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Wipro share price movement with focus on digital transformation deals

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The Wipro share price has been an interesting subject for many investors, especially within the Indian market. As one of the leading IT services companies in India, Wipro’s performance on the stock market often reflects broader industry trends and the company’s strategic moves. Recently, digital transformation deals have played a significant role in influencing the Wipro share price. For young investors between 20 to 40 years old, understanding how these deals impact the stock, as well as concepts such as call and put option trading related to Wipro shares, can be quite valuable.

In this article, we will explore how Wipro’s share price has moved over time, the significance of their digital transformation partnerships, and simplify the idea of call and put options so you can make informed investment decisions.

Understanding Wipro share price and its significance

Wipro Ltd. is a global information technology, consulting, and business process services company headquartered in Bengaluru. Its shares are traded on the National Stock Exchange of India (NSE) and Bombay Stock Exchange (BSE), and its performance is watched closely by a large investor base.

As of June 2024, the Wipro share price is hovering around Rs. 480-500 per share. The stock has shown moderate volatility in recent years, largely influenced by the company’s ability to secure new deals and maintain steady growth in revenues.

Factors influencing Wipro share price

The Wipro share price movement depends on various factors including:

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●    Earnings reports: Quarterly and annual financial results 
●    New deals: Especially in the digital transformation space 
●    Global IT market trends: Demand for cloud, AI, and modern IT services 
●    Investor sentiment: Both domestic and international investor perceptions 
●    Regulatory updates: Government policies and compliance issues

Among these, digital transformation deals stand out as they showcase Wipro’s capability to innovate and meet modern client demands, thus attracting positive attention from the market.

Digital transformation deals shaping Wipro share price

Digital transformation is the process by which companies adopt new technologies to improve business processes, customer experience, and innovation.

Wipro has been actively pursuing digital transformation deals, partnering with clients across sectors such as banking, manufacturing, healthcare, and retail. These deals often involve cloud computing, artificial intelligence (AI), data analytics, and automation—areas considered pivotal for future IT growth.

Key digital transformation partnerships

In recent years, Wipro signed several major contracts that influenced its share price positively:

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●    Partnership with a leading bank to implement AI-driven process automation: This enhanced operational efficiency and reduced costs, appealing to investors. 
●    Collaboration with global cloud providers: Expanding Wipro’s cloud services portfolio helped the company tap into a fast-growing market. 
●    Smart manufacturing projects using IoT and analytics: These projects demonstrate Wipro’s diversification beyond traditional IT services.

Such digital transformation deals generally boost investor confidence, telling the market that Wipro is well-placed to grow revenues and profits in the long term.

Impact on share price

Whenever Wipro announces a new high-value digital transformation deal, its share price tends to show positive movement. This is due to:

●    Expected increase in future revenues and profits 
●    Enhanced company reputation and market positioning 
●    Renewed investor interest leading to higher demand for shares

For example, post-announcement of a Rs. 2,000 crore cloud transformation contract in late 2023, Wipro shares gained almost 5-8% over the next few trading sessions.

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Basics of call and put option trading for Wipro shares

For many investors, simply buying shares is only one way to benefit from the stock market. Options trading-specifically call and put options-offers another method to profit or hedge investments. Understanding these can help you navigate Wipro’s stock more effectively.

A call option gives the buyer the right (but not obligation) to buy Wipro shares at a predetermined price (strike price) within a specified period.

A put option gives the buyer the right (but not obligation) to sell Wipro shares at a predetermined price within a certain timeframe.

Both types of options can be traded on the Indian stock exchanges and are especially useful in managing risks or making directional bets on a stock’s price.

Example with Wipro shares

Suppose Wipro’s share price is Rs. 500 today.

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If you expect the share price to rise in the next month, you may buy a call option with a strike price of Rs. 520. If the share price crosses Rs. 520 before expiry, you can buy shares at Rs. 520 and potentially sell them at the higher market price.

Conversely, if you expect the share price to fall, you might purchase a put option with a strike price of Rs. 480. If the market price dips below Rs. 480, you can sell shares at the higher strike price.

Options trading requires understanding of terms like premium, expiry date, and intrinsic value, but is a valuable tool, especially once you develop confidence in analysing market movements like the Wipro share price.

