Mumbai: Skechers, an American footwear brand, will be hosting the fifth edition of the Skechers Mumbai Walkathon at InOrbit Mall, Malad on 17 November 2024. This event celebrates the popular Skechers ‘go walk’ product line designed for walking.
Registrations for the 2024 Walkathon are open until 8 November 2024 at www.skecherswalkathon.in. Skechers continues its partnership with GoSports Foundation, donating a portion of registration fees to support Indian athletes through the long-term athlete development programme.
The event aims to build on last year’s success, which attracted over 8,000 participants, and reinforces Skechers’ commitment to promoting fitness and supporting the next generation of Indian athletes while contributing to the country’s sports culture.
Skechers South Asia CEO Rahul Vira said, “Last year’s Walkathon demonstrated the remarkable impact Skechers can have on promoting an active lifestyle and supporting young athletes, as we saw significant community engagement and substantial contributions towards the development of India’s future sports stars. The Skechers Mumbai Walkathon has evolved into a highly anticipated fitness event in the city. This year, our collaboration with GoSports Foundation will aim to bring the city together in a festive atmosphere whilst promoting fitness as a culture in Mumbai.”
GoSports Foundation CEO Deepthi Bopaiah commented, “We are thrilled to continue our partnership with Skechers. Their support has been instrumental to the overall success of the GoSports Long-Term Athlete Development Programme (GLTADP). The CSR funds from Skechers have supported the athletes across 10 sports and facilitated various aspects of the programme, including athlete development initiatives, competition support, and overall programme enhancements. Additionally, their contributions have enabled specific interventions across our organization. The donation from this year’s Walkathon will ensure our athletes receive sustained support at multiple sports platforms.”
Skechers India and GoSports Foundation aim to enhance Indian sports and wellness programs. Skechers has facilitated broad-based athlete support, including participation in international competitions, providing training equipment, and supporting mental and physical well-being initiatives. As a result, athletes in the program have achieved milestones in national and world championships.
This year’s fifth edition of the Walkathon will feature several walking categories: a 10 km walk for experienced walkers, a five km walk for beginners, and a 3 km fun walk. These categories cater to various fitness levels, providing an enjoyable walking experience around the scenic route of InOrbit Mall, Malad.
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