Mumbai: Starbucks introduces the all-new Classics coffee range, a tribute to India’s rich cultural and sensory heritage as the brand celebrates 12 years in the country. This new range blends the finest ingredients inspired by India with the perfect preparation, delivering a flavorful experience designed for Indian taste buds.
Crafted from the top 3 per cent of Arabica coffee beans in the world, the Classics beverages feature light textures, balanced sweetness, and the ideal temperature for a smooth, velvety finish. The range includes the Classic Hot Coffee, a rich espresso and milk blend, and the Classic Iced Coffee, which combines bold espresso with jaggery and milk, starting at Rs 150. Complementing the coffee are Classic sandwiches in popular flavors, such as Chilli Paneer Sandwich, Spinach Corn Sandwich, Paneer Tikka Sandwich, Egg & Mayo Sandwich, and Chicken Salad Sandwich, promising a delightful pairing with every visit.
TATA Starbucks ceo Sushant Dash remarked, “With more than a decade of history in India, we have been captivated by our country’s unique diversity, the vibrant cultural tapestry and numerous streaks of ideas brewing around us. This inspired us to create a beverage lineup which is a true testament to the growing cultural confidence and pride of India. Meticulously crafted, each beverage is curated with top 3% arabica coffee beans from the world to reflect the taste buds of the Indian consumer, combining it with our Third-Place experience to celebrate not just special occasions, but everyday moments and conversations with loved ones. The Classic beverages are inspired by and for India”
Since its launch in 2012, TATA Starbucks has expanded to 454 stores across 67 cities, employing over 3,800 partners who bring both global and localised offerings to customers.
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