MUMBAI: Some comebacks are worth the wait and the wear. Pepe Jeans London has officially rebuttoned its iconic Connaught Place presence with a 2,400 sq. ft. flagship store that redefines denim cool with a dash of British flair.
The reopened space isn’t just bigger, it’s bolder. With over 200 denim styles and more than 500 fashion pieces spanning tees, jackets, and more, the brand’s signature London attitude is stitched into every corner. Whether you’re a skinny-fit loyalist or a relaxed-fit rebel, there’s a pair of jeans with your name on it (and probably a jacket to match).
The denim wall stands tall as the centrepiece, a love letter to the brand’s heritage flanked by collections for men, women, and kids, and a newly added footwear section that takes your look from head to toe without missing a beat. Think classic kicks, statement sneakers, and everything in between.
But why Connaught Place again? Because style, like certain locations, never really fades. With its colonial charm, cultural buzz and legendary footfall, CP mirrors the brand’s blend of timelessness and trend. “Reopening here wasn’t a business call,” the brand hinted. “It was instinct.”
So whether you’re rediscovering your denim roots or hunting for fashion-forward flair, Pepe’s new home at Connaught Place promises a little London in every look no visa required.
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