GECs
ZEEL deploys NexGuard forensic watermarking system in Mumbai
MUMBAI: In an effort to deter piracy, Zee Entertainment Enterprises Ltd. (ZEEL) has announced that it will deploy NexGuard forensic watermarking system at its Mumbai facilities. The technology will enable the forensic watermarking of its valuable video content with a unique identifier in post-production, making its worldwide distribution traceable and secure.
This level of protection is particularly important for content owners looking at preserving the value of their content before it is aired.
“Online piracy in India and worldwide is indeed a major threat for the overall media and entertainment industry. With Peer-2-Peer platforms and illegal re-streaming services flourishing in the subcontinent, we sensed a strong need to deploy solutions to protect our most important asset our content,” said ZEEL chief business officer Sunil Buch. “Using NexGuard forensic watermarking, we can now trace the source of illegal copies of each video asset at any point of the content lifecycle. This enhances our content security by many folds, and above all, it acts as a powerful deterrent against piracy.”
ZEEL has chosen to deploy the NexGuard system in the form of software plug-ins for their transcoder farms, thereby ensuring a seamless fit in its existing content post-production and distribution workflow.
“ZEEL’s content and channels are among the most popular in India and worldwide,” said NexGuard managing director Harrie Tholen. “With a global audience and very valuable assets at play, it was crucial for ZEEL to deter piracy and act quickly if it does take place. We are proud to be involved in helping ZEEL safeguard revenues through deterring piracy.”
According to the Motion Picture Distributors Associations (India), India with over 1,000 original productions every year is the world’s most prolific movie producer. However, the South Asian power also ranks fourth among English-speaking countries for piracy, leading to significant potential revenue loss for content producers and distributors.
NexGuard provides watermarking plug-ins for most commercially available transcoders as well as solutions for other file, tape and disc workflows. It has solutions for 4K/UHD and HDR support is under testing by the Hollywood studios.
ZEEL is a global content company with a presence across 171 countries. With a rich bouquet of 33 domestic and 38 international channels, ZEEL reaches over 1 bn viewers across the world.
GECs
Sun TV posts steady revenue, profit dips amid rising costs
CHENNAI: It appears there is still plenty of Sun to go around in the Indian broadcasting landscape, even if a few clouds have drifted across the financial horizon. Sun TV Network Limited, the Chennai-based behemoth that dominates airwaves across seven languages, has tuned into a steady frequency for the quarter ending 31 December 2025. While the numbers show a resilient revenue stream, the company’s latest broadcast reveals a few static-filled spots in its profit margins.
For the quarter in question, Sun TV’s total income climbed by approximately 3.31 per cent, reaching Rs 958.39 crores compared to Rs 927.66 crores in the same period last year. Revenue from operations also saw a healthy bump, rising 4.32 per cent to Rs 827.87 crores.
The real star of the show, however, was domestic subscription revenue, which surged by 8.86 per cent to Rs 472.99 crores. This growth highlights the enduring appetite for Sun’s diverse content, which spans everything from daily soaps in Tamil and Telugu to its burgeoning OTT platform, Sun NXT.
Despite the revenue growth, the picture quality of the profits was slightly blurred by rising costs. Eitda for the quarter stood at Rs 409.79 crores, a dip from the Rs 432.14 crores recorded in the corresponding 2024 quarter.
The profit after tax followed a similar downward trend, settling at Rs 316.44 crores against the previous year’s Rs 347.17 crores. Advertisers also seemed to have switched channels slightly, with advertisement revenues sliding to Rs 291.94 crores from Rs 332.17 crores.
Sun TV isn’t just playing on home turf; its sporting ambitions are becoming increasingly global. The network now owns three major cricket franchises: SunRisers Hyderabad in the IPL, SunRisers Eastern Cape in SA20, and SunRisers Leeds Limited in The Hundred (UK).
The foray into British cricket saw the company acquire a 100 per cent stake in Northern Superchargers Limited (now SunRisers Leeds) for approximately £100 million. While these franchises brought in Rs 14.61 crores this quarter, they also incurred corresponding costs of Rs 19.89 crores. Over the nine-month period, however, the cricket business is a major player, contributing Rs 487.64 crores in income.
