stating, “As we embark on this journey with our new team members, it’s imperative to recognize that their integration into our organization signifies more than just the filling of positions. It represents the convergence of diverse experiences and talents, laying the groundwork for our collective future. Each individual brings a unique perspective, enriching our collaborative efforts as we navigate the evolving landscape ahead. Together, we’re not merely spectators; we’re active participants in shaping our destiny. Every decision made, every challenge overcome, and every milestone achieved is a testament to our unwavering dedication to realizing our shared vision of sustained growth and success. Through mutual respect, open communication, and a relentless pursuit of excellence, we will forge ahead, united in purpose and driven by the boundless possibilities that lie ahead.”

    ZMCL chief revenue officer Mona Jain further added, “As we strengthen Zee Media’s sales team, we’re embarking on an exhilarating journey poised at the intersection of tradition and innovation. Our vision is to not only embrace the evolving landscape of media consumption but to lead the charge. With exciting plans unfolding in both the linear and digital spheres, we are primed to showcase the formidable proposition and enduring legacy of our network to the market. This is more than just a strategy; it’s a testament to our unwavering dedication to delivering excellence and pushing boundaries. Together, we’re shaping the future of media and writing a new chapter of success for Zee Media.”

    These strategic appointments empower Zee Media Corporation Ltd to capitalise on emerging opportunities and maintain its momentum of success in the fiercely competitive media sector.

  • Zee News welcomes Pradeep Bhandari as consulting editor and host of Three Prime-Time shows

    Zee News welcomes Pradeep Bhandari as consulting editor and host of Three Prime-Time shows

    Mumbai: Zee News is delighted to announce the appointment of Pradeep Bhandari as Consulting Editor and the host of three prime-time news shows – Aap ka Sawal. Taal Thok Ke and 24 Ki Sarkaar.  With an impressive career spanning prestigious media platforms such as Republic Bharat, Republic TV, and India News, Bhandari has solidified his reputation as a seasoned journalist and a prominent voice in Indian media. His insightful reporting and incisive analysis have earned him widespread acclaim and a dedicated following.

    A veteran journalist with a distinguished career, Pradeep Bhandari brings a wealth of experience and expertise to his new role at Zee News. As consulting editor, he will anchor three pivotal news shows, each offering unique perspectives on pressing issues facing society.

    At 5 pm, viewers can tune in to ‘Taal Thok Ke’, a dynamic news debate show featuring Bhandari’s sharp commentary and spirited debates on current affairs and social issues. Following at 8 pm is ‘Aap ka Sawal’, a primetime news program engaging viewers in meaningful discussions on pertinent issues impacting society. Finally, ‘24 Ki Sarkaar’, Zee News’ flagship news show airing at 10 pm, will provide in-depth analysis and insights into political developments and governance issues.

    Bhandari’s contributions to Indian journalism extend beyond television. Notably, he led the coverage on Justice for Sushant Singh Rajput, captivating the nation’s attention and driving public discourse. Throughout his career, Bhandari has conducted high-profile interviews with key newsmakers, earning accolades for his insightful questioning and in-depth analysis. His influential presence on social media has further solidified his position as one of the most impactful personalities in the digital space, engaging audiences and shaping conversations on critical issues.

    Expressing his enthusiasm about joining Zee News, Pradeep Bhandari stated, “At Zee News, I’m energized to elevate diverse voices, foster genuine discourse, and equip our audience with the essential insights to navigate today’s intricate world. In an era plagued by rampant misinformation, the call for credible, impartial journalism resonates louder than ever. I’m honoured to join a team steadfast in upholding the highest standards of integrity and professionalism, striving to deliver news coverage that not only informs but also serves the greater good.”

    Zee Media Corporation Ltd CEO Abhay Ojha further highlighted “Pradeep Bhandari’s joining Zee News marks an exciting chapter in our journey to deliver news that resonates with our audience and contributes to informed public discourse. We are excited to leverage his insights and expertise to further enhance our commitment to journalistic excellence.”

    Pradeep Bhandari’s appointment as consulting editor and host of three prime-time news shows underscores Zee News’ commitment to providing viewers with insightful and comprehensive news coverage.

     

  • Zee News’ ‘Madam Sir’ goes on air; aims to elevate women’s stories to prime time prominence

    Zee News’ ‘Madam Sir’ goes on air; aims to elevate women’s stories to prime time prominence

    Mumbai: In a momentous stride to amplify women’s voices and achievements, Zee News announced the launch of its latest prime-time show, ‘Madam Sir.’ Premiered from 8 March 2024, at 7 PM, this prime time show marks a significant step towards empowering women and promoting gender equality in media representation.

