ITV

Tag: AajTak

  • AajTak Brings Together Key Leaders Ahead of Elections with ‘Panchayat AajTak Jammu & Kashmir’

    AajTak Brings Together Key Leaders Ahead of Elections with ‘Panchayat AajTak Jammu & Kashmir’

    Mumbai: AajTak will host “Panchayat AajTak Jammu & Kashmir” on September 12, 2024, in Srinagar. This event is scheduled prior to the Assembly Elections in Jammu & Kashmir, which will take place after a decade. This election will mark a crucial moment in J&K’s democratic journey.

    The Panchayat will be a full-day event covering various topics, including political issues and the aspirations of the people of Jammu & Kashmir. The event will bring together prominent speakers from diverse political backgrounds, each offering unique perspectives on the region’s future. With a focus on insightful discussions and thought-provoking debates, the day promises to be both intellectually stimulating and impactful.

    The event will include key political figures such as Manoj Sinha, Lieutenant Governor of Jammu & Kashmir; Farooq Abdullah, President of the National Conference and former Chief Minister of J&K; Dr. Jitendra Singh, Minister of State (IC) for Science & Technology, Earth Sciences, and MoS for Atomic Energy, Space, PMO, Personnel, Public Grievances & Pensions; Mehbooba Mufti, President of the People’s Democratic Party and former Chief Minister of J&K; Omar Abdullah, Vice President of the National Conference and former Chief Minister of J&K; Mirwaiz Umar Farooq, Chairman, All Parties Hurriyat Conference; Sajad Lone, President of the Peoples Conference; Iltija Mufti, Leader and Campaign-in-Charge of the PDP; Abrar Rashid, Star Campaigner for the AIP; Altaf Bukhari, Founding President of the Jammu & Kashmir Apni Party; Ravindra Raina, State President of the BJP in J&K; Tariq Hamid Karra, State President of the Congress in J&K and HaseebDrabu, Economist, among others.

    These distinguished leaders will share their insights in thought-provoking discussions, exploring key issues which will shape the future of Jammu & Kashmir. It will also include other guests and influential figures to provide a broad perspective on the region’s political and social landscape. Panchayat AajTak aims to facilitate a discussion that will help outline a clear roadmap for the future of Jammu & Kashmir.
     

  • AajTak tops viewership chart during Counting Week, Day, Hours

    AajTak tops viewership chart during Counting Week, Day, Hours

    New Delhi: According to the BARC data released on Thursday for the Counting Week (June 1 to 7), AajTak was the most-watched channel during the week, counting day and counting hours.

    Counting Week

    In Week 23 of 2024 (TG: HSM markets, 15+, NCCS All), AajTak led the Hindi news genre with a relative share of 14.5%.
    *Source –  BARC | HSM | 15+ | Week 23’2024 | 24 Hrs            

    Counting Day

    On Counting Day, June 4 (TG: HSM markets, 15+, NCCS All), AajTak led the genre by a significant margin. The channel’s relative share on the counting day was 16.6%.
    *Source: BARC |HSM | 15+ | 04th June 2024  | 24 Hrs

    Counting Hours

    During the peak counting hours between 8 am and 12 noon on June 4 (TG: HSM markets, 15+, NCCS All), AajTak held the lion’s share. Its relative share during the peak counting hours was 17.6%.
    *Source: BARC |HSM | 15+ | 04th June 2024  | 08:00- 12:00 Hrs
     

  • Aaj Tak wins the absolute majority

    Aaj Tak wins the absolute majority

    Mumbai: During the crucial counting hours of the Lok Sabha elections in 2024, AajTak emerged as the undisputed leader in news broadcasting, capturing an astonishing market share of over 50 per cent.

    This milestone represents not just a victory but an absolute dominance in the media landscape, with AajTak’s viewership surpassing the combined sum of all other channels.

    Source: Hindi News Channels | Concurrent Users | YouTube Live | Primary Feed | 4th June 0800-1759 Hrs

    Within the first two hours of counting, AajTak surged ahead with an impressive market share peaking at a staggering 60 per cent. This commanding lead underscores the channel’s unparalleled reach and influence among viewers seeking real-time election updates and analysis.

    In a remarkable display of supremacy, AajTak‘s peak viewership was recorded at 3.5 times higher than the closest competitor, solidifying its position as the go-to destination for election coverage.

    This unprecedented achievement reaffirms AajTak‘s status as the nation’s preferred news source during critical events.

