ITV

Tag: 5 June

  • This World Environment Day brands pledge to restore the ecosystem

    MUMBAI: Modern lifestyle and unsustainable development patterns place increasing pressure on our planet Earth. In our drive to automate and go digital, we have forgotten that our sole home in the entire Universe is vulnerable to technologies that are harming its environment.

    Every year on 5 June, World Environment Day is celebrated in a bid to make people more mindful about the environment. The theme this year was ‘Reimagine. Recreate. Restore’ and its focal point is ecosystem restoration- meaning to prevent, halt and reverse the damage- to go from exploiting nature to healing it. Resetting our relation with nature is essential for a sustainable pandemic recovery and a healthy planet for our future generations. Keeping this in mind, brands stepped forward to spread awareness.

    Godrej Appliances

    The consumer durables brand unveiled its latest digital campaign #HumSabKaGhar (our one home) encouraging people to preserve planet Earth. Building on its commitment towards sustainability, the brand encourages its digital audiences to adopt a nature-first approach. The video is aimed to persuade the audience that individual efforts, like choosing eco-friendly appliances, can bring about a real change.

    Kansai Nerolac Paints

    “VOC releases harmful elements that cause air pollution, and lead accumulates in organisms and can destroy entire food chains. Which is why we pioneered and introduced low VOC and lead-free paints that care for the environment.”

    Medtronic

    The medical technology and solutions provider gave people a timely reminder that it’s not too late to choose our future wisely: “It’s time we pause, reflect, and restore our ecosystem. This #WorldEnvironmentDay let’s join hands to ensure we do our bit in protecting our environment.”

    Happy Dent

    The chewing gum brand known for its sparkling teeth commercials released a campaign along similar lines with a powerful message for the environment. “Because all it takes is a small effort to make a BIG change!

    This World Environment Day let’s pledge to be more mindful in using our natural resources.”

    ICICI Lombard

    The insurance brand reminded people that we can live happily and in peace only when the environment is in good health. It is our responsibility to ensure that the environment is always flourishing. This World Environment Day make a promise to start doing your bit. #NibhayeVaade

    Bisleri

    India’s plastic pollution poses a formidable challenge to the environment. The country generates tonnes of plastic waste each year, of which only 60 per cent is recycled. The remaining 40 per cent ends up in landfills or as pollutants in streams or groundwater. As the country’s leading bottled water brand, Bisleri has launched India’s first clean plastic segregation and collection centre at Marol, Mumbai, as a part of the company’s ‘Bottles for Change’ programme. The programme initiated in 2017 is aimed at creating awareness among consumers about proper methods of plastic waste disposal. Since its inception, Bisleri has been able to recycle more than 6,500 tons of plastic.

  • Animal Planet celebrates World Environment Day on 5 June

    Animal Planet celebrates World Environment Day on 5 June

    Plans Dedicated Full-Day Programming

    New Delhi, June 1st, 2006: Why are so many plants and animals changing their age-old habits? Why are the sandhill cranes migrating from their temperate zones later than normal and returning earlier than expected? Why have the golden toad of Monteverdi and other species disappeared from the tropical rainforests of Costa Rica? To answers these questions and show viewers how they can contribute towards the cause of environment conservation, Animal Planet will present twelve engaging programmes on June 5, the World Environment Day, highlighting global wildlife and environment issues.

    The special 12-hour programming line-up will air on June 5 on Animal Planet from 12 noon to 12 midnight.

    Animals like tiger, panda and dolphin are in danger of extinction across the world. Under threat of fire, habitat destruction, hunting and poaching, environment changes, many other species are becoming endangered. Highlighting the tiger poaching in India, the channel will air an India-specific programme- Tiger Zero. Wildlife conservationist Valmik Thapar, the narrator of programme will raise concern over the dwindling tiger population. The temperature in the Arctic region has been rising by as much as one and a half degrees centigrade per decade. The ice cover is reducing posing a threat to the polar bears, seals and penguins living in the region. Animal Planet through its programmes will raise concern over the vanishing population of these animals.

    THE PROGRAMME DESCRIPTION
    Return of the Pandas 12 noon
    A part of cooperative agreement between the Chinese government, Animal Planet and National Zoo have bought two pandas to the United States to save this endangered species.

    Elephant Rescue 1:00 pm
    The programme follows the daily joys and troubles of two extraordinary women who have put Thailand on the map of world elephant conservation. Soraida Salwala and Sangduen Chailert used all their money to open the Elephant Nature Park, which now houses more than 35 rescued elephants.

