Tag: Aaj Tak

  • Sukhwinder Singh composes a song for “Rangrasiya” on the Aaj Tak – special holi show

    Sukhwinder Singh composes a song for “Rangrasiya” on the Aaj Tak – special holi show

    MUMBAI: The undisputed No.1 Hindi News Channel Aaj Tak has always been innovative with its special formats. The much celebrated Holi show “Rangrasiya” was celebrated with even more joy this year with Aaj Tak’s winning reign continuing for 52 weeks nonstop. Rangrasiya the special show was hosted by Sweta Singh and had in attendance big names like Manoj Tiwari, Kumar Vishwas, Sukhwinder Singh and many more.

    Sukhwinder Singh, one of the most loved voices of the country composed a song exclusively for Aaj Tak during the Rangrasiya Holi Celebrations. The lyrics of the songs were “Rangrasiya rangrasiya, Rang de rangrasiya mohe rang de”.

    Pulkit Samrat and Kriti Kharbanda – stars of recently released film “Veere Ki Wedding” were also a part of Rangrasiya.  Jimmy Shergill added to the entertainment quotient in his own style by entering the scene on a bike.

    Manoj Tiwari and Kumar Vishwas had a funfilled exchange of dialogues. Kumar Vishwas recited an exclusive poem on Virat Kohli whereas Malini Awasthi, who sang Jogira and recited a poem on Yogi Adityanath, also added to the festivities along with Arun Gemini entertaining the audience with his classic satires.

    Aaj Tak celebrated holi in its own unique style, as always -Sabse Tez.

  • BARC week 6: Mirror Now enters the top 5 list

    BARC week 6: Mirror Now enters the top 5 list

    MUMBAI: Mirror Now joined the party and entered the top 5 list of Broadcast Audience Research Council’s (BARC) week 6 ratings for 2018. Republic TV continues its leading streak while ABP News exits the top five chart in Hindi News Rural market. Aaj Tak tops the chart in Hindi News urban market.

    English News

    Republic TV retained its numero uno position with 840 impressions (000s) sum compared to 757 impressions (000s) sum last week. Times Now is at the second spot with 663 impressions (000s) sum followed by India Today Television with 243 impressions (000s) sum compared to 311 impressions (000s) sum in week 5 of 2018. CNN News18 is in fourth position with 188 impressions (000s) sum compared to 195 impressions (000s) sum last week. Mirror Now joined the party and entered the top five list at the fifth position with 132 impressions (000s) sum. NDTV 24X7 exits the top five list in week 6 of BARC All India data.

    English Business News

    The English Business news channels saw a dip in the after the budget week. CNBC TV18 is at the top slot witnessing a drop with 1172 impressions (000s) sum compared to 1424 impressions (000s) sum last week, followed by ET Now with 385 impressions (000s) sum. BTVi and CNBC TV18 Prime HD are at third and fourth positions respectively with 153 impressions (000s) sum and 43 impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak leads the genre with 114402 impressions (000s) sum. India TV climbed two slots to the second position with 88568 impressions (000s) sum followed by Zee News which dropped a slot to third position with 84554 impressions (000s) sum. News18 India climbs a slot to the fourth position with 81274 impressions (000s) sum. ABP News drops two slots to fifth position with 72327 impressions (000s) sum.

    Hindi News Rural

    Aaj Tak tops the rural chart as well with 50525 impressions (000s) sum followed Zee News with 36368 impressions (000s) sum. News Nation climbs a slot to third position with 35975 impressions (000s) sum. India News is at fourth position with 34659 impressions (000s) sum. News18 India re-enters the top 5 slot with 33452 impressions (000s) sum. ABP News which was in the third position is not present in the week 6 data.

    Hindi News Urban

    Aaj tak retains its top slot with 63876 impressions (000s) sum. India TV and Zee News are at second and third position with 55242 impressions (000s) sum and 48186 impressions (000s) sum.

