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  • Animax to launch four new shows

    MUMBAI: As Animax grows up to appeal to an older audience, the channel will be introducing four new shows with a focus to target youth and young adults between the age of 15 – 24 years.


    Animax will premier the hit action series about Full Metal Alchemist as well as the series about the teenage Ghostfighter with supernatural powers on 26 July, followed by the award winning Animax series, Count of Monte Cristo, the futuristic adaptation of the Alexandre Dumas‘ classic and Samurai 7, the adaptation of the immortal classic Seven Samurai.


    Ghostfighter will be aired on Wednesdays at 7 pm, whereas Full Metal Alchemist will be aired at 7.30 pm. Count of Monte Cristo will be aired on Fridays at 11 pm and Samurai 7 at 11.30 pm.

  • B.A.G Films Q1 net drops to Rs 5.6 million

    B.A.G Films Q1 net drops to Rs 5.6 million

    MUMBAI: B.A.G Films Ltd’s net profit has dropped to Rs 5.6 million for the quarter ended 30 June 2006, as against Rs 8.8 million in the corresponding period last fiscal.

    Total income has slipped to Rs 87.7 million as compared to Rs 135 million during this period.

    Profit before tax is at Rs 8.8 million as against Rs 12.2 million in the corresponding period of the previous year.

    In an official statement issued today, B.A.G. stated that Star India contributed Rs 33 million while Media Content & Communications (India) Private Limited added Rs 36 million to the reveune kitty of B.A.G Films Ltd.

    B.A.G Films Ltd MD Anurradha Prasad said, “During the quarter, we are have strengthened our animation business by entering into a JV with Sieundesign Co. Ltd. In the current year, we also propose to release two feature films for which the production is almost complete. We have also commenced the setting up of infrastructure for our FM radio stations.”

  • Entertainment Network Q1 revenue up 69%, net profit at Rs 13 million

    Entertainment Network Q1 revenue up 69%, net profit at Rs 13 million

    MUMBAI: Entertainment Network India Ltd’s (ENIL) income has grown by 69.2 per cent to Rs 354.5 million for the first quarter ended 30 June 2006 as compared to Rs 209.5 million a year ago.

    Net profit for the quarter ended stood at Rs 13 million. The company incurred a marketing expense of Rs 0.9 million.

    ENIL manages FM broadcasting under the brand name of radio Mirchi.

    The earnings before interest, depreciation, tax and amortization (EBITDA) for the quarter stood at Rs 59.7 million as against Rs 60.1 million in the corresponding period of the previous year.

    On comparing the year-on-year (YoY) performance of the existing seven stations, the topline has grown by 47.3 per cent and earnings has grown by 55 per cent, according to an official release.

    During the quarter, ENIL had launched three new FM stations – in Bangalore, Hyderabad and Jaipur. “The financial result captures the costs for the full quarter whereas the revenue reported is only for part of the quarter,” the release added.

    Commenting on the results ENIL MD and CEO A P Parigi said, “As a company we continue to focus on expanding the FM Radio category and sustaining the leadership of Radio Mirchi in the existing and new markets. Research findings of IMRB, commissioned by us, indicate Radio Mirchi is the No. 1 radio station in terms listenership in Bangalore, Hyderabad and Jaipur”.

    Times Innovative Media Limited (TIMPL), the subsidiary of ENIL, has bagged a few contracts during the quarter. Times OOH Media has won, among others, the advertising rights for Patel Bridge, considered a unique outdoor advertising infrastructure in the city of Mumbai.

    The experiential marketing business, 360 Degrees, has been selected as the nodal agency for Habitat for Humanity, a Jimmy Carter Project – 2006. The project is part of a global endeavour of the former president of United States aimed at establishing low cost housing for the underprivileged across the world.

  • Balaji Telefilms Q1 net up 39% at Rs 174 million

    Balaji Telefilms Q1 net up 39% at Rs 174 million

    MUMBAI: Balaji Telefilms Ltd’s net profit rose 39 per cent to Rs 173.77 million for the first quarter of this fiscal, as against Rs 125.15 million in the corresponding period of the previous year.