The company’s bottom line took a minor hit from exceptional items, including a Rs 4.23 crore charge related to India’s new Labour Codes, which consolidated 29 existing labour laws. Additionally, the consolidated results reflect the amalgamation of Kal Radio Limited with Udaya FM, a move that became effective in May 2025 and required a restatement of previous figures.
To keep investors from reaching for the remote, the Board has declared an interim dividend of 50 per cent, that’s Rs 2.50 per equity share. This comes on top of earlier dividends of 100 per cent (Rs 5.00) and 75 per cent (Rs 3.75) declared in August and November 2025, respectively.
With a massive cash reserve and a dominant position in the South Indian market, Sun TV continues to shine, even if the current quarter required a bit of fine-tuning. For now, shareholders can sit back, relax, and enjoy the show.
GECs
SPNI hires Pradeep M with responsibility for standards and practices in the south
MUMBAI: Sony Pictures Networks India has hired Pradeep M to handle standards and practices for its southern market, bolstering its compliance bench as content rules tighten across platforms.
Pradeep, who has nearly 13 years in the entertainment media industry, takes on responsibility for content standards in a region that is both linguistically diverse and regulatorily sensitive. His brief spans television, OTT, sports and digital platforms.
He specialises in content review and compliance across shows, commercials, on-air promotions and international feeds, ensuring alignment with broadcast, OTT and advertising codes. He has also handled brand approvals and sponsorship integrations for heavily regulated categories—including online gaming, cryptocurrency, NFTs and lottery brands—offering guidance shaped by fast-evolving rules.
Before Sony, Pradeep worked at Jiostar as assistant manager for content regulation from November 2024 to January 2026. Earlier, he spent nearly seven years at Viacom18 Media, rising from senior executive to assistant manager in content regulation between 2018 and 2024. There he served as a key compliance touchpoint for the network.
His career began on the creative side. Between 2013 and 2018, he worked as executive producer on feature films and television shows, gaining hands-on exposure to production. He also had a stint as a non-fiction show director at Star TV Network in 2017. That mix of creative and regulatory experience gives him a dual lens—how content is made and how it must be managed.
As regulators, platforms and advertisers all tighten the screws, broadcasters are investing more in gatekeepers who can keep creativity within the lines. Sony’s latest hire shows where the industry is heading: in the streaming age, compliance is content’s quiet co-star.
GECs
Colors Gujarati rolls out two new shows from 2nd February
MUMBAI: Colors Gujarati has unveiled two new prime-time shows as part of its push to strengthen culturally rooted storytelling for regional audiences. The channel will premiere the devotional saga Gangasati–Paanbai at 7.30 pm, followed by the romantic family drama Manmelo at 9.30 pm from February 2.
Inspired by Gujarat’s spiritual and literary heritage, Gangasati–Paanbai: Shyam Dhun No Navo Adhyay draws from the timeless bhajans and poetry of saint-poetesses Gangasati and Paanbai, weaving devotion and human values into a contemporary narrative aimed at younger viewers.
In contrast, Manmelo explores love and responsibility across social divides, tracing the lives of three middle-class sisters whose relationships with three affluent brothers reshape their futures. The show delves into ambition, emotional conflict and the realities of married life, offering a layered family drama.
A Colors Gujarati spokesperson said the new launches reflect the channel’s commitment to authentic Gujarati entertainment that blends cultural values with modern storytelling.
-
e-commerce3 weeks agoSwiggy Instamart’s GOV surges 103 per cent year on year to Rs 7,938 crore
-
News Headline2 months agoFrom selfies to big bucks, India’s influencer economy explodes in 2025
-
News Broadcasting2 weeks agoMukesh Ambani, Larry Fink come together for CNBC-TV18 exclusive
-
iWorld5 months agoBillions still offline despite mobile internet surge: GSMA
-
News Headline2 months ago2025: The year Indian sports saw chaos, comebacks, and breakthroughs
-
MAM2 years agoCosta Coffee becomes official coffee partner of Olympic Games Paris 2024
-
Applications2 months ago28 per cent of divorced daters in India are open to remarriage: Rebounce
-
News Headline2 months agoGame on again as 2025 powers up a record year and sets the stage for 2030



