GECs
TV editors go on strike; channels fear repeat telecast
MUMBAI: Daily soaps sagas on Indian television are currently at the mercy of their editors as The Association of Film and TV Editors called for an indefinite strike on 4 November.
The strike was fuelled when the memorandum of understanding (MoU) addressing the workers’ demand for higher wages and better working conditions, failed to be signed before the promised date of 14 October.
For now, signing of contract between the forerunners, Federation of Western India Cine Employees (FWICE) and producers’ association has been delayed and there seems to be no surety of their demands being fulfilled, as per the association.
In a situation like this, one can’t help but wonder about the fate of the numerous shows on television, and how production houses are dealing with the strike, while keeping the show running.
Sol Productions founder and producer Fazila Allana is of the opinion that the strike is uncalled for as producers were in talks with the federation to come to an understanding, and had no qualms with a properly reviewed memorandum. “It is a very random and ad hoc decision by one federation.” Allana tells Indiantelevision.com.
“The discussion with the federation is still under progress and it is almost at a closure. A little patience is what was needed. There are 22 crafts involved. Why should one craft decide for the other 21, not listen to their federation and go on a strike putting the entire industry in jeopardy?” she voices.
As a matter of fact, this strike is further slowing down the signing of the MoU, as per Allana, who also produces the reality show The Stage for Colors Infinity.
Among the several television shows that have been hit by this crisis, it’s the daily soaps that are most affected.
“All our shows are affected by this strike as all our main editors, who work on them aren’t in. As of now we are managing with whatever resources we can pull in but it’s concerning if the situation carries on,” she laments.
From Sol Productions’ perspective, Thapki on Colors is the most affected show; while Beyond Dreams CEO Yash Patnayak informs that their Sadda Hak on Channel V is also taking a hit.
While some long running shows haven’t yet come to a standstill thanks to their episode bank, the newly launched shows are fearing repeat telecast if the strike from Monday continues.
It may be recalled that many channels launched new shows in the month of October as the festive season dawned on the Indian turf.
Voicing his fears, the programming head of a general entertainment channel (GEC), on condition of anonymity says, “If we fail to meet the demands of the association and the strike doesn’t get called off, there is a risk of repeat telecasts. The possibility of that is in cases where shows don’t have a bank, and the newly launched shows will be the worst hit. Everyone is working so that the repeats don’t happen, and thankfully it’s the weekend now, so we might be able to avoid it.”
As per Indiantelevision.com’s analysis, close to Rs 1 billion ad spends are at stake on GEC channels if the strike continues and channels have to resort to airing repeats for a week during this festive season.
The looming question here is as to what the alternate routes will be, which producers may have to adopt if the situation prolongs. Allana points out that by going on strike and preventing other editors from going to work, The Association of Film and TV Editors have violated several court orders. Therefore, many producers may take a legal way out of the situation, if it prevails.
“What they are doing is absolutely illegal. One has the right go on strike but they can’t coerce or threaten others from not coming to work. We have already sent out a letter to them, explaining the illegality of their flash strike without any notice. So if push comes to shove, we will have to take legal action, although that is not desirable for both parties involved,” says Allana.
Indian Film and TV Producers Council producer and co-chairman JD Majethia adds, “We have written a letter to them stating that no talks can happen under threat. Talks will resume when the work is in progress. We were in talks with their mother body and if there were issues it should not have come to us.”
The council has further requested the two parties to meet and discuss and come to a general consensus so that the strike may be called off, he further informs.
While certain producers may take the legal way out, jaded by constant strikes and issues, many are thinking of a more drastic and permanent solution to the issue.
A well known producer on condition of anonymity informs that it has been getting more and more difficult for producers day after day. “Every other day something or the other is happening. I am afraid that the industry will collapse in Mumbai. Eventually, producers and broadcasters will reach their patience limit. Currently everything is concentrated in Mumbai, and if some drastic steps need to be taken, the industry may move out of the city. And if that happens, the people who work in it will be the most affected,” he informs.
Lost Boy Productions director Siddharth Manik Gupta feels that a few demands put forth by the TV editor’s association are valid, the rest are unfair. “While I agree that their issues with work hours and health care facilities should be addressed properly, some of their demands regarding fees are very arbitrary,” he says.
Gupta is of the opinion that if the situation continues, then the industry might move out of Mumbai. “Shows are already being shot outside Mumbai. For example, Star Plus’ show Swadhinta is being shot outside. The television industry will soon be hitting a roadblock in Mumbai with these kind of unions, which act against their own interest calling such strikes. That will lead to Mumbai having lesser shoots, and it will affect us in a very big way,” he says.
Even in terms of production cost, Delhi or any other location but Mumbai seems to be a more feasible option. “Today, when you shoot a show in Delhi, one doesn’t face any union issues. They don’t ask for unheard obscene amounts of money. Locations are also cheaper and I feel even the quality of the product is good. More than anything else, it’s stress free and flawless work that takes place. If I have the option to spend the same amount of money in a place where my work is done peacefully, and maybe even better, why wouldn’t I go there?” Gupta poses a valid question.
Some television producers and industry experts also feel that the issue is being exploited by various political parties as well. Under the promise of anonymity, a television producer and industry insider says, “There are a number of politically linked associations coming up to stir up the ecosystem. They have been increasingly interfering with the way the industry has been functioning. And the recent strike called by the TV editors just tops the situation and signifies a very negative impact upon the industry.”
Whether GECs will be able to showcase their grand festive episodes and bring in Diwali with fireworks galore next week, now depends upon what happens over the weekend in terms of negotiations between the concerned bodies.