    With its unwavering commitment to delivering accurate and timely news, AajTak has once again demonstrated its ability to captivate audiences and set new benchmarks in media excellence.

    As the channel continues to lead the way in journalistic integrity and viewer engagement, its dominance in the news sphere remains unchallenged.

  • Sudhir Chaudhary’s ‘Black and White’ gets highest concurrent views on YouTube

    Sudhir Chaudhary’s ‘Black and White’ gets highest concurrent views on YouTube

    Mumbai: Aaj Tak’s Black and White, hosted by Sudhir Chaudhary, has been ranked as the number one show in the 9 p.m. band ever since it started rolling. The show has been witnessing the highest concurrent views on YouTube.

    The show has held attention ever since it started in July 2022. It has been breaking all records for the past two months on the 9 p.m. prime time band on YouTube, making Aaj Tak rank number one every day on the digital platform YouTube and leaving the competitors behind by a considerable margin.

    Aaj Tak has been marking an average of 74.3K daily live concurrent users (weekdays, 9-10 p.m.) on YouTube Live in the period from 19 July to 31 October 2022, where Aaj Tak has nearly twice the total live concurrent users.

    Sudhir Chaudhary’s show on Aaj Tak caters to the audience’s news requirement with every topic, making it ‘Black and White,’ logical, retaining the true essence of the story, and specially curated for a deeper insight.

    Aaj Tak’s Black and White show with Sudhir Chaudhary has covered sensitive updates around various topics through in-depth analysis of national and international news. Uncovering well-researched data and underlying facts, Chaudhary also presented the Hijab Row with deep research. Black and White also covered the Russian-Ukraine war, enhancing the audience’s insights into the topics and providing a window to think through facts and data.

    Followed by crucial topics of national interest like the NIA PFI Issue, Congress president elections, and an RSS story on the controversy surrounding the film AdiPurush, including an exclusive interview of the director and writer.

    With their social campaign “Mera Swabhimaan,” which highlights the lives of blue-collar employees and the issues they face, the host aims to initiate a revolution that talks about the basic human code of conduct and establishes a place of pride in society for the hardworking daily wage earners.

    Chaudhary’s Black and White has successfully emerged as one of the most promising prime-time shows. Taking over prime time with the most concurrent live views on YouTube and continuing the dominance in news space.

  • India Today brings ‘Democratic Newsroom’ to television

    India Today brings ‘Democratic Newsroom’ to television

    New Delhi: India Today TV launches Democratic Newsroom, a prime time show devoid of any agenda, where news anchors are given free rein to present their diversified viewpoints about the same issue across the table. The show will premiere on 23 September 2022 at 7 p.m.

    The launch of this new show marks a beginning that will go a long way in re-establishing the genre as a credible knowledge source by making each voice heard, each opinion weighed in, every evidence examined thus giving a chance to the audience to make its own informed choices.

    The show brings out a team that faces news & views head-on, they discuss, dissect, investigate and debate and they don’t stop. Because when there’s a dark shadow over TV news only one thing shines through – a democratic newsroom.

    At a time when television news faces the biggest glare ever amidst ongoing hate speeches for television rating points. A time when the country’s top court takes a dismal view. A time when a nation’s fingers point at TV news channels. One show will rise above all others. Democratic Newsroom and India Today won’t hide behind bias, bombast & bigotry..

    The marquee series in its digital avatar had built on the brand’s four-decade-long legacy of its gold standard journalism where the channel’s anchors are given equal platform and journalistic liberty to express their varied opinions on any matter national or international. Some of the prominent democratic newsrooms spoken about recently included the government’s decision to rename Rajpath as Kartavyapath, the next general elections – BJP vs opposition – Is 2024 a done deal, National Herald case & ED questioning Rahul Gandhi, Bollywood Boycott, Gyanwapi, Virat Kohli, Depp Amber lawsuit and the need for a one-day State mourning held on the passing away of Queen Elizabeth.

    The TV show will further strengthen the channel’s promise, “With absolutely zero political vendetta India Today’s news anchors have been accorded full freedom to voice their opinions both on air and off air, which in return provides the audience a fair and balanced broadcast of actual news.” The first-of-its-kind show will bring the democratic newsroom debates into the full public gaze. An opportunity to join the editors as they discuss, argue and challenge each other on the topical subjects of the week. The channel has taken on this challenge of bringing honest journalism with diversified viewpoints abhorring the race for ratings.

