Mumbai: Marking its foray into the world’s second-most populous country, global basketball stats company NBN23 S.L. has announced its partnership with Ekalavyas Consultancy, a basketball media company.
With an operational presence in over 60 countries, NBN23 is an industry leader in providing digital basketball solutions. Through NBN23’s two applications – Swish (www.nbn23.com/swish) and InGame (www.nbn23.com/ingame), besides a back-office management tool – stakeholders ranging from tournament organisers, officials, and players/fans can benefit from services such as online registration, event scheduling (updating of pools and fixtures), basic and advanced basketball statistics, including live play-by-play, shot/heat chart maps, and much more.
“NBN23 is an all-encompassing offering that helps basketball competitions transition from analogue to digital. Our products and services are currently successfully deployed across multiple geographies, from amateur events to professional leagues. India is the next big growth frontier for basketball, and we are keen to assist in the promotion of the game by partnering with a respected basketball media company like Ekalavyas,” said NBN23 CEO Miguel Bullon.
“Ekalavyas is excited to facilitate the India entry and expansion of NBN23. Basketball in India remains a niche yet fast-growing sport, and we are confident that NBN23’s digital offerings will enhance the quality of tournaments in India—across all levels, age groups, and regions,” said Ekalavyas Consultancy founder & director Gopalakrishnan R.
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