MUMBAI: Veteran television journo Rana Yashwant, famed for his bullish tell-it-like-it-is style, has inked a juicy deal with Hindi news channel Live Times. The partnership will see the straight-talking anchor front two weekend programmes across both television and digital platforms, whilst also getting his fingers into the channel’s special projects pie.
Live Times bigwigs insist this is far more than just another editorial appointment—it’s a statement of intent in their crusade for credible reporting. Yashwant, the brain behind popular show Ardh Satya, brings a whopping two-and-a-half decades of media experience to the table.
Dilip Singh, founder, CEO and editor-in-chief of the channel, pulled no punches about the significance of the hire: “In an era when fake news is spreading like wildfire, Live Times stands firmly for fact-based journalism. Rana Yashwant’s joining is not just a matter of joining an experienced editor, but an extension of a reliable editorial thinking.”
Singh added that the channel, built on the holy trinity of “credibility, transparency and editorial independence,” continues to bolster its ranks with heavyweight journalists and subject experts, making it an increasingly formidable force in the media landscape.
Yashwant himself seemed please with his new gig, declaring: “‘In today’s era, there is an abundance of information, but there is a huge lack of trust. In such a situation, Live Times’ gives priority to facts, transparency and public interest. This platform believes in creating effective content instead of making noise. This is not just a new role for me, but a responsibility – to do such journalism that not only informs, but also empowers people and ensures accountability.”
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