    News18 India and ABP News are at fourth and fifth position after inter-changing the positions with 47822 impressions (000s) sum and 39740 impressions (000s) sum.

    Also Read:

    BARC week 2: Aaj Tak leads Hindi News in all three markets

    BARC week 5: Aaj Tak and Republic TV lead in respective genres

  • BARC week 5: Aaj Tak and Republic TV lead in respective genres

    BARC week 5: Aaj Tak and Republic TV lead in respective genres

    MUMBAI: Republic TV continues its leading streak in the fifth week of the year as it has been doing from the time of launch in week 19 in 2017 of BARC All India ratings. India News enters the top five chart in week 5 of 2018 in Hindi news rural market. Aaj Tak tops the chart in Hindi news urban market.

    English News

    The English news genre has seen a drastic fall in the viewership across all the channels except NDTV 24X7 which saw a slight increase. Republic TV still retained its numero uno position with 757 impressions (000s) sum compared to 901 impressions (000s) sum last week. Times Now is at the second spot with 636 impressions (000s) sum followed by India Today Television with 357 impressions (000s) sum last week to 243 impressions (000s) sum in week 4 of 2018. CNN News18 is in fourth position with 195 impressions (000s) sum compared to 222 impressions (000s) sum last week. NDTV 24X7 witnessed a slight hike in ratings at fifth place with 180 impressions (000s) sum.

    English Business News

    In the budget week, the English news channels saw a get spike in the ratings. CNBC TV18 is at the top slot witnessing an increase more than 110 per cent with 1424 impressions (000s) sum compared to 654 impressions (000s) sum last week, followed by ET Now with 608 impressions (000s) sum. BTVi and CNBC TV18 Prime HD are at third and fourth positions respectively with 110 impressions (000s) sum and 35 impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak leads the genre with 124533 impressions (000s) sum followed by Zee News with 99801 impressions (000s) sum. ABP News and India TV are at third and fourth spots respectively after exchanging their positions with 91510 and 89370 impressions (000s) sum respectively. News18 India is at fifth position with 84965 impressions (000s) sum.

    Hindi News Rural

    Aaj Tak tops the rural chart as well with 56473 impressions (000s) sum. Zee News and ABP News are at second and third positions with 45427 and 40105 impressions (000s) sum respectively followed by News Nation at fourth position with 36258 impressions (000s) sum. India News made an entry to the top five chart at the fifth position with 34396impressions (000s) sum. News18 India which was in the fifth position is not present in the week 5 data.

    Hindi News Urban

    Aaj tak retains its top slot with 68060 impressions (000s) sum. India TV and Zee News are at second and third places after inter-changing their positions with 55858 impressions (000s) sum and 54374 impressions (000s) sum.

    ABP News and News18 India are at fourth and fifth positions after inter-changing their spots with 51404 impressions (000s) sum and 50690 impressions (000s) sum.

    Also Read:

    Republic TV leads English news; ­Aaj Tak tops Hindi news ranking

    Doordarshan’s R-Day broadcast notches up record TV viewership

  • Aajtak.in is the Bahubali of Hindi Digital Media

    Aajtak.in is the Bahubali of Hindi Digital Media

    Aaj Tak, leading Hindi news channel’s web avatar Aajtak.in has broken all records and set an industry benchmark on election coverage in December 2017.Aajtak.in has now become country’s number No.1 Hindi News Brand with its No. 1 position on Website, Mobile App, Facebook, Twitter and YouTube channel.

    According to latest comScore data released, Aajtak.in hit 3.6 million unique visitors mark (comScore, MMX, December 2017, News & Information, Hindi News Website) and managed to race far ahead of Bhaskar.com (1.8 M UVs), Navbharattimes.com(1.6 M UVs), Jagran.com (1.3 M UVs) and  Amarujala.com(1.1 M UVs) . Also, Aajtak Mobile App is continuously No. 1 Hindi News Mobile App since February 2017 (comScore, Mobile Matrix, News & Information, Mobile App).

