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“Synology is committed to data protection”: Russell Chen

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Mumbai: In a rapidly evolving digital landscape, businesses worldwide grapple with the dual challenges of safeguarding precious data and unleashing its potential. As the data arena transforms, companies seek innovative solutions to combat rising threats like ransomware and capitalise on opportunities for enhanced analytics and storage scalability.

To tackle these challenges, Synology, a dedicated solutions provider boldly reshapes the realm of data management and protection. Synology’s comprehensive suite encompasses storage, backup, surveillance, and productivity tools, envisioning a future where businesses effortlessly traverse the ever-changing data landscape. With Synology, companies are fortified against evolving risks, unlocking the full potential of their information in a secure and dynamic environment.

To gain more insights, Indian Television caught up with Synology’s sales manager of SAARC Russell Chen.

Edited Excerpts:

On a concise introduction to Synology, along with an overview of its diverse range of products and services

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We are a specialised company dedicated to delivering comprehensive storage solutions designed to address diverse data challenges encountered by businesses. Our core focus revolves around four key innovative solutions: Data Management, Data Protection, Productivity Enhancement, and Surveillance. Tailored to meet the unique needs of businesses of all sizes, our offerings encompass versatile network attached storage (NAS) systems, functioning seamlessly as file servers, backup servers, and surveillance servers. In addition to our robust NAS solutions, we extend our capabilities to cloud services, further enhancing our comprehensive suite of offerings. Leveraging Synology’s cloud services, we provide businesses with seamless access to scalable and secure cloud storage solutions. This integration enables organisations to not only optimise on-premises data management but also leverage the flexibility and accessibility of cloud-based solutions.

Our diverse range of NAS systems is available in varying capacities, spanning from terabytes to petabytes. This scalability ensures that our solutions can effectively accommodate the data requirements of businesses, irrespective of their size. By combining on-premises NAS solutions with cloud services, we empower businesses to optimise data management, enhance data protection protocols, improve overall productivity, and establish robust surveillance mechanisms.

In essence, our commitment lies in providing cutting-edge storage solutions that not only mitigate data challenges but also contribute to the operational efficiency and resilience of businesses, seamlessly integrating on-premises and cloud-based storage services.

On the purpose behind Synology’s recently hosted event in India – Solutions Day and insights into Synology’s business in the country

Synology’s Solution Day in India is an opportunity to showcase our data management solutions: storage, backup, surveillance, and productivity. We’re inviting IT professionals and potential partners to experience firsthand how our solutions disrupt conventional tradeoffs in cost and maintenance.

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Our objective is to establish a more robust local presence and raise awareness of our solutions within the local community. This encompasses providing solutions for digital transformation and future-proof storage, ultimately contributing to increasing businesses’ resilience.

On insights into the regional market, as a storage vendor and the industry(s) that you specifically see having the most potential in India

Our customers span across various industries and business scales. In India, we have had the opportunity to collaborate with numerous large enterprises and organisations including luxurious jewelery, Sports apparel, VFX studios to aerospace and defence company.

When considering the industry with the most potential, given the continuous development in recent years, we find that the manufacturing industry holds the greatest potential, achieving a growth rate with more than double just in five year from 2018 to 2022.

On Synology’s solutions improving multi-site file synchronisation and enhancing business productivity

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Synology’s solutions streamline multi-factory file synchronisation and enhance production process productivity by automating the collection of production history data. With Synology Drive, manufacturers can effortlessly synchronise data from production line machines to centralised storage, ensuring instant access and maintaining data integrity through multiple versions. The NAS’s remote connectivity enables real-time data analysis, optimising efficiency without the need for on-site presence.

Furthermore, Synology facilitates collaboration by establishing synchronisation tasks between headquarters and multiple factories, preventing file leakage and boosting overall efficiency in design drawings and data distribution.

On Synology’s offerings in terms of backup and archiving solutions for businesses, given the unfortunate inevitability of data loss incidents impacting businesses globally, including those in India, the need for reliable solutions is paramount

Synology is committed to data protection. We understand the critical importance of safeguarding businesses from data loss incidents. Our products offer a range of solutions designed to help businesses protect their valuable data, whether it’s production history data, training data for smart manufacturing analysis, or company employee collaboration data. Therefore, we provide a comprehensive data protection solution to ensure uninterrupted business services.

– Access control and security: We have Secure SignIn, a robust two-factor authentication that ensures that user credentials remain uncompromised, offering essential data protection. We also have Security Advisor, which serves as a vigilant guardian, consistently reminding and updating security settings to keep threats at bay.

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– Data Backup: To protect data, businesses can utilise Synology’s built-in backup solution – Active Backup Suite – to centrally back up various platforms. Synology’s backup mechanism employs incremental backup technology, helping enterprises save bandwidth resources, and global deduplication technologies eliminate duplicate replicas among multiple backup sources.

Furthermore, through the built-in Snapshot Replication feature, backup data can be periodically captured in immutable snapshots. With WORM (Write Once, Read Many) technology, even system administrators, including those with the highest-level privileges, cannot edit or delete them. This secure storage of immutable copies of enterprise data meets the requirement for tamper-proof backups, serving as the second checkpoint for restorability.

