Tag: 3D release

  • Iron Man 3 to get the widest ever 3D release in India

    Iron Man 3 to get the widest ever 3D release in India

    MUMBAI: UTV Motion Pictures, the distributor of ‘Iron Man 3‘ will be releasing the film in 450 digital screens which is the highest for any Hollywood release in India till date.

    Last year, Marvel‘s ‘The Avengers‘ was released in 250 while ‘Life of Pi‘ was released in 350 digital theatres respectively. UTV will also taking the film to almost 350-400 single screens which is again a record of sorts as the normal range for any blockbuster Hollywood movies is 200-250 screens.

    Disney UTV director – India theatrical distribution, studios Gaurav Verma said, "Iron Man is one of the biggest franchises and after the super success of The Avengers in India last year, there has been a huge demand for Iron Man 3. It is clearly one of the most awaited Hollywood releases of the year. We are releasing the film in more than 1000 screens across all 4 languages in Imax, 3D and 2D formats. While the response has been phenomenal across multiplexes even our single screens partners are very excited to showcase Iron Man 3."

    Hollywood has emerged an increasingly significant component of the Indian theatrical box office in the past few years. In the last year itself, key Hollywood releases have reached out to as many as 1000 screens and are also being marketed more and more aggressively. In addition to this 3D screens have also witnessed substantial increase over the last few years which can be attributed to the growing fan base for this medium in the country.

  • Joker: Half baked and farcical

    Joker: Half baked and farcical

    Mumbai: Joker, when planned, was an ambitious venture, with a lot of special effects and 3D release plans. Somewhere along the line, all the ambitions were pushed back till the film got its unceremonious release. It is surprising that there have been no efforts to promote the film. 

    The  makers as well as the artistes seem to have shied away from the project. After watching the film, one knows why. Joker is described by the producers as fantasy-adventure film. This is not quite an apt description. The problem is that the film fits into no genre; it is just an outcome of the maker‘s fancy. The only adventure one can think of is the very idea of making this film.

    Akshay Kumar is some sort of whiz in the US. An American group has invested billions of dollars in him so he can communicate with aliens. Kumar‘s two-year term for doing this job is over and it can‘t be extended. To make matters worse, one of his detractors in the group wants to take over the control of the project. However, he is granted a single month‘s extension. But Kumar is called back to his native village on account of his father‘s (Darshan Jariwala) illness. He returns to his village, Paglapur, with Sonakshi Sinha, his ‘friend‘, in tow.

    Paglapur is an orphan village in that, during partition, though it remained in India it did not fall within the boundaries of any state despite bordering three of them. The village has no representation in any government and hence no water supply nor electricity and no education. The village was once well known for its mental hospital but its inmates broke loose and burnt the whole village the very night a British surveyor was on his way to the village to decide on its fate. He had to turn back without doing his job.

    Kumar‘s father was not unwell after all and this was a ploy to get him to return. But, seeing the plight of his orphan village, he decides to stay back and do something that will get his village recognition. He meets three ministers all of whom refuse to take the responsibility since the village is not within their vote bank. Helpless, Kumar decides to do something drastic to draw the media and the ministers‘ attention to his village. He fabricates a story about UFOs and aliens landing in his village. The alien, one of the villagers, is decorated with various colours, vegetables and fruits. He is also an ace runner as he would need a quick escape if followed.

    The word spreads: the village is invaded by media of all hues, with the three politicians quick to follow. As if by miracle, the village gets electricity and water from all the three states around it. There is illumination all round and there is the mandatory nachna-gaana. That is what Sinha is in the cast for, besides the item girls brought in as is the norm nowadays.

    But the bubble of lies and fabricated aliens has to burst. Kumar‘s American detractor can‘t digest the idea of an alien having come to Akshay‘s village. He arrives soon enough to nail the fraud. Also, the three neighbouring states may now want to own Paglapur but it seems the US is also very concerned and sends not only an armed-to-the-teeth FBI force but also tanks and helicopters to kill the aliens which it sees as a potential threat to its own safety! The fraud is exposed and the electricity and water supply vanish from the village as miraculously as they had arrived. Paglapur is orphaned again.

    But to paraphrase an old belief in relation to this film: ‘Jiska koi nahi hai, uska Alien hotta hai‘, a spaceship and an alien soon descends on Paglapur. They had received Kumar‘s communication two years earlier but took that much time to verify his credentials before coming down! While departing, the alien gifts the village an oil field and everybody celebrates by showering in this gushing oil.

    Joker, at best, can be described as a farce. Thus what the bunch of actors do is buffoonery; there is no scope for acting or impact. Kumar‘s fans may be disappointed since he does not have a single action scene. Sinha is just a prop. Rest of the cast is always in group and whatever they do is not acting. The film has a couple of good tunes which, alas, are not in tune with the events on screen.

    Joker is a half-baked, ill-conceived film doomed to disaster.