    With the brand Aajtak.in leadership position across digital platforms, Aajtak.in will be showcasing its might, by releasing a Bahubali theme based  campaign. Aajtak.in also added laurels by becoming No. 1 Indian Media News Page on facebook with 20.10 Million likes, No. 1 Hindi News YouTube channel with a subscriber base of 4.69 Million & No. 1 Hindi News Twitter Handle with 7.09 Million followers.

    Aajtak.in has become the preferred choice for news updates with unmatched user experience and exclusive breaking news pouring in by the minute. The final word in reportage   – be it political, national, international or sports- the mega news brand of the Hindi heartland has rightfully achieved the No.1 place in the online world too.

  • Republic TV leads English news; ­Aaj Tak tops Hindi news ranking

    Republic TV leads English news; ­Aaj Tak tops Hindi news ranking

    BENGALURU: Deja Vu-that is what one can say about the occupants of the first two ranks in Broadcast Audience Research Council’s (BARC) weekly ratings for the English news (All India (U+R) : NCCS AB : Males 22+ Individuals) and Hindi News (HSM (U+R) : NCCS All : 15+ Individuals) genres. In the weeks leading to the announcement of the national budget, both the genres, English news as well as Hindi news, recorded increase in viewership. BARC classifies Hindi news viewership into three markets–viewership in rural Hindi-speaking India HSM – (R); in urban Hindi speaking India HSM – (U) and combined viewership of urban and rural Hindi speaking India HSM – (U+R).

    The combined ratings of the top-five English news channels grew by 28.1 percent to 2.495 million weekly impressions in week 4 as compared to 1.948 million impressions in week 3 of 2018.

    The combined weekly impressions of the top-five Hindi news genre in HSM (U+R) grew by 16.3 percent in week 4 of 2018 to 531.471 million from 456.868 million. In HSM rural across the same demographics, the combined ratings of the top-five Hindi news genre increased by 13 percent to 223.713 million weekly impressions in week 4 of 2017 from 197.899 million weekly impressions in week 3 of 2017. Hindi news viewership in the HSM urban market grew by more than in rural markets. The combined ratings of the top-five Hindi news channels in HSM – U grew by 17.8 percent in week 4 to 309.971 million weekly impressions from 263.186 million weekly impressions. The occupants of the top two ranks in the separate HSM rural and urban markets of the Hindi news genre were the same in week 4 of 2018 as in the combined HSM market. 

    In week 4 of 2018 (Saturday, 20 January 2018 to Friday, 26 January 2018), Arnab Goswami-helmed Republic led the English news genre with 0.901 million weekly impressions. The previous occupant of the numero uno slot until Republic TV came along, Times Now, occupied its regular second rank with 0.853 million weekly impressions. At third place in the English news genre in week 4 of 2018 was another regular–India Today Television with 0.357 million weekly impressions. CNN News18 was ranked with 0.222 million weekly impressions followed by NDTV 24×7 with 0.162 million weekly impressions.

    In HSM (U+R), HSM (R) and HSM (U), Aaj Tak led the Hindi news genre. In HSM (U+R), Aaj Tak scored 140.277 million weekly impressions. The Essel group’s Hindi news channel, Zee News, was ranked second in all three BARC HSM classifications. It recorded 112.665 million weekly impressions in HSM (U+R). At third place was India TV in HSM (U+R) and HSM (U). India TV was absent from the top-five channels list in HSM (R). The channel had 93.857 million weekly impressions in HSM (U+R) in week 4 of 2017.

    ABP News was ranked fourth in HSM (U+R), third in HSM (R) and fifth in HSM (U) market. The channel recorded 93.172 million weekly impressions in HSM (U+R). News18 India was ranked fifth in HSM (U+R) and HSM (R), and fourth in HSM (U). News 18 India recorded 91.500 million weekly impressions in HSM (U+R).

