MUMBAI: The curtains have risen on a new leadership act at Miraj Cinemas. On 26 May 2025, the company appointed Bhuvanesh Mendiratta as its new managing director, succeeding Amit Sharma, who exits after a 14-year stint to explore new avenues.
Mendiratta has been no stranger to the Miraj marquee. As chief operating officer, he helped script the chain’s rise to India’s third-largest multiplex network, with 235 screens across 70 locations in 48 cities. In his new role, he will chart business strategy, lead daily operations, and drive future growth.
With two decades in entertainment and hospitality—including tenures at PVR and Cinemax—Mendiratta has worked across verticals like F&B, programming, and marketing. He holds a degree in Hospitality Administration from NCHMCT and an executive MBA in hospitality management.
“Bhuvanesh has been part of our core team for a long time and understands every aspect of the business. With his strong industry knowledge and execution skills, we believe he is well-placed to lead Miraj Cinemas into its next phase of growth. We are excited about what lies ahead”, said Miraj Group group CEO Arvind Jain.
In his first comments as MD, Mendiratta said, “It’s been an incredible journey so far, and I’m truly honoured to take on this responsibility. Our focus will remain on strengthening our presence, adding premium formats like IMAX and Neo-M, and creating the best possible experience for moviegoers across India”.
He also pointed to expansion plans targeting tier two and tier three cities with content strategies tailored to regional audiences and sustainable cinema formats.
Under Mendiratta’s direction, Miraj Cinemas aims to double down on premium screen formats, upgrade sound and projection tech, and deepen its national footprint—ensuring the story at Miraj continues to unfold on a bigger, bolder canvas.
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