  • Barc Wk 36: News18 India acquires 14.1% market share

    Barc Wk 36: News18 India acquires 14.1% market share

    Mumbai: News18 India continues to be the industry leader in the Hindi television news space. As per Barc data of week 33 of 2022, News18 India has garnered a 14.1 per cent market share, which is more than the combined market share of ABP and Zee News.

    As per Barc data, Aaj Tak has acquired 11.8 per cent of the market. Whereas, TV9 Bharatvarsh is at number three and India TV at number four, with 11.5 per cent and 11.0 per cent market share, respectively.

    Both Zee News and ABP have garnered a market share of 6.5 per cent.

    Ever since the Barc ratings resumed in March this year, News18 India has been steadily climbing the viewership charts.

    The channel has been in the number one position for two months now.

    As per the Barc data for week 36, News18 India reached 9.27 crore viewers, as compared to AajTak’s 7.82 crore viewers.

    Even on digital, the brand is garnering solid traction, with its views across YouTube and other social media platforms increasing steadily.

    News18 India has been heavily investing in technology and editorial resources to ensure that its content and presentation remain differentiated and far ahead of the competition.

    In Prime Time on weekdays (Wk 36’22, 1800–2400 hrs, TG: 15+, HSM), News18 India is ranked number one in all individual hourly time-bands.

    Additionally, News18 India has retained its number one position during 9–10 p.m., the most prestigious time band in the Hindi news genre, where News18 India’s Kishore Ajwani is ahead of India TV’s Rajat Sharma and Aajtak’s Sudhir Chaudhary.

    In week 36’22, 2100-2200 hrs, TG: 15+, HSM, News18 India is leading with a 15.8 per cent share, which is 27 per cent higher than AajTak.

  • Aaj Tak regains its pole position in Barc ratings

    Aaj Tak regains its pole position in Barc ratings

    Mumbai: TV Today Network’s Hindi news channel Aaj Tak has witnessed record growth and regained its number one position in the recent viewership ratings released by Broadcasters Audience Research Council (Barc) for week 16.

    As per the industry’s first ‘Customised Event Report’ released by Barc on Friday, Aaj Tak has established its supremacy in coverage of events of national importance. The channel has a daily average reach of 20.6 million.

    The CER data also showed that Aaj Tak’s coverage of Jehangirpuri encroachment demolition gave it growth of 188 per cent in 15+ HSM, 225 per cent in 2+ pay India and 182 per cent in 2+ All India.

    Commenting on this milestone, TV Today Network’s CEO (television & radio) Rahul Shaw said, “We have been the number one news source for a television audience for 21 years due to the trust earned by us. Aaj Tak is the only news channel to get 10 crore viewers week on week every week throughout 2022. We thank our viewers again for trusting only Aaj Tak when it comes to news that matters.”

  • #AajTakSabseTez campaign’s 3rd Film ‘Afwaah’ is creating ripples in the Indian news ecosystem

    #AajTakSabseTez campaign’s 3rd Film ‘Afwaah’ is creating ripples in the Indian news ecosystem

    New Delhi: As part of the on-going #AajTakSabseTez campaign, the nation’s undisputed No.1 news channel AajTak, today launched the third film of the series. The film titled ‘Afwaah’ features AajTak’s star anchor Anjana Om Kashyap and demonstrates the adverse effects of rumour mongeringin news which if unchecked poses a danger to the society at large. What makes the film really interesting is its tongue in cheek style, shot in a salon setting, which also happens to be the epicentre of all random national and political news & opinions.

    Conceptualised and directed by the widely acclaimed Writer-Director Pradeep Sarkar, #AajTakSabseTezcampaign is a satirical take on the current news environment in the country and entertainingly highlights the relaxed standards of reporting by some players in the age of fake news. While the first film ‘SachKa Band’ brought to light the exaggerationof events while presenting the news, the second film ‘Achaar Gully’ highlights the importance of credibility over sensationalism and how AajTak does not conform to the growing trend of spicing up news.

    Being the most watched and trusted News Channel in India for 20 years, AajTak and its brave journalists have brought a ringside view of every major happening in the country. While many news outlets may have clear leanings, AajTak has always taken the middle ground, without any bias. As the depth of echo chambers increases, the need for a shared platform where both sides can be heard is essential. A place where people can agree to disagree is the need of the hour. AajTak is that listening room, that middle ground for the two sides to continue a meaningful dialogue. 

    These films while depicting AajTak’s relentless pursuit to always side with the truth, are equally sure to put a smile on your face!


