MUMBAI: Less talk, more traction CNN-News18 proves that in the world of English news, clarity (and clever design) really is king. According to the latest BARC data (Week 27, 2025), CNN-News18 has tightened its grip on the No. 1 spot in India’s English news genre, clocking a market share of 33.7 per cent, far ahead of NDTV 24×7 at 21.2 per cent and Times Now at 19.8 per cent. That’s a 70 per cent lead over Times Now and 59 per cent over NDTV, putting the channel miles ahead in the TRP tug-of-war.
CNN-News18’s dominance isn’t just a flash in the pan, it’s been India’s top English news channel for over three years. And it’s not resting on those laurels. From investing in cutting-edge tech to doubling down on editorial depth, the network is clearly playing the long game.
The channel recently rolled out a slick redesign rooted in its ‘One Screen, One Form, One Stream’ philosophy, bringing together TV and digital for a seamless experience. The emphasis? Fewer words, more visuals and sharper storytelling.
Leading the charge are newsroom heavyweights like Zakka Jacob, Anand Narasimhan, Rahul Shivshankar, and Shivani Gupta, supported by a nationwide reporter network that ensures election coverage stays comprehensive and cutting-edge.
CNN-News18 has also found its visual voice deploying snappy graphics and easy-to-digest explainers that make complex trends and data relatable to a diverse audience. It’s serious journalism with a stylish twist.
In a genre where attention spans are fleeting, CNN-News18 seems to have figured out how to keep viewers hooked by giving them just the right mix of depth, design, and digital smarts.
Leave a Reply