    Total Income has recorded Rs 756.86 million as compared to Rs 645.17 million during this period.

    Operating profit stood at Rs 281.85 million, while in the year ago period it was at Rs 218.56 million.

  • Star Plus partners HLL for kids talent hunt show; Endemol to produce

    MUMBAI: Star Plus is kicking off its programming series with high advertiser participation with the kids talent hunt show Rin Mera Star Super Star. The channel has teamed up with the FMCG major Hindustan Lever Limited (HLL) for the initiative. Endemol India has been roped in as the producer of the show.


    Rin Mera Star Super Star is a nationwide talent hunt dedicated to unearthing talent in children aged 5-14. The programme promises to offer a national platform for talented children to showcase their potential in three categories – singing, acting and dancing. The winning contestant will get a scholarship of Rs 5,00,000 to help him/her pursue the dream of becoming an artist or to take up future education, states an official release.


    Rin Mera Star Super will be aired every Friday on Star Plus at 7:30 pm beginning September 2006.


    With Rin Mera Star Super Star, HLL‘s brand promotion, Rin Advanced White Star Hunt, is being taken to national television. Since June, over 1,00,000 children across 22 cities have already auditioned and the entries are still coming in. Around 2,000 schools are also participating in the audition process. The top 50 kids from across the country will compete for the coveted crown on Star Plus, the release adds.


    Speaking on the initiative, says Star India ad sales & distribution president Paritosh Joshi said, “This is our first show of this scale, which has focused on strategic brand solutions. And for the first time an advertiser, with the brand, Rin, is a strategic content partner. To enliven brands in the minds of consumers through content takes our partnership with advertisers to a new level, making us a partner of our advertisers.”


    HLL marketing manager Priya Nair adds, “Rin is all about making an impression and a talent hunt among kids is the perfect arena. Many children are blessed with amazing talent and Rin provides them with a great platform to make an impression.”


    Says HLL media services GM Rahul Welde, “This marks a new approach to brand building with a much higher level of engagement than the more traditional forms of commercial advertising. The launch of this show is a true win-win association for Rin and Star, providing Rin a nationwide platform from which to communicate with consumers and Star, an excellent format show to entertain its audiences”.


    Endemol India MD Rajesh Kamat offers, “Rin Mera Star Super Star is a combination of entertainment and branding, a concept which will be brought alive on TV in a fun and exciting show. This is one of the first local formats that we have developed and we look forward to creating many such shows for Indian television”.


    Also read:
    Star India to weave advertiser funded shows

  • Star Plus partners HLL for kids talent hunt show; Endemol to produce

    Star Plus partners HLL for kids talent hunt show; Endemol to produce

    MUMBAI: Star Plus is kicking off its programming series with high advertiser participation with the kids talent hunt show Rin Mera Star Super Star. The channel has teamed up with the FMCG major Hindustan Lever Limited (HLL) for the initiative. Endemol India has been roped in as the producer of the show.

    Rin Mera Star Super Star is a nationwide talent hunt dedicated to unearthing talent in children aged 5-14. The programme promises to offer a national platform for talented children to showcase their potential in three categories – singing, acting and dancing. The winning contestant will get a scholarship of Rs 5,00,000 to help him/her pursue the dream of becoming an artist or to take up future education, states an official release.

    Rin Mera Star Super will be aired every Friday on Star Plus at 7:30 pm beginning September 2006.

    With Rin Mera Star Super Star, HLL’s brand promotion, Rin Advanced White Star Hunt, is being taken to national television. Since June, over 1,00,000 children across 22 cities have already auditioned and the entries are still coming in. Around 2,000 schools are also participating in the audition process. The top 50 kids from across the country will compete for the coveted crown on Star Plus, the release adds.

    Speaking on the initiative, says Star India ad sales & distribution president Paritosh Joshi said, “This is our first show of this scale, which has focused on strategic brand solutions. And for the first time an advertiser, with the brand, Rin, is a strategic content partner. To enliven brands in the minds of consumers through content takes our partnership with advertisers to a new level, making us a partner of our advertisers.”

