Tag: 100 Mania

  • Movies NOW gives its viewers 100 reasons to celebrate this festive season with 100 Mania

    Movies NOW gives its viewers 100 reasons to celebrate this festive season with 100 Mania

    MUMBAI: Movies NOW, Home to Superheroes announces the 7 th  season ofits marquee property, 100 Mania. In its new season, a lineup of 100 mega blockbuster films has been curated, giving viewers #100Reasons Why they don’t want to miss the best of Hollywood titles and win unmatched prizes.

    Giving movie aficionados an immersive engagement, 100 Mania offers its viewers a lifetimeopportunity to win exciting prizes like cars, bikes, iPhones, laptops, LED TV, PlayStations and many more for 100 consecutive days. Commencing December 15, 2019, every night at 9pm, viewers can participate by watching the biggest Hollywood blockbusters featuring The Fate Of The Furious’, ‘Thor Ragnarok’, ‘The Amazing Spiderman’, ‘Rambo: First Blood Part II’, ‘Cars 3’ amongst many others and answer simple questions.  Vivek Srivastava, President – Strategy and Business Head – English Entertainment Cluster, Times Network said, “100 Mania is our flagship property that has grown leaps and bounds with its consistent success over the past seasons, clocking unparalleled consumer participation. As we enter our 7 th  season, we are committed to provide our viewers 100 reasons to stay hooked to their television screens and I am confident that we will continue to delight our viewers with the biggest Hollywood titles, coupled with gratifications.” Movies NOW has rolled out an aggressive integrated marketing campaign that includes print ads across The Times Group leading dailies, digital promotions, promo playout in 353 cinema theaters across 93 cities and ambient OOH across cities like Delhi and Mumbai.
     
    Tune in to 100 Mania starting Sunday, December 15, every night at 9 pm only on Movies NOW.

  • Movies NOW announces the 6th season of its blockbuster property ‘100 Mania’

    Movies NOW announces the 6th season of its blockbuster property ‘100 Mania’

    MUMBAI: Movies NOW, India’s favorite English movie channel, rings in the festive season with its iconic mega property ‘100 Mania’. With the premise, ‘chill to win’, 6th season of the property gives viewers an opportunity to win tempting prizes by watching their favorite Hollywood Blockbusters every night at 9pm, starting 15th December 2018.

    Movie buffs will find themselves glued to their screens as ‘100 Mania’ will feature the biggest action blockbusters and franchises that Hollywood has to offer. With a curated line-up of movies like ‘Iron Man 3’, ‘Finding Dory’, ‘Warcraft’, ‘Doctor Strange’, ‘The Revenant’ and ‘Casino Royal’, viewers can watch and win prizes like smartphones, MacBooks, iPhones, laptops, television sets, play station 4, cars, bikes and lots more by answering simple questions.

    Vivek Srivastava, EVP & Head Entertainment Cluster, Times Network said, “100 Mania is an iconic property and we are proud to bring it back in a bigger, bolder avatar in its sixth season. Over the last five seasons of 100 Mania, we have seen an unprecedented level of consumer engagement and the property has been true to the channels promise to provide the best of Hollywood blockbusters to our viewers. To make the property more interactive and collaborative this season, we are leading a massive integrated multimedia campaign synchronizing TV and social media. We hope Season 6 of 100 Mania carries ahead the legacy of the property by continuing to delight the minds of our viewers.”

  • Movies Now brings back 100 Mania and it’s #NotforLosers

    Movies Now brings back 100 Mania and it’s #NotforLosers

    MUMBAI: Movies Now, India’s favourite English movie channel, brings back its most-awaited mega property ‘100 Mania’, starting 15 December at 9pm. From cars, bikes, smartphones, digital cameras, laptops, fitbits and lots more, 100 Mania Season 4 offers viewers the opportunity to watch and win a 100 prizes by watching 100 blockbusters over 100 days!

    In this unique consumer engagement activity, viewers need to watch the 9pm blockbuster movie, give a missed call and answer simple questions. Movie buffs will find themselves glued to their screens as this property will feature the biggest action blockbusters and franchises that Hollywood has to offer.