    By dedicating prime time to ‘Madam Sir,’ a meticulously crafted program designed to spotlight women’s voices and triumphs, Zee News is bridging a crucial gap in media representation. The show not only celebrates women’s successes but also challenges stereotypes and biases, presenting a more inclusive portrayal of their contributions. Rather than confining women to conventional roles, ‘Madam Sir’ celebrates their resilience, and diversity by showcasing their talents and achievements from diverse backgrounds. This concerted effort offers an authentic and empowering depiction of women in society.

    By prioritising ‘appointment viewership’, Zee News also showcases its commitment to reaching a wide audience and driving substantial impact. This strategic move sets a precedent for inclusivity, women’s empowerment, and a more diverse media ecosystem.

    Moreover, the show’s emphasis on valuing and recognizing women’s voices underscores its dedication to fostering a media landscape that resonates with all viewers, contributing significantly to broader societal representation and empowerment.

    Emphasizing the core purpose of the show, Zee Media Corporation Ltd, CEO Abhay Ojha stated, “As a media organization, we recognize the power of storytelling in shaping perceptions and driving societal change.’Madam Sir’ is more than just a show; it’s a platform dedicated to amplifying the voices and achievements of women, challenging stereotypes, and fostering a more equitable and representative media landscape. Through this initiative, we aim to inspire audiences, spark meaningful conversations, and pave the way for greater gender equality.”

    ‘Madam Sir’ not only reshapes prime time programming but also redefines the narrative of women’s representation, signaling a transformative shift towards inclusivity and empowerment in media.

  • Zee Bharat: Igniting news with vibrancy of India’s spirit

    Zee Bharat: Igniting news with vibrancy of India’s spirit

    Mumbai : Zee Media Corporation Limited presents ‘ZEE Bharat,’ a ground-breaking fusion of news and culture officially unveiled on 22 January 2024, igniting news with the vibrancy of India’s spirit. This channel revolutionises news consumption by seamlessly blending impactful storytelling with a vibrant celebration of India’s cultural richness and diversity.

    Going beyond the conventional realms of news delivery, ‘ZEE Bharat’ stands out as a dynamic platform that offers a fresh, distinctly Indian perspective. More than just a news source, ‘ZEE Bharat’ is commitment to amplifying the unheard voices of rural India, providing a platform for those who truly represent the diverse fabric of the nation. With an energetic line-up of anchors and a rejuvenated look, the channel embodies a dynamic approach to news delivery, investigative reporting and impactful stories that goes beyond information dissemination.

    Interestingly, ‘ZEE Bharat’ unveils a striking visual identity marked by vibrant colors, sleek graphics, and contemporary set design. This carefully crafted atmosphere serves as a mirror reflecting India’s cultural heritage, seamlessly merging with the nation’s forward-thinking spirit. The channel’s celebration of cultural richness is vividly showcased through a diverse colour palette resonating with the nation’s energy. It doesn’t just deliver news; it encapsulates the pulsating vibrancy and essence of India, setting unprecedented standards in news presentation.

    Zee Media Corporation Limited CEO Abhay Ojha expresses his excitement about the launch, stating, “In the dynamic realm of media, Zee Media Corporation Limited stands resolute as a beacon of reliability and dynamism, driven by a belief in the transformative power of news. Our unwavering mission is to continually elevate the standards of journalism, offering our audience a trustworthy source amid the abundance of information. With ‘ZEE Bharat,’ we transcend the conventional boundaries of news. It’s not merely a medium; it’s a vibrant platform beckoning audiences to embark on a refreshing, distinctly Indian news journey. Brace yourselves for an exhilarating exploration where news intertwines seamlessly with the celebration of our nation’s rich cultural tapestry and diversity.”

    Zee Media Corporation Limited chief revenue officer Mona Jain further highlighted, “ZEE Bharat transcends conventional news channels; it’s an immersive experience that mirrors the cultural richness and pride of our country. Advertisers can now join us in this celebration, forging connections with audiences who seek more than just information – they seek an emotional connection with their heritage.”

    The unique ‘Zee Bharat’channel can be accessed on various platforms with the following channel numbers: Dish TV (654), D2h (721), Tata Play (520), Airtel Digital TV (319), Sun Direct (587), Siti Cable (306), Siti Gujarati (403), Siti Bihar (181), Siti JHK WB (168), Den (311), Fastway (317), GTPL (246), Hathway (209), IN Digital Maharashtra (318), IN Digital Delhi (315), Radiant (312), NXT Digital (807), Digiana (316), dL GTPL (163), Take One Digital (173), Rajasthan Infotech (103), Signet Digital (561), Darsh Digital (514), UCN (105), Skynet (211), and more.

