Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 31 May – 13 June 2007.
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Daawat rice (LT Overseas) | Starcom | MPG | 50 million |
Rupa and Co. | – | Prachar Advertising | 250 million |
Creative | |||
Animaster | – | Rediffusion DY&R (Bangalore) | 40 million |
Canary Blue (Luxury casual wear) | – | Salt Creatives (Chennai) | 40 million |
Kaya Skin Clinic | Alok Nanda Communications (ANC) | Rediffusion DY&R | 80-100 million |
Reliance General Insurance | Everest Brand Solutions | 200 million | |
Priya Village Roadshow (PVR) | Rediffusion DY&R (Delhi) | Saatchi & Saatchi | NA |
Radio One | Bates David Enterprise | Euro RSCG | NA |
Sulekha.com | – | JWT (Chennai) | 80-100 million |
Creative & Media | |||
American School of Aviation (India) | – | Inner Circle | 20 million |
PC Chandra‘s School of Business (Kolkatta) | – | NA | |
Radio Mirchi (Kolkatta) | – | NA | |
Brother International (India) | – | mc2 | 50 million |
BSNL Karnataka | – | Promodome Communications (Delhi) | 60-70 million |
Dennis Coir Mills | – | Mudra (Kochi) | 100 million |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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