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Channel [V] dominates Promax India with 18 awards

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MUMBAI: It is celebration time at Channel [V]. As chief Amar K Deb put it, an “ecstatic, delighted, jubilant, over the moon” channel [V] team went back from Promax & BDA India 2005 with a rich haul of 18 awards.

The music channel gave competition a tough time in this year’s edition of the Promax to clinch an equal composition of nine gold and nine silver.
 

 

Deepak Segal accepting an award for Star India
Channel [V]’s onslaught was mainly driven by the channel icons Lola Kutty and Simpu Kumar. While the Lola work won the channel four awards, Simpu brought it two.The channel, which had to contend with second position at the promax last year behind Set Max, gave a spirited performance this time in the company of its parent company Star India, to win 23 awards overall. Star India contributed to the booty with four gold and one silver. From the Star family, Tamil channel Vijay TV made the South proud by clinching two awards. The channel won gold for the best movie promo.

A jubilant Channel [V] squad
Said a beaming Deb, “At Channel [v] you will find some of the most creative minds working together to create innovative and excellent content. In an age of multiple choices, it’s a constant challenge to keep audiences involved and engaged. These awards are a testament to our commitment to do things differently and change the face of music television in India.”

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Team Zee with the catch
The team from Zee Telefilms, which was a complete non-entity in the 2004 proceedings, sprung a surprise this time by recording the next best performance: three gold and two silver. The scorer for Zee was the brand film Paap Ka Anth it produced for Zee Cinema. Paap Ka Anth, which had won the gold for media category at Abby Awards 2005, repeated its good performance at the Promax also by collecting two awards.

The Media Content & Communications team
The Media Content & Communications team also stood out by bagging three gold and one silver. Meanwhile, last year’s champions the Set India – Max combine couldn’t repeat the feat. The team had to contend with two gold and four silver. MTV India couldn’t make big this year as the music channel ended the day with two gold and one silver.
 
 
National Geographic Channel (NGC) and TV Today won two gold and two silver each. Debutant Bennett, Coleman & Co kicked off their campaign by winning two gold and one silver for Zoom. CNBC and Discovery channel won one gold each.

The winners:

1) Best in-house station image promo
—Gold —“SPHINX ID” – STAR INDIA CHANNEL V
—Silver—ISMAIL BHAI CAR – MTV India

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2) Best out-of house station image
—Gold—COPS& ROBBERS – STAR INDIA CHANNEL V
—Silver—LOOK A LIKE – SET INDIA

3) Best promotional campaign
—Gold—IMMIES – MTV INDIA
—Silver—KYUNKI YEH MERI JES HAI – MEDIA CONTENT & COMMUNICATIONS

4) Best movie promo
—Gold—E.T – Star Vijay, Star India
—Silver—MONSTER PROMO – ZEE TELEFILMS

5) Dest drama promo
—Gold—UNIT 9 – ZEE TELEFILMS
—Silver—RIHAEE – SET INDIA

6) Best sports promo
—Gold—ALA RE – MAX SET INDIA
—Silver—BLISS – MAX SET INDIA

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7) Best comedy promo
—Gold—LOLA TV – STAR INDIA CHANNEL V
—Silver—V GYAAN SEEDHA SAR – STAR INDIA CHANNEL V

8) Best Children’s programme promo
No awards this year

9) Best entertainment promo
—Gold—SIMPU KUMAR – STAR INDIA CHANNEL V
—Silver—LOLA TV PROMO – STAR INDIA CHANNEL V

10) Best infotainment promo
—Gold—KYUNKI YEH MERI 3EB HAI – MEDIA CONTENT & COMMUNICATIONS
—Silver—CELEBRITIES – DISCOVERY NETWORKS INTERNATIONAL

11) Best documentary promo
—Gold—CELEBRITIES – DISCOVERY NETWORKS INTERNATIONAL
—Silver—PLOTTING TO KILL HITLER – NGC NETWORK (INDIA)