    ZEE Bharat invites audiences to embark on this unique journey, where news becomes a celebration of the cultural pride that unites us as Indians.

  • Ganga Kinare Music Festival to telecast on Zee News

    Ganga Kinare Music Festival to telecast on Zee News

    Mumbai: Gear up for a night of cultural euphoria on 30 December at 10 pm, when Zee News illuminates screens with the radiant Ganga Kinare Music Festival, promising a symphony of enchantment!

    Varanasi recently witnessed the grandeur of the Ganga Kinare Music Festival, a collaborative masterpiece orchestrated by Zee Media and Havas Play presented by Aditya Birla Hindalco. Led by Padma Shri Kailash Kher and Pratibha Singh Baghel, this dynamic duo transcended mere entertainment, creating a fusion of cultural magnificence. Aligned with the ‘Namami Gange Programme’ endorsed by the United Nations, the festival fostered a vibrant community of river enthusiasts and contributed to the broader mission of environmental conservation.

    Beyond mere entertainment, this cultural extravaganza is a heartfelt celebration of Varanasi’s spirit and a collective pledge to safeguard the sanctity of the holy river Ganga. The event honoured individuals, including classical singer Padma Vibhushan Pandit Channu Lal Mishra, Dr Kulpati Tiwari, mahant of Kashi Vishwanath temple, Vishambhar Nath Mishra, Mahant of Sankat Mochan Mandir, and Padma Shri awardee Rajeshwar Acharya. The celebration of the legacy of Indian classical music extended to the felicitation of Nasir Abbas Bismillah Khan, the grandson of the legendary Bismillah Khan to honouring excellence across diverse realms.

    The stellar line-up of attendees also featured luminaries such as Swatantra Dev Singh, Jal Shakti minister, UP govt., Anupriya Patel, minister of state for commerce and industry, GoI, Rajshree Birla, Sourabh Raaj Jain, and more, promising showcase.

    Zee Media Corporation Limited CEO Abhay Ojha expressed his enthusiasm, said, “The Ganga Kinare Music Festival is not merely a melody; it resonates as a testament to our commitment to cultural heritage and environmental guardianship. Zee News stands proudly as the telecast partner for this transformative event, bringing more than just a broadcast to your screens. The festival is a curated experience, an intricate portrayal of Varanasi’s essence, and a pledge to Ganga conservation.”

    Zee Media Corporation Limited CRO Mona Jain said, “As an esteemed telecast partner for the Ganga Kinare Music Festival, our enthusiasm is coupled with strategic commitment as we unfold a cultural spectacle intricately aligned with our dynamic revenue growth strategy. Through skillful utilization and programming of the festival’s cultural richness and broad audience appeal, our objective is to forge inventive pathways for advertisers, sponsors, and partners, creating a platform that not only entertains but also serves as a fertile ground for mutually beneficial collaborations.”

    Havas Media Network India CEO Mohit Joshi emphasised, “Havas Play takes pride in curating a unique experience with the Ganga Kinare Music Festival. This festival isn’t confined to a physical location; it’s a journey that brings cultural magnificence and environmental consciousness to screens worldwide. Through our collaboration, we aspire to create not just content but a meaningful narrative that reflects the festival’s essence—a seamless blend of tradition with technology and fostering constructive engagement towards our environment which creates a lasting impact on the audience.”

    The grand telecast of Ganga Kinare Music Festival promises to deliver an evening of visual and auditory delight, blending cultural richness, soul-stirring performances, and a profound commitment to the conservation of the Holy River Ganga.

    This festival received substantial support, with the Uttar Pradesh government as the state partner Himgange, V-Guard, Royale Touche and Sujata as special partners, PISM (partner) and co-powered by AU Small Finance Bank. Additional support was received in association with Namami Gange, Kailasa Entertainment Private Limited, Rungta Steel TMT Bar, Meghdoot Ayurvedic, PMCH Health Advisors, Radio City as the Radio partner and AMC Media as outdoor partner.

    Event will be broadcast on 30 December at 10 pm, exclusively on Zee News.

  • Bengal Warriors secure six partnerships ahead of historic tenth PKL Season

    Bengal Warriors secure six partnerships ahead of historic tenth PKL Season

    Mumbai: The much-awaited tenth season of the Pro Kabaddi League is almost upon us, and the Bengal Warriors, one of the founding teams in the competition are putting in the hard yards, and preparing with great gusto, as they aim to land the title.  