     

  • IPL 13 grows and grabs television viewership

    IPL 13 grows and grabs television viewership

    BENGALURU: Live telecast of the Indian Premier League (IPL) must seem an abomination for competitors’ networks. Year in and year out, the period during which the cricketing bonanza is played, all genres and competing sports networks have seen viewership numbers dip as Indians tuned into the channels of the network that aired the event live – the network being Star India in this edition of IPL or IPL 2020 or IPL13 as it is known. The Covid2019 pandemic delayed IPL by around five to six months. In a normal year, IPL commences around the end of March or at the beginning of April every year and runs for about six weeks or so. The event this year clashes with flagship programmes such as the twelfth season of Hindi Kaun Banega Crorepati hosted by Bollywood doyen Amitabh Bachchan and with the initial weeks of the Salman Khan hosted fourteenth edition of the Hindi Bigg Boss. This paper comes with a caveat – the conclusions in it are based on BARC weekly data of the top 2, 3, 4, 5 or 10 channels/programmes of various genres in different languages/platfroms in the public domain.

    Week 38 of 2020 (Saturday,19 September 2020 to Friday, 25 September 2020, week or period under review) saw television viewership climb 2.4 percent to 17.0 billion weekly impressions from 16.5 billion weekly impressions reported for the previous week according to Broadcast Audience Research Council of India (BARC) data published in the public domain. Viewership in week 38 of 2020 was 15.1 percent higher than the pre-Covid2019 average of 14.77 billion weekly impressions. Ratings watchdogs BARC and Nielsen have standardized the average data for weeks 02 and 04 2020 as the pre-Covid2019 average. As is obvious from the figure below, television viewership had started declining from week 34 of 2020. IPL 13 week saw viewership growth. 

    BARC weekly list of the Top 10 Channels on All Platforms Across genres saw Star Sports 1 Hindi catupult into it, and that too at rank 1.  Though the combined ratings of the Top 10 Channels in this list grew 5.8 percent to 8,322.475 billion weekly impressions in week 38 of 2020 from 7,863.577 billion weekly impressions in the previous week, seven of the channels in the list saw a decline in viewership. Two channels exited the list in week 38 of 2020. Star Sports 1 Hindi entered the list as mentioned above at rank 1 with 1,247.407 billion weekly impressions. It must be noted that Star India is airing IPL 13 on Star Sports 1, Star Sports 1 HD, Star Sports 2, Star Sports 2 HD, Star Sports 1 Hindi and Star Sports 1 Hindi HD TV channels as well as live streaming on the Disney+ Hotstar digital platform.

    Read more news on IPL

    Analysis of BARC data in the public domain of the top 2, 3, 4, 5 or 10 channels of various genres in different languages/platfroms for week 38 of 2020 reveals that the top channale of all major genres such as GECs’, news, movies and kids saw ratings dip. According to BARC-Nielsen reports these four genres garnered around 90 percent of television viewership. BARC data shows that combined impressions data for the Top 5 Sports channels grew 8.6 times to 1,734.956 billion weekly impressions in week 38 of 2020 from 201.549 billion weekly impressions in the previous week. It is quite obvious that the sports genre has helped television viewership grow, while at the same time has eaten into viewership of other genres/sub-genres across platforms – be they pay or free or combined free and pay.

    Top 10 Channels on All Platforms, Pay Platform and Free Platform Across Genres

    The Star India Network pulled viewership eyeballs with five channels in BARC’s weekly list of Top 10 Channels on All Plaform Across Genres in week 38 of 2020. There were two channels from Sony Pictures Network (SPN) and one channel each from Enterr10 Television, Sun Tv Network and Zee Entertainment Enterrpises Limited (Zeel) besides those of Star India in the top 10 weekly list for the week under review.Two channels, Viacom18’s Hindi GEC Colors Rishtey and Zeel’s flagship Hindi GEC Zee TV exited the list and were replaced by Star Sports 1 Hindi and Star India’s flagship Tamil GEC Star Vijay. There were six Hindi GEC channels, two Tamil channels and one channel each from the sports and the Telugu genres in BARC’s weekly list of Top 10 Channels on All Platforms Across Genres.

