Tag: ABC Television Group

  • Disney acquires 33% stake in video streaming company BAMTech for $1 billion

    Disney acquires 33% stake in video streaming company BAMTech for $1 billion

    BENGALURU: The Walt Disney Company (Disney) announced that it has acquired a thirty three percent stake in Direct-To-Consumer video streaming company BAMTech for $1 billion to be paid in two tranches. One instalment will be paid immediately and one will be paid in January 2017, with Disney having the option of acquiring a majority stake in the company. BAMTech was previously formed by Major League Baseball (MLB). As part of the transaction, BAMTech was separated from MLB’s broader digital business, MLB Advanced Media (MLBAM).

    “Our investment in BAMTech gives us the technology infrastructure we need to quickly scale and monetize our streaming capabilities at ESPN and across our company,” said Disney chairman and CEO Robert A. Iger.

    Commissioner of Baseball Robert D Manfred, Jr. said, “Every day the powerful partnership of technology and content becomes more important to consumers. We are excited to get to work with Disney and our longtime partners at ESPN in the important and ever-changing area of content distribution.”

    “Bringing a multi-sport service directly to fans is an exciting opportunity that capitalizes on BAMTech’s premier digital distribution platform and continues ESPN’s heritage of embracing technology to create new ways to connect fans with sports,” said ESPN Disney Media Networks president and co-chair John Skipper. “As WatchESPN continues to grow and add value to the multichannel video subscription, this new service will be an outstanding complement.”

    Disney’s investment in BAMTech will provide the latter capital to accelerate growth of its proprietary video-delivery platform, deliver greater flexibility to clients and develop new technologies and capabilities says a Disney release. BAMTech will become a key partner for Disney in the delivery and support of streaming video and other digital products from Disney|ABC Television Group and ESPN, as well as its future digital initiatives.

    BAMTech will also collaborate with ESPN to launch and distribute a new ESPN-branded multi-sport subscription streaming service in the future. The direct-to-consumer service will feature content provided by both BAMTech and ESPN, and include live regional, national and international sporting events. Current content on ESPN’s linear networks will not appear on the new subscription streaming service.

    BAMTech is a player in direct-to-consumer streaming services, data analytics and commerce management with nearly 7.5 million total paid subscribers to its clients’ OTT products BAMTech’s roster of sports, news and entertainment clients includes HBO NOW, the National Hockey League, Major League Baseball, the PGA TOUR, WWE Network and Ice Network (a digital platform for professional figure skating).

    Following Disney’s acquisition of a stake in BAMTech, the National Hockey League received a minority interest in BAMTech, as the result of a previous agreement, says the Disney release.

  • Disney acquires 33% stake in video streaming company BAMTech for $1 billion

    Disney acquires 33% stake in video streaming company BAMTech for $1 billion

    BENGALURU: The Walt Disney Company (Disney) announced that it has acquired a thirty three percent stake in Direct-To-Consumer video streaming company BAMTech for $1 billion to be paid in two tranches. One instalment will be paid immediately and one will be paid in January 2017, with Disney having the option of acquiring a majority stake in the company. BAMTech was previously formed by Major League Baseball (MLB). As part of the transaction, BAMTech was separated from MLB’s broader digital business, MLB Advanced Media (MLBAM).

    “Our investment in BAMTech gives us the technology infrastructure we need to quickly scale and monetize our streaming capabilities at ESPN and across our company,” said Disney chairman and CEO Robert A. Iger.

    Commissioner of Baseball Robert D Manfred, Jr. said, “Every day the powerful partnership of technology and content becomes more important to consumers. We are excited to get to work with Disney and our longtime partners at ESPN in the important and ever-changing area of content distribution.”

    “Bringing a multi-sport service directly to fans is an exciting opportunity that capitalizes on BAMTech’s premier digital distribution platform and continues ESPN’s heritage of embracing technology to create new ways to connect fans with sports,” said ESPN Disney Media Networks president and co-chair John Skipper. “As WatchESPN continues to grow and add value to the multichannel video subscription, this new service will be an outstanding complement.”

    Disney’s investment in BAMTech will provide the latter capital to accelerate growth of its proprietary video-delivery platform, deliver greater flexibility to clients and develop new technologies and capabilities says a Disney release. BAMTech will become a key partner for Disney in the delivery and support of streaming video and other digital products from Disney|ABC Television Group and ESPN, as well as its future digital initiatives.

    BAMTech will also collaborate with ESPN to launch and distribute a new ESPN-branded multi-sport subscription streaming service in the future. The direct-to-consumer service will feature content provided by both BAMTech and ESPN, and include live regional, national and international sporting events. Current content on ESPN’s linear networks will not appear on the new subscription streaming service.

    BAMTech is a player in direct-to-consumer streaming services, data analytics and commerce management with nearly 7.5 million total paid subscribers to its clients’ OTT products BAMTech’s roster of sports, news and entertainment clients includes HBO NOW, the National Hockey League, Major League Baseball, the PGA TOUR, WWE Network and Ice Network (a digital platform for professional figure skating).