    The Bengal Warriors, who won the championship in 2019, will understandably be keen on yet another title, and while the players, the management and the fans would be delighted at that, it would also be a source of great joy for the team’s brand partners, who have got their exclusive spots on the uniform.  

    Coached by the legendary K. Baskaran, the Bengal Warriors, who recently released a new jersey, will continue to wear the sports gaming news-only website DafaNews’ logo as the front of the jersey partner. Meanwhile, on the back of the jersey, the Warriors will have the Kajaria Ceramics logo.

    On the right arm, the Maninder Singh-led team will sport the Royal Green logo and on the left sleeve, it will sport – the League 11 logo. One of India’s leading news organisations, Zee News, have acquired the rights for their crest to be on the shorts. Last but not least Big FM logo will be on the nape of the jersey.

    “At Kajaria Ceramics, we are aligned towards to helping the Indian sporting ecosystem, and the Bengal Warriors have continuously shown an aptitude towards the upliftment of indigenous sports. The Warriors always put in their very best at every step and leave it all out there, which is something that is inspiring of sorts for us,” said Kajaria Ceramics Ltd JMD Rishi Kajaria.

    Zee Media chief executive officer Abhay Ojha expressed “We are thrilled to announce our collaboration with Bengal Warriors Kabaddi, a partnership that aligns seamlessly with Zee News’ commitment to showcasing excellence. This association not only strengthens our dedication to promoting diverse sports but also enhances our brand visibility. We believe it’s a winning combination that will contribute significantly to our business success.”

    “We are excited about this association with Bengal Warriors, one of the most formidable teams in the Pro Kabaddi League. Royal Green as a brand that embodies a perfect blend of success and quality finds synergy in Kolkata’s Pro Kabaddi League team Bengal Warriors, who are the perfect blend of strength, tenacity, agility and endurance. The Royal Green brand franchise is dedicated to support and encourage the spirit in which this team plays such an exciting exhilarating sport. Looking forward to an adrenaline-packed Kabaddi season,” said ADS Group chief executive officer Virat Maan.

    “The tenth season of the Pro Kabaddi League is truly an iconic and landmark one, and the Bengal Warriors family is extremely proud to have been part of such a journey right from the get-go. We are excited to partner with – DafaNews, Kajaria Ceramics, Royal Green, Zee News, League 11 and Big FM as our key brand partners. We are confident that this association will deliver great value to each of our partner brands,” said Capri Sports senior vice-president contact sports Apurv Gupta.

    The tenth season of PKL kicks off with a bang in Ahmedabad, with the Bengal Warriors facing Bengaluru Bulls on 4 December at the TransStadia.  

  • Zee News The Cricket show: A winning formula of cricket, humor, and expert insights

    Zee News The Cricket show: A winning formula of cricket, humor, and expert insights

    Mumbai: In the dynamic world of sports entertainment, Zee News’ The Cricket show stands out as a triumph, captivating global audiences and cricket aficionados with an impressive viewership surpassing 672 million across YouTube, Facebook, and Instagram. The show’s unique concept, seamlessly blending cricket analysis with a touch of humor, has propelled it to the forefront of sports chat shows, delivering an engaging and entertaining experience for its vast audience.

    Renowned for its in-depth match analysis roasts, exclusive Q&A sessions with cricket legends such as Shoaib Akhtar and Aakash Chopra, and live interactions with cricket influencers like Chayan, Prashant, and Abhishek, The Cricket show has become a staple for enthusiasts seeking an immersive cricket experience. Importantly, the show transcends studio discussions, fostering real-time connections with the pulse of the cricketing community.

    The show’s exceptional coverage of the World Cup 2023 includes valuable insights from Shoaib Akhtar into Australia’s prowess in knockout matches, setting the stage for the much-anticipated clash between Australia and South Africa in the semi-finals. One of the distinctive features of the show is its commitment to steering clear of controversies, providing a refreshing and positive platform for cricket discussions. This commitment to maintaining a high standard of content significantly contributes to the show’s popularity and credibility.

    In a recent episode, Shoaib Akhtar also provided an insightful analysis on the reasons behind India’s defeat. The show also featured an exclusive interview where Shoaib Akhtar boldly declared Hardik Pandya as a future captain, offering a unique perspective on the team dynamics.

    Zee News editor Rajnish Ahuja said, “The Cricket show is a celebration of the spirit of cricket, meticulously crafted by our passionate team at Zee News. Our commitment to delivering resonant content and fostering a positive, controversy-free environment for cricket discussions is a testament to the show’s unwavering credibility. We take immense pride in providing a refreshing space for fans to revel in the game they love, solidifying the show’s standing as a reliable and esteemed source in the cricketing world.”

