Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 29 November – 12 December 2007. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Himalayan Natural Mineral Water | – | TME | NA |
Creative | |||
| AB Mauri India (Bakery) | Crayons Advertising | Rediffusion DY&R (Chennai) | 30 million |
| Aurole Inspecs (Eyewear) | – | Innocean | 30 million |
| Tantra Designs Pvt. Ltd. (apparel & real estate) | – | ||
| Good Morning (Wagh Bakri Tea Group) | Triton Communications | Contract Advertising | NA |
| Himalayan Natural Mineral Water | – | Rediffusion DY&R | NA |
| Lakme Skincare | Ambience Publicis | O&M (Mumbai) | NA |
| Spice Corp | JWT | Contract Advertising | NA |
| Spice Mobiles | |||
| Spice Telecom | |||
| The Economist (new campaign) | – | O&M | 30-50 million |
| Wagh Bakri Perfect Premium Leaf Tea | – | Triton Communications | NA |
Creative & Media | |||
Lucera (Jewellery) | – | Beehive Communications | 50 million |
ONGC | – | Rediffusion DY&R | 300 million |
| Grey Worldwide | |||
| RK Swamy BBDO | |||
| Bates Enterprise (empanelled) | |||
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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