    Following Disney’s acquisition of a stake in BAMTech, the National Hockey League received a minority interest in BAMTech, as the result of a previous agreement, says the Disney release.

  • Netflix, Disney/ABC Television Group in multi-year licensing deal

    Netflix, Disney/ABC Television Group in multi-year licensing deal

    MUMBAI: OTT subscription service provider Netflix and Disney/ABC Television Group have announced a new multi-year licensing agreement that will make Netflix the exclusive US subscription television service for the Disney Junior show ‘Jake and the Never Land Pirates‘, as well as the Disney XD show ‘Tron: Uprising‘.

    In addition, Handy Manny, special agent Oso and JoJo‘s Circus will also be available for members in the US to watch instantly later this month.

    Netflix chief content officer Ted Sarandos said, “Disney and Netflix have shared a long and mutually beneficial relationship and this deal expands on the incredible line-up of Disney content already available for our members. Families love Netflix and we know they especially love the imaginative and high-quality TV shows and movies from Disney. We‘re excited to bring Jake and the Never Land Pirates, a terrific show for families with preschoolers, to our members.”

    Disney-ABC domestic television president Janice Marinelli said, “We are delighted that Netflix‘s members and their young children will be able to experience a selection of tremendously popular original series from Disney Junior and Disney XD. Netflix is a highly valued partner and a terrific platform for families to enjoy these heartfelt characters and entertaining stories.”

    Disney Junior‘s series, ‘Jake and the Never Land Pirates‘ is a music-filled interactive treasure hunt that introduces a crew of kid pirates — leader Jake and pals Izzy and Cubby — and follows their Never Land adventures as they work to outwit two infamous characters, the one and only Captain Hook and Mr. Smee, from Disney‘s Peter Pan. Like all Disney Junior programming, ‘Jake and the Never Land Pirates‘ is guided by an established curriculum that nurtures multiple areas of child development: physical, emotional, social and cognitive; thinking and creative skills, as well as moral and ethical development.

  • ABC to add more features to its broadband video player

    ABC to add more features to its broadband video player

    MUMBAI: US media firm Disney-ABC Television Group will add further enhancements to its ABC.com broadband video player later this year.

    Disney-ABC Television Group president Anne Sweeney says, “We have been clearly focussed on what consumers are doing and continue to build our business to match their behavior and their interests. In the past year, through efforts like our ABC.com video player, weve shown our dedication to deliver the best content to consumers in ways that are relevant and cost effective for them.

    “By continuing to listen to our audience and enhance our digital offerings with the best technology available, we further strengthen their relationship to our brands.”

    Later this year users will be able to watch episodes in two additional screen sizes. Providing beautiful, crisp resolution, a full-screen viewing size will be added. Also, a small mini screen (240×136 pixels) that users can position wherever they choose on their desktops will be available. The standard viewing size (500×282 pixels) and the larger viewing size (720×404 pixels) will both continue to be offered as well. The enhanced player will also featu dyrenamic bandwidth selection which automatically adjusts the bitrate of video streamed to maximise the experience for users, regardless of the capabilities of their Internet connection.

    Additionally, a Pause Ad feature will be rolled out. Whenever users pause an episode they are viewing online, the screen will feature a static ad from that episodes featured sponsor which will remain on-screen until they reinitiate viewing of the show.

    Later this year ABC.com’s full episode player will be expanded further to include national news and local content, in addition to primetime entertainment programming. Additionally, this new player will be geo-targeted, offering the ability for local ads and content to be more relevant to each individual user.

    To date, ABC affiliates covering 80 per cent of the US, including all major affiliate groups as well as the ten ABC owned stations, have launched or have committed to launching the player on their own websites and are taking advantage of the opportunity to incorporate local advertising into the programming.

    Disney-ABC Television Group executive VP, digital media Albert Cheng says, “We are excited to see that research continues to support two of our original hypotheses. First, it again confirms making episodes available online results in additive viewing opportunities for consumers and is not cannibalizing linear network viewership.

    “Secondly, users have an extremely positive response to the interactive advertising on ABC.com. It has been part of our strategy to conceive and demonstrate a new advertising model on the web with 30-second countdown clocks, interactive ad containers, pause ads and other future innovations that help our advertisers and maintain a quality consumer experience. We are pleased to see advertisers embracing this strategy and working with us to create interactive ads that engage consumers and maximize the potential the platform has to offer.’

    Since the broadband player launched as a permanent feature on ABC.com in September 2006, over 50 million episodes of ABC primetime series have been initiated by users. Based on new research conducted for ABC by Frank N. Magid Associates late last year, the broadband player continues to attracted a young, highly educated audience; the average age of users was 28, and more than half were college graduates. In general, users of the ABC.com broadband player skew female, mirroring the linear networks audience.

