Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 21 February 2008 – 5 March 2008. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Dr. Batra‘s Homeo Clinic | Dentsu, MPG & Dattaram | Lintas Media Group | 300 million |
JVC (Electronics) | – | Allied Media | 200 million |
United Educational Institutes Global | – | OMS | 80-100 million |
Creative | |||
| Akruti City Ltd (Real Estate) | – | Mudra | NA |
| Aran Kitchenworld (Modular Kitchen) | – | be positive 24 (Chennai) | 30 million |
| Deccan Chronicle financial daily | – | Meridian | NA |
| Dr. Batra‘s Homeo Clinic | – | Lowe | 300 million |
| Fena – complete portfolio | Triton | PerceptH | 120 million |
| GoaFest 2008 | Leo Burnett | Contract Advertising | NA |
| Haier | Law & Kenneth | Grey Worldwide | NA |
| Jindal SAW | – | Grey Worldwide (Delhi) | NA |
| JVC (Electronics) | – | PerceptH | 200 million |
| The Grab Store (retail) | – | Equus Red Cell | 100 million |
| United Educational Institutes Global | – | Mudra | 80-100 million |
| UTV Movies (hindi movie channel) | – | R K Swamy /BBDO | NA |
Creative & Media | |||
CommonWealth Games 2010 | – | JWT | 3 billion |
Forma Housing & Infrastructure | – | be positive 24 (Chennai) | 20 million |
Millennium Spire (Private Equity) | – | Grey Worldwide | NA |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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