    HLL marketing manager Priya Nair adds, “Rin is all about making an impression and a talent hunt among kids is the perfect arena. Many children are blessed with amazing talent and Rin provides them with a great platform to make an impression.”

    Says HLL media services GM Rahul Welde, “This marks a new approach to brand building with a much higher level of engagement than the more traditional forms of commercial advertising. The launch of this show is a true win-win association for Rin and Star, providing Rin a nationwide platform from which to communicate with consumers and Star, an excellent format show to entertain its audiences”.

    Endemol India MD Rajesh Kamat offers, “Rin Mera Star Super Star is a combination of entertainment and branding, a concept which will be brought alive on TV in a fun and exciting show. This is one of the first local formats that we have developed and we look forward to creating many such shows for Indian television”.

  • Warner Home Video and Film Life Ink in deal to distribute urban films on DVD

    Warner Home Video and Film Life Ink in deal to distribute urban films on DVD

    MUMBAI: In a move furthering home entertainment’s new commitment to premiere high caliber films on DVD, Warner Home Video and Film Life Inc. have announced a partnership that will brand and distribute high quality urban films on DVD.

    The announcement was made today by Jeff Baker, WHV’s SVP and GM of Theatrical Catalog and by Jeff Friday, Film Life’s founder and CEO. 

    As per the exclusive arrangement, Warner Home Video will distribute the films under the American Black Film Festival label. Spearheading the new initiative for WHV will be Eva Davis, VP of Targeted Acquisitions and Marketing, who noted that WHV will leverage its dedicated multicultural marketing and sales expertise to build unique campaigns for the movies distributed under the new label. Davis also said plans call for partnerships with other Time Warner sister companies to co-promote and co-market individual projects.

    Said Davis, “We’re very proud to be partnering with the American Black Film Festival. These movies will allow African American filmmakers to display their skills, talent and vision as well as to enjoy the potential of being extremely successful in the DVD marketplace by providing retailers with a slate of appealing and relevant films that meet the needs of their diverse consumer base.”

    “We’re thrilled to partner with Warner Home Video on this exciting new venture,” said Friday. “Film Life’s mission has always been to make and market movies that go beyond the stereotypical portrayals of the Black experience — films that enlighten and inspire but also entertain. Jeff, Eva and Warner Home Video share our vision, and we’re delighted that they want to develop this DVD label.”

  • Hungama TV kicks off auditions for ‘John Aur Kaun?’

    Hungama TV kicks off auditions for ‘John Aur Kaun?’

    MUMBAI: Hungama TV is all set to make a splash this monsoon with the auditions of John aur Kaun (JAK) – its talent hunt for kids that will kick-start in Mumbai on 29 July.

    In the first round of Oral-B JAK auditions, 50 kids will be short-listed from the applicants on 29t July in Mumbai.

    In the second round on 30 July, final eight will be selected from Mumbai. There will also be ‘on-the-spot’ auditions for those who missed out on sending their entry from 9 am to 12 noon, on a first come first serve basis on 29 July.

    The Oral-B JAK auditions will travel across five cities to Mumbai, Delhi, Kolkata, Hyderabad and Ahmedabad over 58 days, with the similar selection process and will culminate in August. The most talented eight contenders per city will be flown to Mumbai for the final rounds.

    The auditions will be aired on Hungama TV where kids will be seen displaying their singing, acting and dancing talents.

    The selected talent pool will be further groomed by industry professionals at every step of the contest. By a process of elimination, the final four candidates will be put up for a nationwide voting process via SMS / televoting, following which the final two winners will be announced at an event in Mumbai.

    Finally, one boy and one girl will be chosen to act in a UTV-produced movie with Hungama TV’s brand ambassador John Abraham and will also be presented with a cash prize of Rs 500,000 each, along with a three year contract with UTV to manage their acting careers.

    Hungama TV COO Zarina Mehta says, ”We are delighted to be moving into the auditions phase of Oral B John aur Kaun. We look forward to encountering some hugely talented kids, two of whom will get the chance of a lifetime to act with John in a UTV film. Excitement levels amongst kids around the country are at fever pitch, so let the show begin!”

