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Star’s incentives to MSOs

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MUMBAI: The industry could now move to a whole new module of distribution, if Star India is able to successfully attract MSOs to its new formula of distribution.

 
The national broadcaster has from today decided to give incentives to the multi system operators (MSOs) for carrying its channels. The move will empower the viewer and platforms, usher in a new era of transparency, and boost the entire digitisation eco-system.

 
Star India, which over the next three to four days will talk to all the platform operators for getting the deals in place, hopes it see the light of the day soon.

 

According to Star India CEO Uday Shankar, the platforms and subscribers have one goal: to save money, while the broadcaster’s aim is to ensure that its content is available to as many people as possible. “We want to create an alignment between both the goals and so have created an attractive incentive plan,” says Shankar.

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The broadcaster has decided to incentivise platform operators, if they meet the three criteria: Firstly, provide more Star channels on its platform, secondly. give it to as many subscribers as it can and thirdly. give easy access by placing the channels in the top LCN on its platform. “The greater the reach of the channel, the cheaper the content would become for the operator,” informs Shankar.

 

So why come up with this incentive? Answers Shankar, “Earlier, RIO was the default price on which negotiations took place between the broadcaster and platform operator. Negotiations are a process of give and take. However, because of some of the issues that cropped up in the TDSAT, the Tribunal said that broadcasters must make non-discriminatory deals. But how do you do deals which is equal in a scenario when two parties are completely different, in terms of size, importance of market etc. Hence, we decided that we will offer our content only on RIO.”

 

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RIO for the first time has been made the trading currency for deals between the broadcaster (Star) and the platform. “And now, in order to make sure that costs for the platform and the subscribers remain in control and manageable, we have decided to give incentives to platforms that help us achieve our goal of maximum reach,” he says.

 

 “We have done two things. One, made RIO the trading currency and because it is the common currency, it is non-discriminatory and secondly, have created a very transparent alignment between Star’s objectives and the platforms’ goals,” he adds.

 

The revised RIO will be in force for one year with digital platforms in DAS areas. And as per the DAS Act, the broadcaster has the right to audit the subscriber details provided by the platform. This will help Star ensure that the MSOs are complying by the figures they present while doing the deal. 

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The one big question now is will the MSOs accept the new system? “The concept has been proven by the DTH operators over the years. They do not sell everything to every customer and instead make sharp packages. The consumer picks the package which is what is offered to them. At a broadcaster level, this is what we are aiming at doing. I think this will work for MSOs as well, if they were to make the packages and sell them.”

 

Shankar expects the module to take off soon. “The only way to have Star content on one’s platform is through RIO and so I am sure the MSOs will take this up.”

 

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The MSO, if accepts all the three conditions: Of taking as many channels, of providing it to all its subscribers and give it on a certain LCN, the incentives could add up to giving the platform a discount of up to 60 per cent.

 

“We need to understand that not all the channels will be taken by everyone. So if we take that, then some channels will have 100 per cent penetration, while some may have 80 per cent or 60 per cent penetration and on top of that if you layer it with LCN incentives, then the total benefit to the platform will be very lucrative,” informs Shankar.

 

The MSOs, with these incentives, can put the Star channels back in their existing packages.

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So do we see this becoming an industry norm? Says Shankar, “This is a pricing issue and one cannot work as a group on this. We are doing it because of a set of issues that came to us. There were too many litigations and as Star we are clear that we want to be totally transparent of how we do business.”

 

Platforms that still opt out of the revised RIO will have the option to choose and take channels as per the original list price.

 

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Click here to read the full RIO

 

Click here to read about the rate card

Cable TV

Den Networks Q3 profit steady despite revenue pressure

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MUMBAI: When margins wobble, liquidity talks and in Q3 FY25-26, cash did most of the talking. Den Networks Limited closed the December quarter with consolidated revenue of Rs.251 crore, marginally higher than the previous quarter but down 4 per cent year-on-year, even as profitability stayed resilient on the back of strong cash reserves and disciplined cost control.

Subscription income softened to Rs.98 crore, slipping 3 per cent sequentially and 14 per cent from last year, while placement and marketing income offered some cheer, rising 15 per cent quarter-on-quarter to Rs.148 crore. Total costs climbed faster than revenue, up 7 per cent QoQ to Rs.238 crore, driven largely by higher content costs and operating expenses. As a result, EBITDA dropped sharply to Rs.13 crore from Rs.19 crore in Q2 and Rs.28 crore a year ago, pulling margins down to 5 per cent.

Yet, the bottom line refused to blink. Profit after tax stood at Rs.40 crore, up 15 per cent sequentially and only marginally lower than last year’s Rs.42 crore. A healthy Rs.57 crore in other income helped cushion operating pressure, keeping profit before tax at Rs.48 crore, broadly stable quarter-on-quarter despite the tougher cost environment.

The real headline-grabber, however, sits on the balance sheet. The company remains debt-free, with cash and cash equivalents swelling to Rs.3,279 crore as of December 31, 2025. Net worth rose to Rs.3,748 crore, while online collections accounted for 97 per cent of total receipts, underscoring strong cash discipline across operations, including subsidiaries.

