MAM
How does zero-fee banking make your savings account more rewarding?
Managing your finances effectively is all about saving every penny, so choosing the right bank partner is crucial. If you choose the right banking partner, you can save a lot on banking fees, which would otherwise eat into your savings. That’s why IDFC FIRST Bank’s zero-fee banking promise stands out.
Discover what zero-fee banking is, what IDFC FIRST Bank offers for free, and how it can help you.
Understanding zero-fee banking
Through zero-fee banking, IDFC FIRST Bank offers you access to a world of banking that is ethical and transparent. There are no unnecessary charges levied for basic banking services and you have access to 28 commonly used savings account services* at no cost. Savings account holders at IDFC FIRST Bank not only benefit from one of the highest interest rates in the industry but also from zero charges on 28 common savings account services.
What free services can IDFC FIRST Bank Savings Account customers avail?
IDFC FIRST Bank’s zero-fee banking encompasses an impressive array of services, each designed to cater to your everyday banking needs. Here are some of the key services you can avail without charges:
1. ATM and POS transactions: You can withdraw cash from any ATM across the country without transaction charges.
2. Online fund transfers and cash deposits/withdrawals: Whether it’s NEFT, RGTS, or IMPS transactions, you don’t need to pay any charges online or at the branch. Additionally, you can deposit and withdraw cash at branches completely free of charge irrespective of the number of transactions or the value of the transaction.
3. Standing instructions: For regular payments such as bills, Systematic Investment Plans (SIPs), and funding other accounts, you can set up standing instructions completely free of charge.
4. Debit card issuance and chequebook re-issuance: When you open a savings account with IDFC FIRST Bank, you get a free debit card to access your funds anytime. In addition, you can also get chequebooks re-issued free of charge.
5. Third-party cash withdrawals/deposits: The bank also offers free third-party cash withdrawals and deposits at any IDFC FIRST Bank branch.
6. Cheque bounces and insufficient funds at the ATM: Enjoy complete freedom of banking without worrying about charges for cheque bounces or insufficient funds while withdrawing cash from an ATM.
7. ECS return and stop-payment of cheque charges: No charges are levied on ECS returns or stop-payment requests for cheques.
8. Other free banking services: In addition to the above-mentioned services, you can also avail of the following free banking services at branches or online.
1. Free duplicate passbook and statement
2. Free DD issuance and pay order
3. No charges for photo and signature attestation
4. Zero charges on address confirmation or deliverables returned due to negative reasons
5. No charges for account closure and retrieval of old transactional records.
How does it help you save more?
Clearly, the bank offers all commonly used savings account services free, whether at a bank branch or online. In the long run, this equates to significant savings. With no charges for 28 common savings account services*, monthly interest credits, and one of the highest savings account interest rates, you can maximise your savings like no other.
IDFC FIRST Bank provides a user-friendly and powerful savings account interest calculator to assist you in calculating your potential returns effortlessly.
The zero-fee banking promise offered by IDFC FIRST Bank is a game-changer in the world of personal finance. The bank empowers you to save more efficiently, reduce unnecessary expenses, and take control of your finances.
Those who value their hard-earned money will find IDFC FIRST Bank an ideal choice because there are minimal fees and easy access to digital banking services. With the ability to manage your finances conveniently and without added costs, your savings can grow steadily, enabling you to achieve your financial goals faster.
Why settle for less when you can save more with IDFC FIRST Bank’s zero-fee banking? Start your journey towards financial freedom and enhanced savings now!
*IDFC FIRST Bank offers Zero Fee Banking on all Savings Accounts, subject to maintenance of required Average Monthly Balance in the account. These services are being offered free in good faith, and in case of abuse, the bank reserves the right to charge fees as per market norms. All rights reserved.
Brands
Netflix India names Rekha Rane director of films and series marketing
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
MUMBAI: Netflix has put a proven brand builder at the helm of its films and series marketing in India, naming Rekha Rane as director in a move that signals sharper focus on audience growth and cultural cut-through in one of its most hotly contested markets.
Rane steps into the role after seven years at Netflix, where she has quietly shaped how the platform sells stories to India. Her latest promotion, effective February 2026, crowns a run that spans brand, slate and product marketing across originals, licensed content and new verticals such as games.
A strategic marketing and communications professional with roughly 15 years’ experience, Rane has spent much of her career building technology-led consumer businesses and new categories, notably e-commerce and subscription video on demand. She was part of the early push that introduced Amazon.in, Prime Video and Netflix to Indian homes, then helped turn them into everyday brands.
At Netflix, she most recently served as head of brand and slate marketing for India from March 2024 to February 2026, leading teams across media and marketing for global and local content portfolios. Before that, as manager for original films and series marketing, she led IP creation and go-to-market strategy for titles including Guns and Gulaabs, Kaala Paani, The Railway Men* and The Great Indian Kapil Show, spanning both binge and weekly-release formats.
Her earlier Netflix roles covered product discovery and promotion in India and integrated campaign strategy to drive conversations around the content slate, product awareness and brand-equity metrics.
Before Netflix, Rane logged more than three years at Amazon in brand marketing roles in Bengaluru. There she handled national and regional campaigns for Amazon.in, worked on customer assistance programmes in growth geographies and contributed to the go-to-market strategy for the launch of Prime Video India.
Her career began well away from streaming. At Reliance Brands in Mumbai, she worked on retail marketing for Diesel and Superdry. A stint at Leo Burnett saw her work on primary research for P&G Tide, mapping Indian shoppers’ paths to purchase. Earlier still, at Orange in the United Kingdom, she rose from sales assistant to store manager, running a team and owning monthly P&L for a retail outlet.