    News Nation was ranked fourth in HSM (R) with 36.535 million weekly impressions. The channel did not feature among the top five ranks in HSM (U+R) and HSM (U).

    Also Read:

    BARC week 2: Aaj Tak leads Hindi News in all three markets

    BARC ratings: Zee News leads in Hindi News urban market

    Demystifying news television viewership in 2017

  • BARC week 2: Aaj Tak leads Hindi News in all three markets

    BARC week 2: Aaj Tak leads Hindi News in all three markets

    MUMBAI: Republic TV continues its leading streak in the second week of the year as well in BARC All India ratings. News Nation stays in the top five chart in week 2 of 2018 in Hindi News Rural market. Aaj Tak tops the chart again in Hindi News Urban market.

    English News

    Republic TV still retained its numero uno position with 750 impressions (000s) sum compared to 851 impressions (000s) sum last week. Times Now is at the second spot with 583 impressions (000s) sum followed by India Today Television witnessing a slight fall in the rating from 342 impressions (000s) sum last week to 325 impressions (000s) sum in week 2 of 2018. CNN News18 is in fourth position with 242 impressions (000s) sum compared to 322 impressions (000s) sum last week. NDTV 24X7 is at the fifth position with 192 impressions (000s) sum at fifth position.

    English Business News

    CNBC TV18 is at the top slot with 704 impressions (000s) sum followed by ET Now with 229 impressions (000s) sum. BTVi, NDTV Profit and NDTV Prime and CNBC TV18 Prime HD are at third fourth and fifth positions respectively with 141 impressions (000s) sum, 27 impressions (000s) sum and 11 impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak leads the genre with 110122 impressions (000s) sum. Zee News and News18 India are at second and third positions with 98248 and 84137 impressions (000s) sum respectively. India TV and ABP News are at fourth and fifth spot respectively after they interchanged their positions with 83282 and 76958 impressions (000s) sum.

    Hindi News Rural

    Aaj Tak tops the rural chart as well with 47737 impressions (000s) sum. Zee News and ABP News are at second and third positions with 39132 and 34803 impressions (000s) sum respectively followed by News Nation with 34395 impressions (000s) sum. News18 India which dropped a slot to fifth position got 34213 impressions (000s) sum. 

    Hindi News Urban

    Aaj Tak garnered the first position with 62384 impressions (000s) sum in week 2 dethroning Zee News to the second spot with 59116 impressions (000s) sum. India TV climbed a slot to the third position with 50576 impressions (000s) sum.

    News18 India drops a slot to fourth position with 49924 impressions (000s) sum followed by ABP News with 42155 impressions (000s) sum.

    Also Read: Making the news: A look at what news broadcasters did in 2017

    BARC ratings: BBC World, News Nation enter top 5 in news genre

  • BARC ratings: Zee News leads in Hindi News urban market

    BARC ratings: Zee News leads in Hindi News urban market

    MUMBAI: Republic TV continued its leading streak in the first week of the year as it has been doing from the time of its launch in week 19 in 2017 of BARC All India ratings. India News enters the top five chart in week 1 of 2018 in Hindi News Rural market. Zee News tops the chart in Hindi News Urban market.

    English News

    The English news genre has seen a drastic fall in the viewership across all the channels. Republic TV still retained its numero uno position with 851 Impressions (000s) sum compared to 1039 Impressions (000s) sum last week. Times Now is at the second spot with 548 Impressions (000s) sum followed by India Today Television witnessing a slight hike in the rating from 305 Impressions (000s) sum last week to 342 Impressions (000s) sum in week 1 of 2018. CNN News18 is in fourth position with 322 Impressions (000s) sum compared to 229 Impressions (000s) sum last week. NDTV 24X7 re-enters top five at fifth place with 192 Impressions (000s) sum at fifth position.