    Among those surveyed, 77 per cent watched online because they had missed a particular episode on television and were looking to catch up. Viewing generally occurs within the first 24 hours of an episodes broadcast on ABC, with online viewing peaking at 10 pm. The majority of users viewed from home (76 per cent), with 57% using a desktop computer and 43 per cent a laptop.

    On an average, 84 per cent of users surveyed were able to recall the advertiser who sponsored the episode they viewed. Users surveyed embraced the interactive advertising, with almost 50 per cent rating the advertising experience as excellent and approximately one-third describing the featured advertisements as entertaining and informative. Users surveyed gave especially high marks to entertainment category sponsors, as well as sponsors whose ads contained the multiple opportunities for interaction including games, product demos and coupon offers.

    ABC.coms broadband player currently offers full-length episodes of shows like Desperate Housewives, Greys Anatomy, Lost and Ugly Betty free to consumers on ABCs website the day after their broadcast premieres.

  • Disney-ABC to offer hit shows online in May and June

    Disney-ABC to offer hit shows online in May and June

    MUMBAI: With an aim to expand its network and channel brands across multiple platforms and connecting viewers with their favorite shows anytime and anywhere, Disney-ABC Television Group will be offering ad-supported, full-length episodes of four ABC primetime series online at www.abc.go.com.

    However, this offer will be a part of a two-month-long experiment. Current episodes of Lost, Desperate Housewives and Commander In Chief, as well as the entire present season of Alias, will be available for streaming during May and June, marking the first time a broadcast network has made multiple series available for viewing online, free of charge to consumers.

    “The evolution of ABC.com is just one piece of our comprehensive, digital media multiplatform business initiative,” said Anne Sweeney, co-chair, Disney Media Networks and president, Disney-ABC Television Group. “This announcement highlights the momentum we’ve achieved both in launching new broadband services and working with strategic partners in the digital media space, to ensure that our high-quality, informative and entertaining content is available to consumers whenever and wherever they choose.”

    ABC is also exploring ways to work with its local broadcast affiliates on these online offerings as they continue to evolve. “Our ultimate goal is to find an effective online model, one in which our affiliates can take part,” stated Alex Wallau,president, Operations and Administration, ABC Television Network. “To that end, we’ll be sharing information from this two-month test in our discussions going forward, and working on ways for them to participate in this new method of delivering ABC programming.”

    “Our mission with this trial is to gather key learning about the technology and the consumers who utilize it in order for ABC.com to become the leading broadband digital entertainment experience, packed with innovative, immersive content for our viewers,” said Albert Cheng, executive vice president, Digital Media, Disney-ABC Television Group. “In the months ahead, ABC.com will not only deliver a high quality, on-demand viewing experience to users, but will also gain valuable knowledge and research to help us better understand and serve our consumers in the rapidly evolving digital world.”

    As part of the trial, ABC has offered ten advertisers the opportunity to test possible in-stream broadband advertising models as well as the ability to take advantage of sponsorships. The unique interactive video ads will take many different forms and will be seen within each episode. Participating advertisers include AT&T, Cingular, Ford, Procter & Gamble, Toyota, Unilever’s Suave, Universal Pictures and Walt Disney Pictures, among others.

    “We have said all along that we are dedicated to finding ways to bring our advertiser partners along with us as we embrace new ways of doing business in the world of digital media,” said Mike Shaw, president, Sales and Marketing, ABC Television Network. “This unique project has allowed us to offer our advertisers the ability to deliver increased effectiveness in their messaging through targeted and engaging interactive ads that offer compelling consumer experiences.”

    Combining an all-new sleek, modern design with user-friendly functionality, ABC.com will offer episodes the day after they premiere on the linear channel. Consumers will be able to pause and move back and forth between “chapters” within each episode, but will not have the ability to fast-forward through advertisements. Episodes will be streamed in 16×9 formatting which offers a cinema-like feel to the viewing experience.

    Encoded and streamed in Flash 8, which offers the best video quality and allows users on both Mac and PC platforms to watch the video episode, will be offered in two different sizes. The standard viewing size is 500×282 pixels (streamed at 400kbs), and the larger viewing size is 700×394 pixels (streamed 700 kbps).

    “Lost” was created by Jeffrey Lieber and J.J. Abrams & Damon Lindelof. Abrams, Lindelof, Bryan Burk, Jack Bender and Carlton Cuse serve as executive producers. “Lost,” which is filmed entirely on location in Hawaii, is from Touchstone Television.

    Marc Cherry is executive producer and creator and Tom Spezialy is executive producer of “Desperate Housewives,” which is from Touchstone Television.

    “Alias” was created by J.J. Abrams, who executive-produces the series along with Ken Olin, Jeff Pinkner, Jesse Alexander and Jeffrey Bell. The series, which is filmed in Los Angeles and premiered on September 30, 2001, is from Touchstone Television.

    “Commander In Chief” was created by Rod Lurie. Steven Bochco, Dee Johnson, Rod Lurie and Marc Frydman serve as executive producers. The series is produced by Touchstone Television in association with Steven Bochco Productions.