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12) Best news/current affairs promo
—Gold—KAUN BANEGA MUKHYAMANTRI – MEDIA CONTENT & COMMUNICATIONS
—Silver—RADIATING LIES – TV TODAY NETWORK LIMITED

13) Best sales & marketing presentation
—Gold—WE DIDN’T START THE FIRE – NGC NETWORK (INDIA)
—Silver—BIOGRAPHY – NGC NETWORK (INDIA)

14) Best holiday/seasonal/special event promo
—Gold—BLISS – SET INDIA
—Silver—SANTA BANTA OLYMPICS – STAR INDIA CHANNEL V

15) Best multi-media campaign
No awards this year

16) Best launch campaign
—Gold—Pogo launch – Turner International
—Silver—The legends are back – NGC Networks India

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17) Best sound design
—Gold—My type TV – Star India
—Silver — Noise promo – Media Content & Communication Services

18) Best Script
—Gold—PAAP KA ANTH – ZEE CINEMA(ZEE TELEFILMS)
—Silver—MARTYR (AT) – TV TODAY NETWORK

19) Best editing in a promo
—Gold—KAUN BANEGA MUKHYAMANTRI – MEDIA CONTENT & COMMUNICATIONS
—Silver—PAAP KA ANTH – ZEE CINEMA(ZEE TELEFILMS)

20) Funniest spot
—Gold—LOLA TV – STAR INDIA PVT. LTD CHANNEL V
—Silver—SANTA BANTA OLYMPICS – STAR INDIA PVT. LTD CHANNEL V

21) Best interactive promo
—Gold—CRUNCH TIME CONTEST – STAR INDIA PVT. LTD CHANNEL V
22) Best public service announcement
—Gold—MARTYR(AT)- TV TODAY NETWORK
—Silver—HUNGAMA TV ACROBAT -HUNGAMA TV

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23) Something for nothing
—Gold—SPHINX ID – STAR INDIA PVT. LTD CHANNEL V
—Silver—KUTTRAM – STAR INDIA PVT. LTD CHANNEL V

24) Best programming package
—Gold—IMMIES – MTV INDIA
—Silver—TOP 40 – STAR INDIA PVT. LTD CHANNEL V
25) Best on-air channel identity
—Gold—CHANNELID – BENNETT, COLEMAN & CO
—Silver — LIGHT ID – STAR INDIA PVT. LTD CHANNEL V

26) Best print ad
—Gold—WHERE’S THE COMPETITION (AT) – TV TODAY NETWORK
—Silver—EXTRAAA INNINGS – MAX SET INDIA PVT LTD

27) Best print campaign
No awards this year

28) Best collateral material
—Gold—KOFFEE WITH KARAN DM – STAR INDIA PVT LTD
—Silver—TINY TV LUNCH CASE – TURNER INTERNATIONAL INDIA

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29) Best animation
—Gold—SIMPU KUMAR – STAR INDIA PVT. LTD CHANNEL V
—Silver—COPS & ROBBERS – STAR INDIA PVT. LTD CHANNEL V

30) Best original logo design
—Gold—zoom – BENNETT, COLEMAN & CO
—Silver—SADHANA CUT – BENNETT, COLEMAN & CO

31) Best programme title sequence
—Gold—SIDDHANT – STAR INDIA PVT. LTD.
—Silver—SPECIAL SQUAD PACKAGING – STAR INDIA PVT. LTD.

32) Best on-air branding
—Gold—LOLA MATCHBOX ID/LOLA TV/LOLA KUTTY – STAR INDIA PVT. LTD CHANNEL V
—Silver—INDIA DREAMING – CNBC TV 18

 

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Netflix India names Rekha Rane director of films and series marketing

Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names

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MUMBAI: Netflix has put a proven brand builder at the helm of its films and series marketing in India, naming Rekha Rane as director in a move that signals sharper focus on audience growth and cultural cut-through in one of its most hotly contested markets.