The arc is telling. As global streamers fight for attention in a crowded Indian market, executives who understand both mass retail behaviour and digital habit-building are prized. Rane’s career sits at that intersection.
For Netflix, the bet is simple: in a market spoilt for choice, sharp marketing can still tilt the screen. And with Rane now leading the charge, the streamer is signalling it wants not just viewers, but fandom.
Brands
Orient Beverages pops the fizz with steady Q3 gains and rising profits
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
MUMBAI: A fizzy quarter with a steady aftertaste that’s how Orient Beverages Limited, the company that manufactures and distributes packaged drinking water under the brand name Bisleri closed the December 2025 period, as the Kolkata-based drinks maker reported improved revenues and a healthy rise in profits, signalling operational stability in a competitive beverage market.
For the quarter ended December 31, 2025, Orient Beverages posted standalone revenue from operations of Rs 39.98 crore, up from Rs 36.42 crore in the previous quarter and Rs 33.53 crore in the same quarter last year. Total income for the quarter stood at Rs 42.24 crore, reflecting consistent demand and stable pricing across its beverage portfolio.
Profit before tax for the quarter came in at Rs 3.47 crore, a sharp improvement from Rs 1.31 crore in the September quarter and Rs 0.39 crore a year ago. After accounting for tax expenses of Rs 0.79 crore, the company reported a net profit of Rs 2.68 crore, nearly three times the Rs 0.99 crore recorded in the preceding quarter.
On a nine-month basis, the momentum remained intact. Revenue from operations for the period ended December 31, 2025 rose to Rs 117.66 crore, compared with Rs 106.95 crore in the corresponding period last year. Net profit for the nine months climbed to Rs 5.51 crore, more than double the Rs 2.18 crore reported in the same period of the previous financial year.
The consolidated numbers told a similar story. For the December quarter, consolidated revenue from operations stood at Rs 45.06 crore, while profit after tax came in at Rs 2.06 crore. For the nine-month period, consolidated revenue touched Rs 133.57 crore, with net profit of Rs 4.49 crore, underscoring the group’s improving profitability trajectory.
Operating expenses remained largely controlled, with cost of materials, employee benefits and other expenses broadly aligned with revenue growth. The company continued to operate within a single reportable segment beverages simplifying its cost structure and reporting framework.
The unaudited financial results were reviewed by the Audit Committee and approved by the Board of Directors at its meeting held on 7 February 2026. Statutory auditors carried out a limited review and reported no material misstatements in the results.
In a market where margins are often squeezed by input costs and competition, Orient Beverages’ latest numbers suggest the company has found a reliable rhythm not explosive, but steady enough to keep the fizz alive.
MAM
Washington Post CEO exits abruptly after newsroom cuts spark backlash
Leadership change follows layoffs, protests and a bruising battle over trust.
MUMBAI: When the presses are rolling but patience runs out, even the editor’s chair isn’t safe. The Washington Post announced on Saturday that its chief executive and publisher Will Lewis is stepping down with immediate effect, bringing a sudden end to a turbulent two-year tenure marked by financial strain, newsroom unrest and public backlash.
Lewis’s exit comes just days after the Bezos-owned newspaper announced sweeping job cuts that triggered protests outside its Washington headquarters and a wave of anger from readers and staff. While newspapers across the US are grappling with shrinking revenues and digital disruption, Lewis’s leadership had increasingly come under fire for how those pressures were handled.
The Post confirmed that Jeff D’Onofrio, a former Tumblr CEO who joined the organisation last year as chief financial officer, has taken over as CEO and publisher, effective immediately. In an email to staff, later shared by reporters on social media, Lewis said it was “the right time for me to step aside.”
The leadership change follows the announcement of large-scale redundancies earlier this week. While the Post did not officially confirm numbers, The New York Times reported that around 300 of the paper’s roughly 800 journalists were laid off. Entire teams were dismantled, including the Post’s Middle East bureau and its Kyiv-based correspondent covering the war in Ukraine.
Sports, graphics and local reporting were sharply reduced, and the paper’s daily podcast, Post Reports, was suspended. On Thursday, hundreds of journalists and supporters gathered outside the Post’s downtown office in protest, calling the cuts a blow to public-interest journalism.
Former executive editor Marty Baron described the moment as “among the darkest days in the history of one of the world’s greatest news organisations.”
Lewis defended his record in his farewell note, saying “difficult decisions” were taken to secure the paper’s long-term future and protect its ability to publish “high-quality nonpartisan news”. But his tenure coincided with growing scrutiny of editorial independence at the Post.
Owner Jeff Bezos faced criticism for reining in the paper’s traditionally liberal editorial page and blocking an endorsement of Democratic presidential candidate Kamala Harris ahead of the 2024 US election. The move was widely seen as breaking the long-standing firewall between ownership and editorial decision-making.
According to a Wall Street Journal report, around 250,000 digital subscribers cancelled their subscriptions after the paper declined to endorse Harris. The Post reportedly lost about $100 million in 2024 as advertising and subscription revenues slid.
While the wider newspaper industry continues to battle declining print advertising and the pull of social media, some national titles have stabilised. Rivals such as The Wall Street Journal and The New York Times have managed to build sustainable digital businesses, a turnaround that has so far eluded the Post despite its billionaire backing.
As Jeff D’Onofrio steps into the role, the challenge is stark, restore confidence inside the newsroom, win back readers who walked away, and prove that one of America’s most storied newspapers can still find its footing in a brutally competitive media landscape.
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