MUMBAI: Who said festive shopping had to be a serious affair? This season, Lakshita is rewriting the script with its ‘Chandni Raatein’ pre-Karwa Chauth party, rolling out the biggest retail celebration of its kind across 21 outlets, including 11 sparkling new stores.
The brand has gone all out to make shopping feel like a festival in itself. Think free mehendi, bangle and gajra counters, curated hampers brimming with Karwa Chauth essentials, live music, dhol beats, and even a spread of snacks to keep spirits high. Customers walking in aren’t just browsing clothes, they’re stepping into a carnival of colour, tradition, and togetherness.
“Festivals are about memories, and we wanted to give our customers an experience as joyful as the occasion itself,” said Lakshita, co-founder and managing director, Sachin Kharbanda. “With mehendi, bangles, hampers, and festive music, we’ve created an atmosphere that mirrors the spirit of Karwa Chauth.”
The move marks a milestone for the ethnic wear retailer, with Lakshita expecting a 50 per cent surge in footfall as shoppers embrace the chance to dress up, indulge, and celebrate under one roof. The festive merchandise has been carefully curated in hues that echo the season, ensuring every shopper leaves with both style and stories.
By transforming the ritual of shopping into a pre-festival gala, Lakshita has set the tone for the celebrations ahead, proving that sometimes, the real magic of tradition lies in how you choose to celebrate it.
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