    English Business News

    CNBC TV18 is at the top slot with 677 Impressions (000s) sum followed by ET Now with 155 Impressions (000s) sum. BTVi, NDTV Profit and NDTV Prime and CNBC TV18 Prime HD are at third fourth and fifth positions respectively with 125 Impressions (000s) sum, 61 Impressions (000s) sum and 9 Impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak leads the genre with 118716 Impressions (000s) sum. Zee News and News18 India are at second and third position respectively with 112445 and 91666 Impressions (000s) sum. ABP News and India TV are at fourth and fifth spot respectively after interchanged their positions with 88756 and 86595 Impressions (000s) sum.

    Hindi News Rural

    Aaj Tak tops the rural chart as well with 50526 Impressions (000s) sum. Zee News and ABP News moved up a slot each taking second and third positions with 43169 and 39939 Impressions (000s) sum respectively followed by News18 India which dropped two slots to fourth position with 37822 Impressions (000s) sum. India News made an entry to the top five chart at the fifth position with 33824 Impressions (000s) sum. News Nation which was in the fifth position is not present in the week 52 data.

    Hindi News Urban

    Zee News garnered the first position with 69275 Impressions (000s) sum in week 1 dethroning Aaj Tak to the second spot with 68189 Impressions (000s) sum. News18 India is at third position with 53844 Impressions (000s) sum.

    India TV is at the fourth position with 53061 Impressions (000s) sum followed by ABP News with 48816 Impressions (000s) sum at the fifth position. 

    Also Read:

    Making the news: A look at what news broadcasters did in 2017

    BARC ratings: BBC World, News Nation enter top 5 in news genre

  • BARC ratings: BBC World, News Nation enter top 5 in news genre

    BARC ratings: BBC World, News Nation enter top 5 in news genre

    MUMBAI: Carrying on from its good form since its launch in week 19 of BARC All India ratings, Republic TV continued its leading streak in the last week of the year. BBC World News entered the top five in week 52 in the English news genre.

    Aaj Tak retained its top slot in all the three markets—Hindi news (U+R), Hindi news (U), and Hindi news (R). Zee News and News 18 India climbed two places to second and third positions, respectively. India TV and ABP news dropped two places to fourth and fifth positions in the Hindi news (U+R) market.

    English News

    The English news genre witnessed a drastic fall in viewership across all the channels. Republic TV still retained its numero uno position with 1039 Impressions (000s) sum compared with 1480 Impressions (000s) sum last week. Times Now’s viewership has nearly come down by half from 1203 Impressions (000s) sum last week to 613 Impressions (000s) sum. India Today Television managed to climb up a spot to the third position witnessing a slight dip in the rating from 424 Impressions (000s) sum last week to 305 Impressions (000s) sum in week 52. CNN dropped to fourth position with 229 Impressions (000s) sum. BBC World News entered the list at fifth place with 174 Impressions (000s) sum. NDTV 24X7 could not maintain viewership to remain in the top five.

    English Business News

    CNBC TV 18 sits at the top slot with 441 Impressions (000s) sum followe by ET Now with 230 Impressions (000s) sum. BTVi, NDTV Profit and NDTV Prime and CNBC Tv 18 Prime HD are at third fourth and fifth positions respectively with 116 Impressions (000s) sum, 37 Impressions (000s) sum and 11 Impressions (000s) sum.

    Hindi New (U+R)

    Aaj Tak led the genre with 109647 Impressions (000s) sum. Zee News and News18 India climbed two slots to the second and third positions, respectively, with 90945 and 88320 Impressions (000s) sum. India TV and ABP News dropped two places to fourth and fifth spots, respectively, with 82086 and 74406 Impressions (000s) sum.