GECs
Sun TV posts steady revenue, profit dips amid rising costs
CHENNAI: It appears there is still plenty of Sun to go around in the Indian broadcasting landscape, even if a few clouds have drifted across the financial horizon. Sun TV Network Limited, the Chennai-based behemoth that dominates airwaves across seven languages, has tuned into a steady frequency for the quarter ending 31 December 2025. While the numbers show a resilient revenue stream, the company’s latest broadcast reveals a few static-filled spots in its profit margins.
For the quarter in question, Sun TV’s total income climbed by approximately 3.31 per cent, reaching Rs 958.39 crores compared to Rs 927.66 crores in the same period last year. Revenue from operations also saw a healthy bump, rising 4.32 per cent to Rs 827.87 crores.
The real star of the show, however, was domestic subscription revenue, which surged by 8.86 per cent to Rs 472.99 crores. This growth highlights the enduring appetite for Sun’s diverse content, which spans everything from daily soaps in Tamil and Telugu to its burgeoning OTT platform, Sun NXT.
Despite the revenue growth, the picture quality of the profits was slightly blurred by rising costs. Eitda for the quarter stood at Rs 409.79 crores, a dip from the Rs 432.14 crores recorded in the corresponding 2024 quarter.
The profit after tax followed a similar downward trend, settling at Rs 316.44 crores against the previous year’s Rs 347.17 crores. Advertisers also seemed to have switched channels slightly, with advertisement revenues sliding to Rs 291.94 crores from Rs 332.17 crores.
Sun TV isn’t just playing on home turf; its sporting ambitions are becoming increasingly global. The network now owns three major cricket franchises: SunRisers Hyderabad in the IPL, SunRisers Eastern Cape in SA20, and SunRisers Leeds Limited in The Hundred (UK).
The foray into British cricket saw the company acquire a 100 per cent stake in Northern Superchargers Limited (now SunRisers Leeds) for approximately £100 million. While these franchises brought in Rs 14.61 crores this quarter, they also incurred corresponding costs of Rs 19.89 crores. Over the nine-month period, however, the cricket business is a major player, contributing Rs 487.64 crores in income.
The company’s bottom line took a minor hit from exceptional items, including a Rs 4.23 crore charge related to India’s new Labour Codes, which consolidated 29 existing labour laws. Additionally, the consolidated results reflect the amalgamation of Kal Radio Limited with Udaya FM, a move that became effective in May 2025 and required a restatement of previous figures.
To keep investors from reaching for the remote, the Board has declared an interim dividend of 50 per cent, that’s Rs 2.50 per equity share. This comes on top of earlier dividends of 100 per cent (Rs 5.00) and 75 per cent (Rs 3.75) declared in August and November 2025, respectively.
With a massive cash reserve and a dominant position in the South Indian market, Sun TV continues to shine, even if the current quarter required a bit of fine-tuning. For now, shareholders can sit back, relax, and enjoy the show.
GECs
SPNI hires Pradeep M with responsibility for standards and practices in the south
MUMBAI: Sony Pictures Networks India has hired Pradeep M to handle standards and practices for its southern market, bolstering its compliance bench as content rules tighten across platforms.
Pradeep, who has nearly 13 years in the entertainment media industry, takes on responsibility for content standards in a region that is both linguistically diverse and regulatorily sensitive. His brief spans television, OTT, sports and digital platforms.
He specialises in content review and compliance across shows, commercials, on-air promotions and international feeds, ensuring alignment with broadcast, OTT and advertising codes. He has also handled brand approvals and sponsorship integrations for heavily regulated categories—including online gaming, cryptocurrency, NFTs and lottery brands—offering guidance shaped by fast-evolving rules.
Before Sony, Pradeep worked at Jiostar as assistant manager for content regulation from November 2024 to January 2026. Earlier, he spent nearly seven years at Viacom18 Media, rising from senior executive to assistant manager in content regulation between 2018 and 2024. There he served as a key compliance touchpoint for the network.
His career began on the creative side. Between 2013 and 2018, he worked as executive producer on feature films and television shows, gaining hands-on exposure to production. He also had a stint as a non-fiction show director at Star TV Network in 2017. That mix of creative and regulatory experience gives him a dual lens—how content is made and how it must be managed.
As regulators, platforms and advertisers all tighten the screws, broadcasters are investing more in gatekeepers who can keep creativity within the lines. Sony’s latest hire shows where the industry is heading: in the streaming age, compliance is content’s quiet co-star.
GECs
Colors Gujarati rolls out two new shows from 2nd February
MUMBAI: Colors Gujarati has unveiled two new prime-time shows as part of its push to strengthen culturally rooted storytelling for regional audiences. The channel will premiere the devotional saga Gangasati–Paanbai at 7.30 pm, followed by the romantic family drama Manmelo at 9.30 pm from February 2.
Inspired by Gujarat’s spiritual and literary heritage, Gangasati–Paanbai: Shyam Dhun No Navo Adhyay draws from the timeless bhajans and poetry of saint-poetesses Gangasati and Paanbai, weaving devotion and human values into a contemporary narrative aimed at younger viewers.
In contrast, Manmelo explores love and responsibility across social divides, tracing the lives of three middle-class sisters whose relationships with three affluent brothers reshape their futures. The show delves into ambition, emotional conflict and the realities of married life, offering a layered family drama.
A Colors Gujarati spokesperson said the new launches reflect the channel’s commitment to authentic Gujarati entertainment that blends cultural values with modern storytelling.
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