Mumbai: Pride of Cows, the renowned flagship brand of Parag Milk Foods and a leader in the premium dairy products market, recently hosted an extraordinary internship program that took inspiration from the captivating theme of “Cowvengers.” This groundbreaking initiative aimed to provide interns, lovingly referred to as Cowvengers, with an experience that would truly transform their understanding of the dairy industry. Through this immersive program, interns not only gained invaluable hands-on experience but also developed a profound appreciation for the relentless commitment and hard work that goes into every Pride of Cows product.
The internship program, unlike any other in the dairy industry, was designed to unlock the potential of each intern, offering a transformative journey that extended beyond a mere one-day event. From the very beginning, Pride of Cows sought to create an enriching experience that would leave a lasting impact on the participants.
Interns for Pride of Cows are from Surat, Pune, Mumbai, and Ahmedabad. They were not only treated with personalised invitations but also given customised treatment with luxury stays and gala nights, which made them pleased about the entire excursion. The participants in the internship programme felt a sense of camaraderie and shared purpose because of this innovative and interesting approach, which set the tone for the entire programme.
One of the program’s highlights was the opportunity for interns to experience the life at farm. Throughout their stay, interns had the privilege of learning directly from the esteemed British farm manager, Piper Edmund has more than 45 years of global experience. His vast expertise and guidance served as a source of inspiration, enabling the interns to grasp the intricacies of dairy farming and witness the advanced technologies employed at Pride of Cows’ state-of-the-art farms. The hands-on education sessions conducted by expert farmers empowered the interns with valuable knowledge and skills that will undoubtedly shape their future careers.
Further immortalising the incredible internship program, a captivating film was produced, featuring heartfelt testimonials and genuine reflections from the interns themselves. This film beautifully encapsulates the emotions and learnings garnered
during the farm visit, offering viewers a glimpse into the extraordinary experience that unfolded throughout the program. The film, set for release soon, will serve as a testament to the profound impact that Pride of Cows has had on the interns and the dairy industry as a whole.
Parag Milk Foods executive director Akshali Shah expressed her enthusiasm, “The farm visit, the culmination of our transformative internship program, has provided a once-in-a-lifetime experience for our interns. It has allowed them to connect with nature, witness the hard work that goes into our farming practices, and gain a deeper understanding of our commitment to producing premium dairy products. This internship has laid the foundation for their future success, and we are proud to have contributed to their growth”.
Pride of Cows, driven by their relentless commitment to excellence, has set a new industry benchmark with this extraordinary farm visit. By offering a comprehensive internship program focused on unlocking the potential of interns, Pride of Cows has not only provided valuable learning but also created an experience that will be cherished for years to come. This groundbreaking initiative demonstrates the brand’s unwavering dedication to shaping the future of the dairy industry, from farm to table.
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