    Oral-B JAK has received an overwhelming response and UTV has announced a refund of Rs 400 to those who have applied and paid an entry fee of Rs 500.

    For spot auditions, kids needs to go to the audition center with their parent/guardian and pay Rs 100 as an entry fee. UTV will get their entry forms filled and photographs taken and take the audition.

  • Dasmunsi reiterates govt resolve on B’cast Bill

    Dasmunsi reiterates govt resolve on B’cast Bill

    NEW DELHI: A draft Broadcasting Bill may have been put in the backburner for the time being, but the government is determined to bring in regulation for the broadcast industry.

    Pointing out that allegations of intrusion of privacy of individuals and other such issues are taken up by an autonomous Press Council of India for the print medium, information and broadcasting minister Priya Ranjan Dasmunsi today said, “In so far, as electronic media are concerned, such a specific code has not been formulated.”

    That’s why the government is considering a Broadcasting Services Regulation Bill in consultation with other ministries, the minister informed the Rajya Sabha (Upper House of Parliament) today.

    Dasmunsi’s ministry, which had earlier proposed to bring in the broadcast Bill in the ongoing monsoon session of Parliament, has not yet listed it amongst the business that the House would undertake during this session lasting till end-August.

    However, the I&B minister, who has been blowing hot and cold over the proposed Broadcast Bill, did admit in Parliament today “a need has also been felt to consult the media in the matter.”

    This makes it amply clear that the government had failed to take the industry stakeholders into confidence while drafting a note for the Cabinet’s consideration on the issue and has been forced to soften its stand on the face of stiff media opposition to some draconian clauses proposed.

    According to Dasmunsi, a committee has been set up to formulate a programme code based upon the concept of self-regulation by TV channels.

    While making his point on the need to regulate the electronic medium in the country, Dasmunsi scored a few points when answering to queries from his fellow parliamentarians.

    To a question on government show cause to TV channels, Dasmunsi said 190 such notices have been issued to different television channels for violation of Programme and Advertising Codes during the period 2004-06 till date.

    The break up of number of channels against whom it was established a breach of Programme and Advertising Codes has Orders for setting up of monitoring committees for private television channels at the State and District levels was issued in September 2005 and the order for constitution of an inter-ministerial committee to take cognizance suo-motu or look into the specific complaints regarding violations of the Programme Code and Advertising Code, as defined in Rule 6 and 7 of the Cable Television Network Rules, 1994 was issued in April 2005.

    Government has asked States to constitute monitoring committees at district levels to monitor private satellite and local cable channels to detect and look into the violation of Programme and Advertising Code, according to the minister.

    As far as content monitoring is concerned, the Indian government is serious about the whole thing.

    Dasmunsi said the government proposes to set an Electronic Media Monitoring Centre (EMMC) for content monitoring of private television channels and to check violations of programme and advertisement codes.

    The total cost of the project is Rs 116.5 million out of which RS 29 million has already been released.

    Another tranche of RS 58 million has been allocated under Annual Plan 2006-07 for the purpose.

    As of now, EMMC project is underway on a temporary basis in Pushpa Vihar area in Delhi and is likely to be commissioned in a full-fledged manner 2007, subject to availability of funds and other infrastructural requirements.

    However, Dasmunsi said that the ministry of urban development has been requested to give a permanent piece of real estate in the Capital for the EMMC project.

    (RS 47= 1US$)NEW DELHI: A draft Broadcasting Bill may have been put in the backburner for the time being, but the government is determined to bring in regulation for the broadcast industry.

    Pointing out that allegations of intrusion of privacy of individuals and other such issues are taken up by an autonomous Press Council of India for the print medium, information and broadcasting minister Priya Ranjan Dasmunsi today said, “In so far, as electronic media are concerned, such a specific code has not been formulated.”

    That’s why the government is considering a Broadcasting Services Regulation Bill in consultation with other ministries, the minister informed the Rajya Sabha (Upper House of Parliament) today.

    Dasmunsi’s ministry, which had earlier proposed to bring in the broadcast Bill in the ongoing monsoon session of Parliament, has not yet listed it amongst the business that the House would undertake during this session lasting till end-August.