In short, while Q3 showed signs of operating strain, the financial backbone remains solid. With zero gross debt, steady profits and a formidable cash war chest, the company enters the next quarter with flexibility firmly on its side proving that in uncertain markets, balance sheet strength can be the best growth strategy.

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Plugging along as Hathway tunes in steady profits this quarter

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MUMBAI: In a quarter where staying connected mattered more than moving fast, Hathway Cable and Datacom kept its signal steady. The cable and broadband major reported a net profit of Rs 21.7 crore for the December 2025 quarter, marking a clear improvement from Rs 13.6 crore a year earlier, even as pressures persisted in parts of its operating portfolio.

For the quarter ended December 31, 2025, revenue from operations stood largely flat at Rs 536.6 crore, compared with Rs 511.2 crore in the same period last year. Including other income of Rs 21.1 crore, total income rose to Rs 557.7 crore, reflecting incremental gains despite a competitive media and connectivity landscape.

Profitability improved on the back of disciplined cost control and higher contribution from associates. Profit before tax increased to Rs 28.2 crore, up from Rs 19.1 crore in Q3 FY25, aided by Rs 3.9 crore in share of profit from associates and joint ventures. After tax, earnings for the quarter climbed nearly 60 per cent year-on-year.

Over the nine months ended December 31, 2025, Hathway reported a net profit of Rs 71 crore, compared with Rs 57.7 crore in the corresponding period last year. Total income for the nine months came in at Rs 1,677.3 crore, up from Rs 1,599.8 crore, while profit before tax rose to Rs 94.7 crore from Rs 84.2 crore.

A closer look at the segments shows a familiar split story. The cable television business remained under pressure, reporting a segment loss of Rs 11.4 crore for the quarter, though this narrowed sharply from the Rs 16.6 crore loss seen a year ago. In contrast, the broadband business returned to the black, delivering a modest but positive contribution of Rs 4.2 crore, helped by associate income. Dealing in securities continued to be a bright spot, generating Rs 14.7 crore in quarterly profits.

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Costs stayed broadly contained. Pay channel costs, the single largest expense, rose to Rs 287.4 crore, while depreciation and amortisation stood at Rs 74 crore. Finance costs remained negligible at Rs 0.2 crore, keeping leverage risks in check.

Hathway’s earnings per share for the quarter improved to Rs 0.12, up from Rs 0.08 a year ago. The company maintained a strong balance sheet, with total assets of Rs 5,302.4 crore and total liabilities of Rs 848.9 crore as of December 31, 2025.

While structural challenges persist in the traditional cable business, the numbers suggest Hathway is slowly recalibrating its mix trimming losses where needed, leaning on associate income, and keeping the broadband engine ticking. For now, the company may not be racing ahead, but it is clearly staying tuned in to profitability.

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Signal drop Tejas Networks’ numbers stay patchy in a volatile quarter

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MUMBAI: In telecom, even the strongest signals face interference and Tejas Networks Limited’s latest numbers show just how noisy the airwaves remain. The Tata Group-backed networking firm reported unaudited standalone revenue of Rs 305.72 crore for the quarter ended December 31, 2025, up sequentially from Rs 261.37 crore in the September quarter, but sharply lower compared with the Rs 2,642.05 crore clocked in the year-ago period. The topline recovery, however, was overshadowed by a pre-tax loss of Rs 303.20 crore, widening from a Rs 473.03 crore loss in the previous quarter, and reversing a Rs 211.06 crore profit reported in the December 2024 quarter.

After tax, the company posted a loss of Rs 196.89 crore for Q3 FY26, compared with a loss of Rs 307.17 crore in Q2 FY26 and a profit of Rs 165.42 crore a year earlier. For the nine months ended December 31, 2025, Tejas Networks reported revenue of Rs 769.02 crore and a loss after tax of Rs 697.97 crore, a sharp swing from a Rs 512.67 crore profit in the corresponding nine-month period last year. The numbers reflect a year marked by execution challenges rather than demand collapse.

Costs remained the dominant spoiler. Total expenses for the December quarter stood at Rs 616.50 crore, driven by elevated material costs, employee expenses and provisioning. The company also flagged several one-offs and adjustments: a Rs 9.85 crore provision linked to the implementation of new labour codes, ₹24.35 crore in warranty provisions, and reversals related to inventory obsolescence. Earlier quarters had already absorbed heavy charges tied to contract manufacturing losses, design changes and write-downs, the hangover from which continues to weigh on profitability.

Tejas reiterated that it operates as a single reportable segment focused on telecom and data networking products and services, offering little insulation from sector-wide volatility. While revenue momentum has stabilised sequentially, the contrast with the previous financial year remains stark. For context, the company closed FY25 with audited standalone revenue of Rs 8,915.73 crore and a profit after tax of Rs 450.66 crore, underscoring how sharply the operating environment has shifted in FY26.

The results were reviewed by the audit committee and approved by the board on January 9, 2026, but they leave investors with a familiar question: when does recovery turn structural rather than episodic? For now, Tejas Networks appears to be in reset mode, balancing execution clean-up with cost discipline. In a sector where margins can be as fragile as fibre strands, the next few quarters will matter as much as the signals the company sends to the market.

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