    Jane Goodall’s Return to Gombe 2:00 pm
    This programme talks about Jane Goodall’s conservation work and follows her search for the vanquished frodo. Also see her groundbreaking research, thoughts, beliefs and emotions that she has invested in both wild chimpanzees and protecting primates worldwide.

    Warnings from the Wild 3:00 pm
    The programme highlights the terrifying truth about global warming and its impact on species. By observing changing animal behaviour, scientists try to understand the ongoing global climatic and ecological changing conditions specially those resulting from the human influence in our environment.

    Saving Uganda’s Wildlife 4:00 pm
    Gladys Kalema, chief vet of Uganda Wildlife Authority, is responsible for caring for all of Uganda’s wildlife. From the highly endangered mountain Gorillas in the tranquil Bwindi forest, to the placid Ugandan Kob grazing on the Savannah, Gladys has quite a challenge on her hands. Viewers follow Gladys as she goes about her job, doing anything from darting infected giraffes thundering across the tropical plains to removing snares that cripple chimps in Budongo Forest.

    Wolf: Return to the Wild 5:00 pm
    Wolf haven is a private wolf sanctuary that provides captive breeding and “wilding” conditioning for Mexican Gray wolves. Relocation of wild wolves from wilderness areas is not as difficult as attempting to introduce wolves raised in captivity back to the wild. Viewers will be introduced to this challenge of relocation of Mexican Gray wolves.

    Gorilla Gorilla 6:00 pm
    Gorilla numbers worldwide have been decimated by man’s greed and cruelty and environmental damage caused by incessant African wars, poaching and the rape of the landscape by big businesses. This programme tells the story of a major project to create new gorilla groups by rescuing local orphaned African gorillas, and then by relocating young gorillas reared in England in their natural African habitat.

    Return of the Cheetah 7:00 pm
    Wildlife expert Peter Gros heads to Namibia for an assignment at the Cheetah Conservation Fund – a uniquely ambitious project aimed at safeguarding the world’s fastest sprinter. In an action-packed visit, Peter teams up with Namibia’s ‘Cheetah Lady’, Dr. Laurie Marker, and finds out how science, diplomacy, and a dash of imagination can turn a situation of despair into one of hope.

    The Temple of the Tigers 8:00 pm
    In a small, isolated monastery in northern Thailand, a handful of simple, peace-loving Buddhist monks perform their daily duties – praying, collecting alms and feeding their 10 wild Bengal tigers. The Temple of the Tigers is the remarkable story of a group of 10 monks who have taken on the task of protecting the endangered animals by offering them a home within the walls of their temple.

    Tiger Zero 9:00 pm
    The programme reveals the root cause behind India’s tiger crisis.

    Hunt for the Rarest Whale 10:00 pm
    Nan Hauser has been tracking these prehistoric mammals for a decade, understanding, observing and setting up the world’s first sanctuary off the Cook Islands. Viewers follow the personal quest of Nan, as she journeys to some of the last unspoiled places on Earth. On a mission to unlock new clues to the behaviour of whales and dolphins, her groundbreaking work and dedication to saving the whales of Oceania has shown that one individual can make a difference in helping to stem the tide.

    This World: Tiger Traffic 11:00 pm
    From Siberia to the jungles of Cambodia, army veterans from Chechnya, Afghanistan and Vietnam are taking up arms to protect the tiger. American undercover agent-turned-conservationist Steve Galster recruits army veterans and trains anti-poaching patrols in military tactics. This programme follows Galster and his men as they mastermind a sting to catch a prominent Korean animal dealer, discover a dead tigress in a sadistic snare and secretly film traders selling tiger bones and teeth in a Myanmar market.

    About Animal Planet
    Animal Planet grabs you. The world’s leading animal entertainment brand, Animal Planet reaches 185 million subscribers in 160 countries in Europe, Asia, Latin America, Africa and the Middle East with programming customized in 24 languages. Offering intrigue, adventure, humour, relationships, life and death, Animal Planet is the only television network on the planet dedicated to people’s fascination with animals. First launched outside of the United States in Europe in 1997, Animal Planet is a joint venture between Discovery Communications and BBC Worldwide in all international regions except the United Kingdom and Italy.

    For further information, please contact:

     

    Praveen Gujjari
    Hanmer&Partners
    Tel: 011- 29214793/94, 98911-36123
    E-mail: praveen@hanmerpr.com