    However, the I&B minister, who has been blowing hot and cold over the proposed Broadcast Bill, did admit in Parliament today “a need has also been felt to consult the media in the matter.”

    This makes it amply clear that the government had failed to take the industry stakeholders into confidence while drafting a note for the Cabinet’s consideration on the issue and has been forced to soften its stand on the face of stiff media opposition to some draconian clauses proposed.

    According to Dasmunsi, a committee has been set up to formulate a programme code based upon the concept of self-regulation by TV channels.

    While making his point on the need to regulate the electronic medium in the country, Dasmunsi scored a few points when answering to queries from his fellow parliamentarians.

    To a question on government show cause to TV channels, Dasmunsi said 190 such notices have been issued to different television channels for violation of Programme and Advertising Codes during the period 2004-06 till date.

    The break up of number of channels against whom it was established a breach of Programme and Advertising Codes has Orders for setting up of monitoring committees for private television channels at the State and District levels was issued in September 2005 and the order for constitution of an inter-ministerial committee to take cognizance suo-motu or look into the specific complaints regarding violations of the Programme Code and Advertising Code, as defined in Rule 6 and 7 of the Cable Television Network Rules, 1994 was issued in April 2005.

    Government has asked States to constitute monitoring committees at district levels to monitor private satellite and local cable channels to detect and look into the violation of Programme and Advertising Code, according to the minister.

    As far as content monitoring is concerned, the Indian government is serious about the whole thing.

    Dasmunsi said the government proposes to set an Electronic Media Monitoring Centre (EMMC) for content monitoring of private television channels and to check violations of programme and advertisement codes.

    The total cost of the project is Rs 116.5 million out of which RS 29 million has already been released.

    Another tranche of RS 58 million has been allocated under Annual Plan 2006-07 for the purpose.

    As of now, EMMC project is underway on a temporary basis in Pushpa Vihar area in Delhi and is likely to be commissioned in a full-fledged manner 2007, subject to availability of funds and other infrastructural requirements.

    However, Dasmunsi said that the ministry of urban development has been requested to give a permanent piece of real estate in the Capital for the EMMC project.

    (RS 47= 1US$)

  • Mobile 365 powers SMS service for Skype

    Mobile 365 powers SMS service for Skype

    MUMBAI: Mobile 365, mobile messaging and data services provider has announced that it will provide SMS services to Skype, allowing Skype users to send an SMS to a mobile phone from their PC’s.

    This service allows Skype internet users to keep in touch via SMS to mobile subscribers anywhere in the world. The service features a straightforward pricing plan wherein users can pay using their existing Skype Credit. For example, a Skype user can now contact a friend who is offline, via a mobile message and arrange a Skype call, thus extending Skype’s reach beyond the PC.

    When a Skype user sends a message, Skype distributes the message via Mobile 365’s global inter-operator network to over 60 countries across the world. Mobile 365 accommodates high traffic volumes via its upgraded platform, which recently benefited from a $15 million investment, further enabling the network to reliably deliver messages into over 180 countries worldwide, informs an official release.

    “Skype chose to work with Mobile 365 not only because of its unrivalled global SMS reach, but also because of its ability to access difficult, but highly important markets such as China and India,” said Skype Paid Products director Michael Jackson. “As a global partner, Mobile 365 offers both service reliability and availability, using multiple routes to each destination, enabling us to deliver messages with speed, quality, and ultimately, cost effectively.”

    Skype is available to download at www.skype.com.

    Mobile 365 CEO Gino Picasso said, “Skype is leading the way in global communications and we are delighted to have been chosen as a strategic partner in their quest to revolutionise the way consumers utilize SMS. Skype needed a global partner that is able to provide connectivity into rapidly growing regions including China and India.”
    As Mobile 365 claims to be the only international aggregator with a local presence and premium connectivity into China and India (with over 500 million, and growing, mobile subscribers combined) therefore, it is well placed to help Skype deploy value-added services to its users, via premium SMS, thus opening new revenue streams in such lucrative emerging markets.

    Picasso added, “We expect to build upon our SMS delivery and expand our product offerings with Skype for the global marketplace.”