Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 16 September 2010 – 29 September 2010. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
| Akai India | – | Mudra Connext [Delhi] | 100-120 million |
| Maya Appliances | – | Vizeum India [Chennai] | 100 million |
| Puma | ZenithOptimedia | OMD | NA |
Creative | |||
| Amante | Bates 141 | Rediffusion Y&R [Bangalore] | 80 million |
| Amrit Group [Poultry Group] | – | Bates 141 [Kolkata] | NA |
| CIBIL | – | Saatchi & Saatchi | NA |
| Delhi Press | – | Triton [Delhi] | NA |
| HomeShop18 | – | Lowe Lintas | NA |
| Mango [Times Television] | – | BBH India | NA |
| Maxx Mobile | – | Eure RSCG India | 100 million |
Creative & Media | |||
GolfWorx | – | IBD India | NA |
| Information compiled for period 18 Mar 2010 – 31 Mar 2010 by Spatial Access Media Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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