Making investments smarter for experienced women investors

Mumbai: Women may have repeatedly shattered the glass ceiling, but some cliches refuse to leave them alone. Like the idea that women can’t manage finances! In this day and age, it sounds illogical. Especially for a country where a woman leads the Finance ministry!

These stereotypes unfairly label women. It also hinders and limits opportunities for those already experienced in investing and wanting to explore different options.

For women interested in further polishing their investing skills,, here are some practical tips

1.   Reassess Risk Tolerance: Regularly evaluate your risk tolerance based on changes in life, income stability, family situations, and retirement goals. This self-assessment guides appropriate asset allocation for confident navigation of market fluctuations.

 2.  Embrace Technology and Research Tools: Dive into the digital realm of finance, utilizing online platforms for investment research, portfolio management, and automated investing. Virtual consultations with financial advisors and webinars keep you updated on market trends. AI is making huge waves in the finance space. Explore existing and upcoming AI tools and see if it works for you.

 3.   Leverage Gender-Lens Investing: Incorporate a gender lens into your decisions, considering companies with solid gender diversity in leadership and sustainable practices for potential higher returns.

4   Build a Support Network: Connect with other experienced women investors through online communities, meetups, or investment clubs to share experiences, strategies, and advice. There are a lot of women leaders as well as content creators in the finance space. Identify the ones you relate to and take inspiration from them.

5.   Prioritize Long-Term Goals: Focus on your long-term financial goals amid market noise, ensuring rational decisions during volatility. Diversify your portfolio so you don’t rely on only one asset class.

6.   Challenge Investment Biases: Be aware of implicit biases that might influence your investment choices. Studies have shown that women underestimate their financial knowledge and overestimate risk. Actively challenge these biases, seek diverse perspectives, and base your decisions on objective research and analysis.

7.   Invest in Yourself: Continuously invest in financial literacy through workshops, books, and online courses for informed decision-making. A lot of women shy away from investing in themselves, thinking that it’s a waste of money. But trust me, mindfully investing in yourself is the best thing you can do for your overall growth.

 8.  Don’t be Afraid to Ask for Help: Seek professional advice from a financial advisor familiar with your unique circumstances, especially for complex strategies or significant life changes.

9.   Celebrate Your Successes: Acknowledge and celebrate achievements, boosting confidence for continued progress towards financial independence.

 10.  Advocate for Others: Mentor and inspire others by sharing knowledge and encouraging open conversations about money, empowering women to take control of their financial future.

Remember, investing is a unique journey shaped by personal circumstances. By adopting these strategies, staying informed, and actively managing investments, experienced women investors can confidently build a brighter financial future for themselves and those around them.

The author of this article is Finvasia Group chief growth officer Ramneek Singh Ghotra.

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