Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 26 July 2007 – 8 August 2007.
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Creative | |||
Afghan Wireless | – | TBWA India | 200 million |
Dabur‘s new brand for cleaning | – | O&M (Delhi) | NA |
Hallmark Group (UK) | – | TBWA India | NA |
IndiaFM.com | – | Cartwheel Creatives | 70-80 million |
| MRF Tyres | JWT (Chennai) | 200 million | |
| SaniFresh (Dabur) | McCan Erickson | O&M (Delhi) | NA |
| Samsung – GSM business | – | Rediffusion DY&R (Delhi) | NA |
| Straps (Lingerie retail stores) | – | Aqua Communication | 50 million |
| United India Insurance | Euro RSCG | Crayons | 120-130 million |
| Lowe | Mouli | ||
| Flame | Flame | ||
| MCS | MCS | ||
| Sasi Advertising | Sasi Advertising (empanelled) | ||
| Wrigley | Grey Worldwide | Mudra (Delhi) | 250 million |
Creative & Media | |||
| All India Management Association (AIMA) | – | Equus Red Cell (Delhi) | 70 million combined |
| Belden (Cable Manufacturer) | – | ||
| Heidelberg Cement | – | 100 million | |
| I-next (Jagran Prakashan) | M&C Saatchi | Brand Curry | 30-40 million |
| India Post | – | IB&W | 500 million |
| Kode Healthcare | – | 150 million | |
| Metro Corp (real estate) | – | 50 million | |
| Oxywash | – | 200 million | |
| SRK Group (real estate) | – | 200 million | |
| India Trade Promotion Organisation | – | 100 million combined | |
| Ministry of Food Processing | – | ||
| KEI (Electricals) | – | Dentsu Communications (Delhi) | 50-70 million |
| Wellness Foothills | – | Kris Mediaworks Pvt. Ltd | NA |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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