– Data Restoration: Finally, we provide a complete and speedy instant restoration to ensure even in the face of unexpected events, the system will never experience downtime or be reset.

On the most pressing challenges and opportunities for businesses in managing and safeguarding their data in today’s ever-changing data landscape

In today’s dynamic data landscape, businesses face both challenges and opportunities in managing and safeguarding their data.

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The most pressing challenges include the exponential growth of data, ensuring data privacy and compliance with regulations, and defending against evolving cyber threats. The opportunities lie in leveraging advanced technologies like artificial intelligence for enhanced data analytics, adopting robust cloud-based solutions for scalable storage, and implementing proactive cybersecurity measures to fortify data protection.

Balancing these challenges and opportunities is crucial for businesses to navigate the evolving data landscape successfully.

On examples of companies, both globally and in India, that have benefited from Synology’s data protection solutions and the specific challenges that Synology helped them overcome

Synology’s solutions are trusted by global enterprises, including the multinational consumer goods giant Unilever, the renowned German luxury automobile manufacturer Audi, the Japanese beauty and skincare brand Shiseido, the international hotel chain Holiday Inn, and the airline Jestar.

In India, Synology is also highly regarded by businesses in various sectors ranging from luxurious jewelry, sports apparel, VFX studios to aerospace and defence company.

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On your assessment of the current ransomware threats and ways in which Synology’s solution can protect user data from these risks

Among factors leading to data loss, ransomware attacks have the most severe impact. This is because if a company’s data falls victim to a ransomware attack or malicious encryption, it not only causes operational downtime but also requires the payment of a hefty ransom, and potentially incurring high subsequent processing costs.

Synology offers the Active Backup Suite, a built-in solution for centralised backup across various platforms, and a comprehensive disaster recovery solution for efficient backups, data integrity, and instant recovery to VMware or Hyper-V, ensuring business continuity within the golden framework of disaster recovery.

Moreover, we prioritise the security of our services and take full responsibility for protecting businesses’ critical data. We dedicated PSIRT (Product Security Incident Response Team) to handle incidents, conduct investigations, coordinate responses, and issue public reports on vulnerabilities, ensuring robust protection for products and customers’ critical data.

On Synology’s plans to continue evolving and expanding its offerings for businesses in India to meet the changing needs and demands

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Synology is renowned for its storage solutions that prioritise simplicity, scalability, and security. Nevertheless, we consistently deliver solutions not only focused on data protection but also aimed at enhancing productivity and video surveillance. Our objective is to create a comprehensive data management ecosystem, serving as a one-stop solution for businesses. Looking ahead, we plan to further expand these solutions in the Indian market.

Moreover, to align with emerging enterprise-focused trends, Synology is continuously researching and introducing cutting-edge data management technologies. Our plans include features such as scale-out capabilities, dedicated data protection, and high-performance products, all of which will be available in the coming year.

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Moltbook, the AI-only social network, sparks hype, doubt and fear

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CALIFORNIA: Moltbook, a Reddit-style social platform built exclusively for artificial intelligence agents, has emerged as the latest obsession in Silicon Valley, drawing intense attention for its explosive growth and surreal bot-driven interactions.

The platform hosts more than 100 communities where AI agents post, argue and joke about topics ranging from governance theory to esoteric “crayfish debugging” concepts. Within days of launch, Moltbook recorded tens of thousands of posts, nearly 200,000 comments and more than 1 million human visitors observing the activity.

Yet the numbers and the autonomy are under scrutiny, as per media reports. A security researcher has suggested as many as 500,000 accounts may trace back to a single address, raising doubts about Moltbook’s membership claims. Many posts could also be the result of humans instructing their AI tools to publish content, rather than bots acting independently.

The platform runs on agentic AI, powered by an open-source tool called OpenClaw, formerly known as Moltbot. Unlike chatbots such as ChatGPT or Gemini, these agents are designed to perform tasks on users’ devices, from sending messages to managing calendars, with minimal human input. Once authorised, they can interact freely on Moltbook.

Some tech figures have hailed the platform as a glimpse of a post-human internet. Head of crypto custody firm BitGo Bill Lees, called it evidence that “we’re in the singularity”.

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Academics are less convinced. Petar Radanliev, an AI and cybersecurity expert at the University of Oxford, said the idea of agents acting independently was “misleading”, describing Moltbook instead as automated coordination within human-set constraints. Columbia Business School assistant professor David Holtz, dismissed the spectacle as “thousands of bots yelling into the void and repeating themselves”.

Beyond hype, security worries loom large. ESET global cybersecurity advisor Jake Moore, warned that granting AI agents access to emails, private messages and files risks prioritising efficiency over privacy. Andrew Rogoyski of the University of Surrey said high-level system access could lead to serious damage, from erased data to compromised company accounts.

Even OpenClaw’s founder Peter Steinberger, has felt the darker side of attention, with scammers hijacking his old social media handles after the platform’s rebrand.