    Times Network Vivek Srivastava senior vice president & head, English entertainment cluster, & Zoom Vivek Srivastava said, “100 Mania is an iconic property for Movies Now and we are proud to bring it back in a bigger bolder avatar for its fourth season. Conducting a daily contest over 100 days with 100 mega-prizes on offer is a mammoth task and it is unparalleled in the English movie genre. The property has aided the channel in strengthening its leadership position and this year we are offering a new proposition of #NotForLosers, which will definitely resonate with the youth. Over the years, 100 Mania has created a huge buzz and a loyal audience for the channel while attracting multiple advertisers. I am sure that we will continue to rule audience minds with 100 Mania Season 4.”

    Smartphone brand Vivo has come on board 100 Mania Season 4 as the presenting sponsor while the co-presenting sponsor is Kurlon and Ocean’s is the Associate sponsor.

    Vivo CMO Vivek Zhang said “We are happy to partner with ‘100 Mania’ which is an iconic property for Movies Now. The show has extensive viewer engagement and keeping in mind the vibrancy of the youth, we believe that a partnership with this classic property presents a splendid opportunity to connect with the right audience in a refreshing way. We are constantly making efforts to consolidate our position in the Indian market through thoughtful brand associations and innovative marketing initiatives. We wish ‘100 Mania’, all the very best.”

  • Movies Now brings back 100 Mania and it’s #NotforLosers

    Movies Now brings back 100 Mania and it’s #NotforLosers

    MUMBAI: Movies Now, India’s favourite English movie channel, brings back its most-awaited mega property ‘100 Mania’, starting 15 December at 9pm. From cars, bikes, smartphones, digital cameras, laptops, fitbits and lots more, 100 Mania Season 4 offers viewers the opportunity to watch and win a 100 prizes by watching 100 blockbusters over 100 days!

    In this unique consumer engagement activity, viewers need to watch the 9pm blockbuster movie, give a missed call and answer simple questions. Movie buffs will find themselves glued to their screens as this property will feature the biggest action blockbusters and franchises that Hollywood has to offer.

    Times Network Vivek Srivastava senior vice president & head, English entertainment cluster, & Zoom Vivek Srivastava said, “100 Mania is an iconic property for Movies Now and we are proud to bring it back in a bigger bolder avatar for its fourth season. Conducting a daily contest over 100 days with 100 mega-prizes on offer is a mammoth task and it is unparalleled in the English movie genre. The property has aided the channel in strengthening its leadership position and this year we are offering a new proposition of #NotForLosers, which will definitely resonate with the youth. Over the years, 100 Mania has created a huge buzz and a loyal audience for the channel while attracting multiple advertisers. I am sure that we will continue to rule audience minds with 100 Mania Season 4.”

    Smartphone brand Vivo has come on board 100 Mania Season 4 as the presenting sponsor while the co-presenting sponsor is Kurlon and Ocean’s is the Associate sponsor.

    Vivo CMO Vivek Zhang said “We are happy to partner with ‘100 Mania’ which is an iconic property for Movies Now. The show has extensive viewer engagement and keeping in mind the vibrancy of the youth, we believe that a partnership with this classic property presents a splendid opportunity to connect with the right audience in a refreshing way. We are constantly making efforts to consolidate our position in the Indian market through thoughtful brand associations and innovative marketing initiatives. We wish ‘100 Mania’, all the very best.”

  • Movies Now brings back 100 Mania

    Movies Now brings back 100 Mania

    MUMBAI: Movies Now is all charged up to bring back its official property 100 Mania to India with the best Hollywood movies. The channel’s initiative starts from 12 December, 2015 and will be aired in the prime time slot of 9 pm.

     

    This step by Movies Now for the Indian viewers will feature some of the biggest blockbusters titles like Fast & Furious 6Man of Steel, Jack the Giant Slayer, Pacific Rim, Croods, Bean’s Holiday and Journey 2 the Mysterious Island.

     

    Viewers will also get an opportunity to win prizes like cars, bikes, iPhone 6s, digital cameras, HD TVs and laptops amongst others by participating in a contest wherein all they need to do is give a missed call on the number displayed on the screen during the 9 pm movie. The channel will be giving out a total of 100 prizes; one prize per day of the 100 day marathon fest of these Hollywood entertainers.