Why Indian investors should watch Wipro share price

Young Indian investors aged 20 to 40 are increasingly looking to invest in technology stocks to build long-term wealth. Wipro fits into this category due to its:

●    Long-standing history and strong market presence 
●    Active involvement in digital transformation contracts 
●    Potential for growth in sectors like AI and cloud services 
●    Reasonably stable share price with manageable risk levels

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Additionally, by learning to interpret the share price movement alongside company announcements on digital transformation deals, investors can make informed decisions about when to buy, sell, or use options strategies on Wipro shares.

Tips for investing in Wipro stock

Here are a few key tips to follow when investing in Wipro stocks:

●    Monitor quarterly earnings and deal announcements closely. 
●    Understand how global IT trends might impact the company. 
●    Consider diversifying the portfolio with other IT stocks. 
●    Use call and put options cautiously to hedge risks. 
●    Track live prices on reliable platforms like Bajaj Finserv

Conclusion

The Wipro share price movement is closely tied with the company’s performance in the competitive IT services sector and its success in digital transformation deals. For the average Indian investor, especially the younger demographic, this creates an opportunity to tap into a future-ready company.

Call and put option strategies can further empower investors to leverage share price movements effectively. Keeping an eye on digital transformation deals and market trends provides a smart method to anticipate Wipro’s stock trajectory.

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To stay updated and make smarter financial choices, continuously check Wipro’s current share price and explore options trading through trusted financial platforms. 
 

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Netflix India names Rekha Rane director of films and series marketing

Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names

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MUMBAI: Netflix has put a proven brand builder at the helm of its films and series marketing in India, naming Rekha Rane as director in a move that signals sharper focus on audience growth and cultural cut-through in one of its most hotly contested markets.

Rane steps into the role after seven years at Netflix, where she has quietly shaped how the platform sells stories to India. Her latest promotion, effective February 2026, crowns a run that spans brand, slate and product marketing across originals, licensed content and new verticals such as games.

A strategic marketing and communications professional with roughly 15 years’ experience, Rane has spent much of her career building technology-led consumer businesses and new categories, notably e-commerce and subscription video on demand. She was part of the early push that introduced Amazon.in, Prime Video and Netflix to Indian homes, then helped turn them into everyday brands.

At Netflix, she most recently served as head of brand and slate marketing for India from March 2024 to February 2026, leading teams across media and marketing for global and local content portfolios. Before that, as manager for original films and series marketing, she led IP creation and go-to-market strategy for titles including Guns and Gulaabs, Kaala Paani, The Railway Men* and The Great Indian Kapil Show, spanning both binge and weekly-release formats.

Her earlier Netflix roles covered product discovery and promotion in India and integrated campaign strategy to drive conversations around the content slate, product awareness and brand-equity metrics.

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Before Netflix, Rane logged more than three years at Amazon in brand marketing roles in Bengaluru. There she handled national and regional campaigns for Amazon.in, worked on customer assistance programmes in growth geographies and contributed to the go-to-market strategy for the launch of Prime Video India.

Her career began well away from streaming. At Reliance Brands in Mumbai, she worked on retail marketing for Diesel and Superdry. A stint at Leo Burnett saw her work on primary research for P&G Tide, mapping Indian shoppers’ paths to purchase. Earlier still, at Orange in the United Kingdom, she rose from sales assistant to store manager, running a team and owning monthly P&L for a retail outlet.

The arc is telling. As global streamers fight for attention in a crowded Indian market, executives who understand both mass retail behaviour and digital habit-building are prized. Rane’s career sits at that intersection.

For Netflix, the bet is simple: in a market spoilt for choice, sharp marketing can still tilt the screen. And with Rane now leading the charge, the streamer is signalling it wants not just viewers, but fandom.

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Orient Beverages pops the fizz with steady Q3 gains and rising profits

Kolkata-based beverage maker reports stronger revenues and profits for December quarter.

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MUMBAI: A fizzy quarter with a steady aftertaste that’s how Orient Beverages Limited, the company that manufactures and distributes packaged drinking water under the brand name Bisleri closed the December 2025 period, as the Kolkata-based drinks maker reported improved revenues and a healthy rise in profits, signalling operational stability in a competitive beverage market.

For the quarter ended December 31, 2025, Orient Beverages posted standalone revenue from operations of Rs 39.98 crore, up from Rs 36.42 crore in the previous quarter and Rs 33.53 crore in the same quarter last year. Total income for the quarter stood at Rs 42.24 crore, reflecting consistent demand and stable pricing across its beverage portfolio.

