Prachar Advertising wins Rupa & Co. creative duties worth Rs 250

Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 31 May – 13 June 2007.





























































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

Daawat rice (LT Overseas)

Starcom

MPG

50 million

Rupa and Co.


Prachar Advertising

250 million

Creative

Animaster


Rediffusion DY&R (Bangalore)

40 million

Canary Blue (Luxury casual wear)


Salt Creatives (Chennai)

40 million

Kaya Skin Clinic

Alok Nanda Communications (ANC)

Rediffusion DY&R

80-100 million

Reliance General Insurance

Everest Brand Solutions

200 million

Priya Village Roadshow (PVR)

Rediffusion DY&R (Delhi)

Saatchi & Saatchi

NA

Radio One

Bates David Enterprise

Euro RSCG

NA

Sulekha.com


JWT (Chennai)

80-100 million

Creative & Media

American School of Aviation (India)


Inner Circle

20 million

PC Chandra‘s School of Business (Kolkatta)


NA

Radio Mirchi (Kolkatta)


NA

Brother International (India)


mc2

50 million

BSNL Karnataka



Promodome Communications (Delhi)

60-70 million

Dennis Coir Mills


Mudra (Kochi)

100 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

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