Tag: ABC Family

  • John Rood appointed as Disney SVP marketing

    John Rood appointed as Disney SVP marketing

    MUMBAI: Walt Disney has got a new marketing head. John Rood is returning to the company as the senior VP-marketing succeeding Richard Loomis, a nine-year Disney Channels veteran who will step down next month.

    Rood will report to Disney Channels Worldwide president and chief creative officer Gary Marsh and will be overseeing creative marketing for a portfolio that includes Disney Channel, Disney XD and Disney Junior. Loomis joined Disney Channels in 2007 and was named SVP and chief marketing officer in 2012.

    Marsh said that Rood was a maker and a builder, with a rare combination of creative and strategic leadership skills and an innate understanding of the Disney brand. He had the unique capacity to transform how large teams address viewers’ evolving needs in a complex, multi-platform portfolio.

    Rood, who has been consulting with Disney for the past 10 months, served as the executive vice president, DC Entertainment, from 2010 to 2014. Prior to that, he spent 10 years at Disney, the last six as SVP of marketing for ABC Family.

  • John Rood appointed as Disney SVP marketing

    John Rood appointed as Disney SVP marketing

    MUMBAI: Walt Disney has got a new marketing head. John Rood is returning to the company as the senior VP-marketing succeeding Richard Loomis, a nine-year Disney Channels veteran who will step down next month.

    Rood will report to Disney Channels Worldwide president and chief creative officer Gary Marsh and will be overseeing creative marketing for a portfolio that includes Disney Channel, Disney XD and Disney Junior. Loomis joined Disney Channels in 2007 and was named SVP and chief marketing officer in 2012.

    Marsh said that Rood was a maker and a builder, with a rare combination of creative and strategic leadership skills and an innate understanding of the Disney brand. He had the unique capacity to transform how large teams address viewers’ evolving needs in a complex, multi-platform portfolio.

    Rood, who has been consulting with Disney for the past 10 months, served as the executive vice president, DC Entertainment, from 2010 to 2014. Prior to that, he spent 10 years at Disney, the last six as SVP of marketing for ABC Family.

  • ‘Pretty Little Liars’ renewed for seasons 6 and 7!

    ‘Pretty Little Liars’ renewed for seasons 6 and 7!

    MUMBAI: In anticipation of the fifth season premiere of Pretty Little Liars (PLL), ABC Family president Tom Ascheim and ABC Family executive VP original programming and development and chief creative officer Kate Juergens have announced that the network has picked up unprecedented two seasons of its longest-running original hit series, Pretty Little Liars, from Warner Horizon Television. Season six is set to air mid-2015, and season seven in mid-2016 on the American network ABC Family.

     

    According to the Nielsen US television viewer ratings, Pretty Little Liars is ABC Family’s #1 series in the network’s history in Total Viewers (3.8 million) and across all target demos: Adults 18-34 (1.5 million/2.2 rating), Women 18-34 (1.3 million/3.7 rating), Adults 18-49 (2.0 million/1.6 rating), Women 18-49 (1.7 million/2.7 rating), Viewers 12-34 (2.6 million/2.8 rating) and Females 12-34 (2.3 million/4.9 rating).

     

    Pretty Little Liars holds the record as the most-tweeted scripted-series telecast of all time, and across all genres, it holds 7 of the Top 15 most-tweeted series telecasts ever. The show also generated the highest average number of tweets per episode (675,000 tweets) of any TV series during the 2013/14 broadcast season. Based on total followers, Pretty Little Liars recently became the #1 scripted television series on Instagram, according to ListenFirst Media.

     

    Pretty Little Liars has taken its place in the zeitgeist and reigns supreme in pop culture,” said Ascheim in a statement. “I am glad to bring another two seasons to our audience because ‘A’ has a lot in store for our Liars.”

     

    The season five premiere of Pretty Little Liars, entitled ‘Escape from New York’ aired in the US on Tuesday, 10 June and the storyline picked up where the season four finale left off, with Aria and the Liars reeling from Ezra’s shooting at the hands of “A.” The five girls quickly realise that as the one person who truly knows “A’s” identity, Ezra is in grave danger. While Aria watches over Ezra at the hospital, Alison and the PLLs lay a trap to finally flush out “A” and are shocked by who is ensnared. Meanwhile, Detective Holbrook steps up his efforts to find the girls and puts the Hastings family on alert. And as news of Alison’s “resurrection” spreads, Mona is not pleased.

     

    The new season of Pretty Little Liars will debut in India on 14 June, airing Saturdays at 2 p.m. and 10 p.m., exclusively on Zee Cafe!

  • Comcast inks distribution deal with Walt Disney; acquires E! Networks

    Comcast inks distribution deal with Walt Disney; acquires E! Networks

    MUMBAI: Comcast Corporation and The Walt Disney Company announced that they have entered into long-term comprehensive distribution agreements that will extend their relationship into the next decade for the 10 ABC-owned broadcast television stations and an array of Disney’s networks and services including: Disney Channel, ABC Family, Toon Disney, ESPN, ESPN2, ESPN Classic, ESPNEWS, ESPN HD and increased carriage of SOAPnet.

    Comcast will also launch ESPN Deportes, a stand-alone Spanish-language sports network, and the companies formalised their ESPN2 HD agreement.

    In addition, Comcast has acquired The Walt Disney Company’s 39.5 per cent ownership stake in E! Networks. Following this acquisition, E! Networks, which includes E! Entertainment Television and Style Network, is now wholly owned by Comcast. The purchase price for the 39.5 per cent stake was $1.23 billion, states an official release.

    The companies have also agreed to add primetime television programs, cable network shows and Disney movies to Comcast’s signature On Demand service. Marking the first time ABC broadcast programs will be available on video on demand (VOD) by any cable company, several ABC primetime series will be offered free by Comcast in ABC-owned television station markets. The companies also said they will work together to make promotional content from the Disney-ABC Television Group available on Comcast’s broadband portal, www.comcast.net, adds the release.

    “This agreement reflects our ability to distribute content on multiple platforms and signals another first for Comcast and Disney as we continue to explore the evolving possibilities of digital technology. We could not have gotten this deal done without Bob Iger’s leadership and vision. Putting Disney, ESPN and ABC’s extremely popular content on Comcast VOD is a watershed event for both of our companies,” said Comcast chairman and chief executive officer Brian Roberts.

    “This is the first cable on-demand agreement for hit ABC primetime broadcast programs like Desperate Housewives and Lost and, when combined with Disney movies and other ABC/Disney/ESPN television programs, gives Comcast access to the most Disney content available.”

    The Walt Disney Company president and chief executive officer Robert A. Iger commented, “This is one of the broadest distribution agreements in the history of our company. Disney’s great brands and great content combined with Comcast’s leading distribution platforms provide an incredibly compelling consumer experience in sports, family, news and entertainment. We look forward to working with Brian and Steve Burke on a range of future projects as technology continues to evolve.”