For now, Moltbook remains a strange digital zoo: part experiment, part spectacle, where AI agents banter about philosophy, productivity and, occasionally, their fondness for their human operators.

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Apple appoints Avtar Ram Singh as head of international marketing

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CALIFORNIA: Apple has handed a bigger global brief to a long-time insider. Avtar Ram Singh has taken over as head of international marketing for the App Store, Apple Arcade and the Apple Games app, deepening his remit across one of the company’s fastest-growing businesses.

“I’m happy to share that I’m starting a new position as head of international marketing, App Store, Apple Arcade and Games App at Apple,” Singh said while announcing the move.

The promotion crowns nearly seven years at Apple, where Singh has led services marketing across Southeast Asia and India and previously served as head of marketing for Southeast Asia content and services, business lead for Apple Podcasts in the region and interim marketing lead for the App Store internationally.

His new portfolio spans three pillars of Apple’s services push. The App Store, which Apple positions as a safe and trusted discovery platform, now attracts more than 850 million average weekly users globally. Since 2008, developers have earned over $550 billion on the platform.

Apple Arcade, the company’s gaming subscription service, offers unlimited access to a catalogue ranging from brain teasers to big-name franchises. The recent addition of Sid Meier’s Civilization VII Arcade Edition brings a AAA PC title to iPhone, iPad and Mac from 5 February.

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Then there is the Apple Games app, unveiled at WWDC as a unified destination for games from the App Store and Arcade. It aggregates titles in one place, surfaces personalised recommendations, tracks events and achievements, and lets users compete with friends or connect controllers for a console-like experience.

Singh arrives with a hybrid background in strategy, data and creativity. His career spans digital and social media marketing, business intelligence, content, editorial and analytics across culturally diverse markets. He has worked on brands including P&G, Accor, Audi, UBS, Nikon, Samsung, Sony, Pizza Hut, HBO and Singapore Airlines-linked businesses such as Scoot.

Before Apple, Singh led strategy at Falcon Agency, focusing on performance marketing and ROI-driven digital frameworks. He earlier ran the social practice at Publicis Singapore, where he oversaw operations, business development and regional social strategy for multinational clients. His career also includes roles at Ogilvy-linked Circus Social, Rocket Internet ventures Lazada and Zalora, and research firm IDC in Bangkok, where he analysed technology markets and won early awards for collaboration and client retention.

At Apple, he has been close to several service launches and expansions, including Apple Fitness+ in Singapore, Apple Creator Studio, global podcast subscriptions and new App Store marketing tools.

The timing is notable. Apple’s services business has posted record years, and gaming is becoming a sharper battleground as platforms chase engagement and recurring revenue. Singh’s brief sits at the intersection of content, community and commerce.

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In a market where attention is scarce and loyalty scarcer, Apple is betting that sharper storytelling and smarter marketing can keep users inside its ecosystem. Singh now holds the megaphone. The real test will be how loudly the world listens.

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Cloud nine in the capital Bharathcloud plugs Delhi into its AI plans

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MUMBAI: Bharathcloud is bringing its cloud closer to power. The Hyderabad-based sovereign AI cloud services provider has opened its Delhi office, marking its formal entry into North India and setting the stage for its next phase of growth.

The expansion comes as India’s digital transformation fuels rising demand for AI-ready cloud infrastructure, driven by wider adoption of artificial intelligence, machine learning, the Internet of Things and data-heavy applications. With the new office, Bharathcloud plans to onboard more than 100 employees in 2026, strengthening its workforce to support customers across government, enterprises, MSMEs and social sectors.

The Delhi presence is expected to sharpen the company’s engagement with organisations seeking secure, scalable and cost-efficient cloud platforms that comply with India’s data sovereignty requirements. It also positions Bharathcloud closer to policy, public sector and enterprise decision-makers in the region.

Founded in Hyderabad, Bharathcloud offers AI-ready cloud infrastructure including Kubernetes-as-a-Service, zero-trust security architecture and multi-level data protection frameworks. Its platform supports AI and ML workloads, blockchain application migration from hyperscalers and distributed data management, with an emphasis on reliability, low latency and operational continuity.

“With the Delhi expansion, we are positioning Bharathcloud to engage more closely with AI-driven enterprises and technology hubs in North India,” said Bharathcloud co-founder Rahul Takallapally. He added that the move would help nurture local cloud and AI talent while accelerating the adoption of secure and resilient AI infrastructure across sectors.

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The company currently operates in Hyderabad, Bengaluru, Mumbai, Kolkata, Lucknow and Chennai, employing over 200 people and serving more than 1,500 clients across manufacturing, healthcare, financial services, IT and media. Aligned with national initiatives such as Digital India and Make in India, Bharathcloud continues to focus on building indigenous AI-cloud infrastructure to support data localisation and the country’s growing appetite for next-generation digital solutions.

With its Delhi office now live, the company is signalling a clear intent: to make sovereign, AI-ready cloud infrastructure not just an alternative, but a mainstream choice for India’s north as well as its tech capitals.

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