    BARC’s weekly list of Top 10 Pay Channels Across Genres also was dominated by Star India channels – there were four of them. Besides, there were 3 channels from Zeel and one channel each from SPN, Sun Tv Network and Viacom18. While the combined weekly impressions of the Top 10 Pay Channels Across Genres increased 10 percent to 7,285.986 billion weekly impressions in week 38 of 2020 from 6,624.357 billion weekly impressions in week 37 of 2020, five of the channels saw week-on-week (w-o-w) decline in weekly impressions. One channel – Star India’s flagship Bangla channel Star Jalsha exited the list in week 38 of 2020 and was replaced by Star Sports 1 Hindi. There were four Hindi GECs’, three Tamil channels, two Telugu channels and one Sports channel in BARC’s weekly list of Top 10 Pay channels Across Genres.

    BARC’s weekly list of Top 10 Free Channels Across Genres in week 38 of 2020 had the same line up of channels in the same order as in the previous week. However, the combined weekly impressions of the 10 channels in week 38 of 2020 declined 1.5 per cent to 3,535.728 billion weekly impressions from 3,588.256 billion weekly impressions in week 37. Six of the channels in the list saw viewership decline, while four saw viewership increase. Six of the channels were Hindi GECs’ while four were Hindi Movies channels. There were three channels from Zeel, two channels from Viacom18, and one channel each from B4U Network, Enterr10 Television, Goldmine Telefilms, Star India and SPN in BARC’s weekly list of Top 10 Free Channels Across Genres in week 38 of 2020.

    Please refer to the chart below:

  • Non-Hindi channels continue to dominate top 10 pay channels across genres

    Non-Hindi channels continue to dominate top 10 pay channels across genres

    BENGALURU: As the progress in the Sushant Singh Rajput case seemingly tapered off, the news genre lost some of its sheen in terms of weekly impressions in Week 37 of 2020 (Saturday 12 Sep 2020 to Friday 18 Sep 2020, week or period under review). Broadcast Audience Research Council of India (BARC) data for top five Hindi, English, Assamese, Bangla, Kannada, Malayalam, Marathi, Oriya, Tamil and Telugu channels reveals that the top news channels lost viewership in Week 37 of 2020 as compared to the previous week (Week 36 of 2020). At the same time, overall television viewership in Week 37 of 2020 at 16.6 billion weekly impressions was just a fraction higher than the 16.5 billion weekly impressions in Week 36. BARC data for the top 10 Hindi GEC channels, top four Assamese channels and top five Bangla, Bhojpuri, Gujarati, Kannada, Malayalam, Marathi, Oriya, Punjabi, Tamil and Telugu channels for the week under review shows that viewership of most of these genre/sub-genres in respective platforms and markets increased to contribute to the small increase in overall viewership. The top five channels of English entertainment channels, infotainment, lifestyle, English & Hindi movies, music, sports and top four youth channels also saw viewership in terms of weekly impressions grow.

    Top 10 Channels on All Platforms, Pay Platform and Free Platform Across Genres

    BARC’s weekly list of top 10 channels on all platforms across genres saw the combined weekly impressions in Week 37 of 2020 increase as compared to the previous week. Nine of the channels in the All Platforms channels list were the same with a slight shuffling of ranks as in the previous week. One Telugu channel from the Zee Entertainment Enterprises (Zeel) stable exited the list in week 37 of 2020 to be replaced by its sister channel and Zeel’s flagship Hindi GEC Zee TV at rank 10. There were eight Hindi GECs and one channel each from the Tamil and the Telugu genres in the list. There were three channels from Star India, two channels from Sony Pictures Network India (SPN) and Zeel and one channel each from Enterr10 Television, Sun Tv Network and Viacom18 in BARC’s Weekly list of Top 10 Channels on All Platforms Across Genres in Week 37 of 2020.

    Read more news on BARC

    BARC’s Weekly list of top 10 pay channels across genres was dominated by two south Indian language channels – three from the Tamil genre, two channels from the Telugu genres and one from the Bangla genre along with four Hindi GECs. There were four channels from Star India, three channels from Zeel, one channel each from SPN, Sun Tv Network and Viacom18. One channel exited the list in Week 37 of 2020 – the Viacom18 associated ETV Telugu which was replaced by Star India’s flagship Banga GEC Star Jalsha at rank 10.

    All the 10 channels in BARC’s weekly list of top 10 free channels in Week 37 of 2020 were the same as in the previous in the same rank order. Six of the channels were Hindi GECs’ while four were Hindi Movies channels. There were three channels from Zeel, two channels from Viacom18, and one channel each from B4U Network, Enterr10 Television, Goldmine Telefilms, Star India and SPN. 

    Please refer to the table below: