MUMBAI:Nisha Didwania has levelled up at Zenith, taking charge as senior vice president in April 2025. After steadily climbing the ranks at the agency, this move marks the next big chapter in her 18-year journey through India’s media maze.
From dissecting brand briefs to decoding media trends, Nisha’s expertise lies in crafting integrated strategies that don’t just meet KPIs but knock them out of the park. At Zenith, she leads one of the region’s largest accounts, driving seamless planning, activation, and future-facing AOPs. Her track record includes everything from pushing digital transformation to rallying high-performance teams and orchestrating cross-functional magic.
Before this, Nisha held leadership roles at Motivator, Carat, Accenture, and Maxus—where she’s practically done it all: new biz wins, media efficiency hunts, stakeholder tangoes, and even flipping traditional mindsets to integrated powerhouses.
Known for her no-fuss, all-focus style and ability to build future-ready teams, Nisha isn’t just riding the media wave—she’s steering it.
Leave a Reply