Profit before tax for the quarter came in at Rs 3.47 crore, a sharp improvement from Rs 1.31 crore in the September quarter and Rs 0.39 crore a year ago. After accounting for tax expenses of Rs 0.79 crore, the company reported a net profit of Rs 2.68 crore, nearly three times the Rs 0.99 crore recorded in the preceding quarter.

On a nine-month basis, the momentum remained intact. Revenue from operations for the period ended December 31, 2025 rose to Rs 117.66 crore, compared with Rs 106.95 crore in the corresponding period last year. Net profit for the nine months climbed to Rs 5.51 crore, more than double the Rs 2.18 crore reported in the same period of the previous financial year.

The consolidated numbers told a similar story. For the December quarter, consolidated revenue from operations stood at Rs 45.06 crore, while profit after tax came in at Rs 2.06 crore. For the nine-month period, consolidated revenue touched Rs 133.57 crore, with net profit of Rs 4.49 crore, underscoring the group’s improving profitability trajectory.

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Operating expenses remained largely controlled, with cost of materials, employee benefits and other expenses broadly aligned with revenue growth. The company continued to operate within a single reportable segment beverages simplifying its cost structure and reporting framework.

The unaudited financial results were reviewed by the Audit Committee and approved by the Board of Directors at its meeting held on 7 February 2026. Statutory auditors carried out a limited review and reported no material misstatements in the results.

In a market where margins are often squeezed by input costs and competition, Orient Beverages’ latest numbers suggest the company has found a reliable rhythm not explosive, but steady enough to keep the fizz alive.

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MAM

Washington Post CEO exits abruptly after newsroom cuts spark backlash

Leadership change follows layoffs, protests and a bruising battle over trust.

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MUMBAI: When the presses are rolling but patience runs out, even the editor’s chair isn’t safe. The Washington Post announced on Saturday that its chief executive and publisher Will Lewis is stepping down with immediate effect, bringing a sudden end to a turbulent two-year tenure marked by financial strain, newsroom unrest and public backlash.

Lewis’s exit comes just days after the Bezos-owned newspaper announced sweeping job cuts that triggered protests outside its Washington headquarters and a wave of anger from readers and staff. While newspapers across the US are grappling with shrinking revenues and digital disruption, Lewis’s leadership had increasingly come under fire for how those pressures were handled.

The Post confirmed that Jeff D’Onofrio, a former Tumblr CEO who joined the organisation last year as chief financial officer, has taken over as CEO and publisher, effective immediately. In an email to staff, later shared by reporters on social media, Lewis said it was “the right time for me to step aside.”

The leadership change follows the announcement of large-scale redundancies earlier this week. While the Post did not officially confirm numbers, The New York Times reported that around 300 of the paper’s roughly 800 journalists were laid off. Entire teams were dismantled, including the Post’s Middle East bureau and its Kyiv-based correspondent covering the war in Ukraine.

Sports, graphics and local reporting were sharply reduced, and the paper’s daily podcast, Post Reports, was suspended. On Thursday, hundreds of journalists and supporters gathered outside the Post’s downtown office in protest, calling the cuts a blow to public-interest journalism.

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Former executive editor Marty Baron described the moment as “among the darkest days in the history of one of the world’s greatest news organisations.”

Lewis defended his record in his farewell note, saying “difficult decisions” were taken to secure the paper’s long-term future and protect its ability to publish “high-quality nonpartisan news”. But his tenure coincided with growing scrutiny of editorial independence at the Post.

Owner Jeff Bezos faced criticism for reining in the paper’s traditionally liberal editorial page and blocking an endorsement of Democratic presidential candidate Kamala Harris ahead of the 2024 US election. The move was widely seen as breaking the long-standing firewall between ownership and editorial decision-making.

According to a Wall Street Journal report, around 250,000 digital subscribers cancelled their subscriptions after the paper declined to endorse Harris. The Post reportedly lost about $100 million in 2024 as advertising and subscription revenues slid.

While the wider newspaper industry continues to battle declining print advertising and the pull of social media, some national titles have stabilised. Rivals such as The Wall Street Journal and The New York Times have managed to build sustainable digital businesses, a turnaround that has so far eluded the Post despite its billionaire backing.

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As Jeff D’Onofrio steps into the role, the challenge is stark, restore confidence inside the newsroom, win back readers who walked away, and prove that one of America’s most storied newspapers can still find its footing in a brutally competitive media landscape.

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