    Hindi News Rural

    Aaj Tak topped the rural chart as well with 47358 Impressions (000s) sum. News18 India climbed three places to the second position with 36310 Impressions (000s) sum as against 41466 Impressions (000s) sum followed by Zee News, which moved up a slot at third position with 35521 Impressions (000s) sum. ABP News lost two places to fourth position with 35019 Impressions (000s) sum. News Nation made an entry to the top five at the fifth position with 33662 Impressions (000s) sum. India TV, which was at third position last week, failed to figure in the top five in week 52.

    Hindi News Urban

    Aaj Tak topped the chart in the urban market, too. The channel has witnessed a dip in the rating from 80177 Impressions (000s) sum last week to 62288 Impressions (000s) sum in week 52. Zee News and News18 India climbed a slot each to second and third positions, respectively, with 55423 and 52010 Impressions (000s) sum.

    India TV lost two places and was at fourth position with 49719 Impressions (000s) sum followed by ABP News with 39387 Impressions (000s) sum at fifth position.  

    Also Read:

    Making the news: A look at what news broadcasters did in 2017

    Assembly elections catapult English news genre viewership

    Republic TV continues lead as genre ratings rise

  • Gujarat elections boost news channel ratings as Republic continues to lead English News

    Gujarat elections boost news channel ratings as Republic continues to lead English News

    BENGALURU: Rahul Gandhi’s shenanigans and Narendra Modi’s sudden and unexpected belligerence at rallies leading up to the Gujarat state assembly elections have resulted in bolstering sagging news viewership, especially for the English news genre. According to Broadcast Audience Research Council of India (BARC) data for week 49 of 2017 (Saturday, 2 December 2017 to Friday, 8 December 2017), combined ratings of the top-five English news channels (All India (U+R): NCCS AB : Males 22+ Individuals) increased by 12 percent as compared with the previous week.

     While the two politicians put on a spectacle for the viewers, it was the second-ranked Times Now that gained the most–both in terms of viewership as well as percentage of increase in viewership. The channel gained 0.138 million impressions and 22.2 percent increase in percentage of viewership growth during week 49 as compared to week 48 of 2019. However, this was not enough to beat its bête noire and displacer at the top spot–the Arnab Goswami-led Republic TV. Times Now was ranked second during the week under review (week 49 of 2017) with 0.759 million weekly impressions as compared to the genre leader Republic TV’s 0.819 million weekly impressions. Republic TV gained 0.11 million weekly impressions in week 49 and grew by 15.5 percent as against the previous week.

    At third was India Today Television in week 49 of 2017 with 0.339 million weekly impressions–the channel witnessed growth of 0.045 million weekly impressions, or 15.3 percent. Following India Today Television was CNN News 18 at fourth place with 0.233 million weekly impressions. CNN News 18 jumped a rank from the previous week’s fifth place with a gain of 4,000 impressions or 1.7 percent as compared to the previous week. Slipping a rank from the previous week’s fourth to fifth and losing 0.044 million impressions (losing 16.7 percent) was the Prannoy and Radhika Roy-led NDTV 24×7.

    Hindi News

    Hindi news channels also witnessed growth in ratings–the combined ratings of the top-five Hindi news channels-HSM (U+R): NCCS All : 15+ Individuals-grew by 6.6 percent in week 49 of 2017 as compared with week 48. All the channels in week 49 retained their week 48 rankings during the latest week. As expected, the biggest gainer during the week under review in terms of number of impressions as well as growth percentage was the genre leader Aaj Tak with a gain of 12.045 million impressions and growth of 11.1 percent. Aaj Tak recorded 120.442 million weekly impressions during week 49.

    At second place in the Hindi News genre in week 49 of 2017 was Zee News with 95.018 million weekly impressions. The Essel group’s premier Hindi News channel gained 5.110 million weekly impressions and viewership growth of 5.7 percent in week 49 as compared to week 48. India TV with 94.135 million weekly impressions was ranked third – the channel had gained 4.568 million weekly impressions and grown by 5.1 percent in week 49 as compared to week 48.

