Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 08 December 2011- 21 December 2011. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
| Caratlane.com | – | Starcom Worldwide [Chennai] | NA |
| Ibibo | ZenithOptimedia | Alliance Advertising | NA |
| SCJohnson | – | Maxus | 500-600 million |
| Omnicom Media Group | |||
| Three C | Percept/H | Crayons | 100 million |
| Logix Group | 100 million | ||
| Creative | |||
| Maveric Systems | – | Interface Communications [Chennai] | NA |
| New Green Cement [JSW Cement] | – | Grey India [Mumbai] | NA |
| Philips India [Consumer Lifestyle & Lighting] | DDB Mudra | O&M [Delhi] | NA |
| SCJohnson | – | Ogilvy | 500-600 million |
| BBDO | |||
| Creative & Media | |||
| Pentair water solutions | Scarecrow Communications [Delhi] | NA | |
| Information compiled for period 08 Dec 2011- 21 Dec 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com | |||
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