    “The success of The Cricket show reverberates not just as applause from cricket enthusiasts but as a strategic crescendo for Zee Media Co Ltd. Its impact on our business landscape is akin to a well-played innings – calculated, impactful, and leaving a lasting impression on our brand, partnerships, and market influence,” highlighted Zee Media Co Ltd CEO Abhay Ojha

    As the cricketing world continues to evolve Zee News’ The Cricket show remains a beacon of excellence, delivering unparalleled cricket content that resonates with fans worldwide.

    Zee News continues to lead the way in news broadcasting, setting records and making history. With a dedicated team of journalists and professionals, the channel remains steadfast in its pursuit of journalistic excellence, always striving to inform, engage, and inspire its viewers.

    Zee Media Co Ltd, one of India’s leading media companies, has a strong presence in the news and regional genres, with 16 news channels in seven different languages, reaching more than 528 million viewers through its linear and digital properties.

     

  • Zee Media, Havas Play and Namami Gange launch ‘Ganga Kinare’

    Zee Media, Havas Play and Namami Gange launch ‘Ganga Kinare’

    Mumbai: To celebrate the harmonious blend of music, culture, and environmental consciousness, Havas Play, Zee Media, and Namami Gange has come together to launch a unique music festival ‘Ganga Kinare’ on the ghats of Varanasi. The inaugural edition of the festival will take place on Saturday, 9 December 2023. The initiative aims to celebrate the cultural richness of Varanasi and raise awareness about the significance of the holy river Ganga.

    Nestled against the timeless ghats of Varanasi, the Ganga Kinare Music Festival promises an unforgettable sojourn, a symphony that reverberates through the sacred waters of the Ganga. Beyond being a melodic extravaganza, this grand celebration is a poignant ode to the purity and essence of rivers. Beyond the enchanting performances, the Ganga Kinare Music Festival aspires to be a catalyst for change, calling upon its attendees to become stewards of river preservation, fostering a lasting bond between the festival-goers and the sacred waters that flow through the heart of Varanasi.

    Aligned with the globally recognized ‘Namami Gange Programme’ championed by the United Nations, the festival transcends the realms of entertainment, aspiring to create a dynamic community of river champions. The Ganga Kinare Music Festival aligns with the national mission for a cleaner Ganga. It seeks to build a community dedicated to championing rivers and establishing a unique bond between the younger generation and the holy river. The journey begins in Varanasi in 2023 and will continue through Rishikesh (2024), Prayagraj (2025), Patna (2026), and Kolkata (2027).

    Zee Media Corp Ltd CEO Abhay Ojha highlighted, “At Zee Media, we believe in the power of storytelling through diverse mediums. Our partnership with Havas Play and Namami Gange, stands at the forefront of a cultural and environmental movement. Through this festival, we invite our widespread viewers and readers to not just witness but actively participate in the call for river conservation and cultural preservation. Let the music be the bridge that connects us to the soul of Varanasi and the sacred Ganga.”

    Zee Media Corp Ltd CRO Mona Jain further expressed, “Ganga Kinare Music Festival is a testament to the transformative power of music and its ability to unite people in celebration. We firmly believe in the profound impact of cultural initiatives and are thrilled to be part of this initiative that harmonizes the beats of our traditions with the melodies of the Ganges, fostering a deeper connection with our roots and a commitment to the conservation of our sacred rivers.”

    Interestingly, Havas Play will ensure a seamless blend of cultural immersion and entertainment, leveraging digital and social media exposure to extend the festival’s reach. Collaborations with headline artists will include exclusive content creation and behind-the-scenes access. Speaking on the collaboration, Havas Play MD and Havas Media president investments R. Venkatasubramanian said, “India’s rich legacy continues to influence and enthral people from around the world. It is critical that we find newer ways to celebrate them and pass on the legacy to the newer generation. Music is the universal language that binds people across all age groups, and transcends geographies. Hence Ganga Kinare Music Festival blends in the power of music in the historic city of Varanasi on the banks of the holy Ganga. The Festival aspires not just to captivate audiences but to crescendo into a global festival deeply rooted in India’s history, evolving with the beats of our collective journey.”

    At its core, the event seeks to forge a unique connection between the younger generation and the holy Ganga, weaving together the threads of music and cultural heritage to illuminate the path of river preservation. This initiative encourages an enduring dedication to the preservation of our revered waters and the safeguarding of our rich cultural heritage.