    At fourth rank in week 49 of 2017 was ABP News with 91.065 million weekly impressions. ABP News which recorded a gain of 2.6 percent and 2.288 million weekly impressions Completing the top five Hindi News channels quintet was News 18 India with 86.576 million impressions. News 18 India gained 6.269 million weekly impressions and its viewership grew by 7.8 percent in week 49 of 2017 as compared to week 48.

    Also read:

    MIB bumps up TV channel processing fee

    Hindi news channels alter programming for Gujarat elections

    Sun TV’s unassailable lead continues, while Zee TV leads Hindi across genre

     

  • Hindi news channels alter programming for Gujarat elections

    Hindi news channels alter programming for Gujarat elections

    MUMBAI: With the Gujarat elections on the horizon, the central government has made several populist moves including the cut in GST on many products and services. Hindi news channels have rearranged their programming line-up for the upcoming assembly elections, which will be held in two phases—9 December and 14 December 2017.

    The results will be announced on 18 December 2017. In the frenzy to cover this event, news channels are leaving no stone unturned to grab eyeballs.

    iTV Network, one of India’s media houses, has expanded further into the regional news space with the launch of a dedicated channel for Gujarat called India News Gujarat on 4 December 2017 with six regional channels in its bouquet. Being launched ahead of the highly-anticipated Gujarat Elections, 2017, the Gujarat Debate will be a programme to watch out for. 

    iTV editor-in-chief Deepak Chaurasia told Indiantelevision.com, “We are covering the elections from different aspects of it like debate, day-to-day updates, rallies, special interviews with around 40 senior correspondents. The new shows are Kissa Kursi Ka, a live debate show and at 8 and 10 pm everyday we have a special bulletin on elections.”

    ABP News has started Kaun Banega Mukhyamantri which will focus on the Himachal Pradesh and Gujarat elections from the audience’s perspective and a review of the political parties’ agenda. The show will be telecast twice a day at 5:30 pm and 6:30 pm. On 9 December 2017 the show will start from 6am and will go on till 2pm. In another show Poll Khol, the anchor will present the latest updates surrounding the upcoming elections in various regions of India. The show will run for 30 minutes from 7:30pm.

    India TV’s flagship election mega conclave Chunav Manch in its second edition at Ahmedabad saw an enviable line-up of participants both from the ruling as well as the opposition benches.

    In his welcome address, Rajat Sharma outlined the performance of the ruling regime, their pre-poll promises, people’s expectations, Prime Minister’s Modi’s undaunting image etc. He also highlighted the opposition’s charges ranging from rising unrest among the business class to unemployment issues to questioning the Gujarat model of development.

    India TV Managing Director Ritu Dhawan said, “We are happy because of the huge success of the initiative. But what makes us happier is that we were able to generate top-notch participation and we had a full-house throughout the day. This is especially when we were aware that our competition has been struggling to get in and keeping the audiences at their respective venues.”

    A few amongst those who participated in different sessions were, BJP President Amit Shah, Union Minister Ravi Shankar Prasad, Gujarat CM Vijay Rupani, Gujarat Deputy CM Nitin Patel, BJP National Spokesman Sambit Patra, BJP MP Kirit Solanki, BJP Leader Jitu Vaghani, Ex Gujarat CM Shankersinh Vaghela, PAAS Leader Hardik Patel, Leader of Opposition in Gujarat Assembly, Arjun Modhwadia, Congress Leaders Sanjay Nirupam and Randeep Singh Surjewala.

    Aaj Tak managing editor Supriya Prasad said, “For the elections, we are doing a debate show called Raj Tilak at 15 places. We have deputed around 24 reporters for the coverage of this elections.Gujarat ka Sardar Kaun is the show in which political experts discuss the Gujarat legislative assembly elections, and is aired everyday at4:30 pm.”

    NDTV India is very innovatively used the show’s tagline as ‘Abki Baar Kiski Sarkar’ which sheds light on political parties and the candidates vying for the top posts in the current election.