Rane steps into the role after seven years at Netflix, where she has quietly shaped how the platform sells stories to India. Her latest promotion, effective February 2026, crowns a run that spans brand, slate and product marketing across originals, licensed content and new verticals such as games.

A strategic marketing and communications professional with roughly 15 years’ experience, Rane has spent much of her career building technology-led consumer businesses and new categories, notably e-commerce and subscription video on demand. She was part of the early push that introduced Amazon.in, Prime Video and Netflix to Indian homes, then helped turn them into everyday brands.

At Netflix, she most recently served as head of brand and slate marketing for India from March 2024 to February 2026, leading teams across media and marketing for global and local content portfolios. Before that, as manager for original films and series marketing, she led IP creation and go-to-market strategy for titles including Guns and Gulaabs, Kaala Paani, The Railway Men* and The Great Indian Kapil Show, spanning both binge and weekly-release formats.

Her earlier Netflix roles covered product discovery and promotion in India and integrated campaign strategy to drive conversations around the content slate, product awareness and brand-equity metrics.

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Before Netflix, Rane logged more than three years at Amazon in brand marketing roles in Bengaluru. There she handled national and regional campaigns for Amazon.in, worked on customer assistance programmes in growth geographies and contributed to the go-to-market strategy for the launch of Prime Video India.

Her career began well away from streaming. At Reliance Brands in Mumbai, she worked on retail marketing for Diesel and Superdry. A stint at Leo Burnett saw her work on primary research for P&G Tide, mapping Indian shoppers’ paths to purchase. Earlier still, at Orange in the United Kingdom, she rose from sales assistant to store manager, running a team and owning monthly P&L for a retail outlet.

The arc is telling. As global streamers fight for attention in a crowded Indian market, executives who understand both mass retail behaviour and digital habit-building are prized. Rane’s career sits at that intersection.

For Netflix, the bet is simple: in a market spoilt for choice, sharp marketing can still tilt the screen. And with Rane now leading the charge, the streamer is signalling it wants not just viewers, but fandom.

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Orient Beverages pops the fizz with steady Q3 gains and rising profits

Kolkata-based beverage maker reports stronger revenues and profits for December quarter.

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MUMBAI: A fizzy quarter with a steady aftertaste that’s how Orient Beverages Limited, the company that manufactures and distributes packaged drinking water under the brand name Bisleri closed the December 2025 period, as the Kolkata-based drinks maker reported improved revenues and a healthy rise in profits, signalling operational stability in a competitive beverage market.

For the quarter ended December 31, 2025, Orient Beverages posted standalone revenue from operations of Rs 39.98 crore, up from Rs 36.42 crore in the previous quarter and Rs 33.53 crore in the same quarter last year. Total income for the quarter stood at Rs 42.24 crore, reflecting consistent demand and stable pricing across its beverage portfolio.

Profit before tax for the quarter came in at Rs 3.47 crore, a sharp improvement from Rs 1.31 crore in the September quarter and Rs 0.39 crore a year ago. After accounting for tax expenses of Rs 0.79 crore, the company reported a net profit of Rs 2.68 crore, nearly three times the Rs 0.99 crore recorded in the preceding quarter.

On a nine-month basis, the momentum remained intact. Revenue from operations for the period ended December 31, 2025 rose to Rs 117.66 crore, compared with Rs 106.95 crore in the corresponding period last year. Net profit for the nine months climbed to Rs 5.51 crore, more than double the Rs 2.18 crore reported in the same period of the previous financial year.

The consolidated numbers told a similar story. For the December quarter, consolidated revenue from operations stood at Rs 45.06 crore, while profit after tax came in at Rs 2.06 crore. For the nine-month period, consolidated revenue touched Rs 133.57 crore, with net profit of Rs 4.49 crore, underscoring the group’s improving profitability trajectory.

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Operating expenses remained largely controlled, with cost of materials, employee benefits and other expenses broadly aligned with revenue growth. The company continued to operate within a single reportable segment beverages simplifying its cost structure and reporting framework.

The unaudited financial results were reviewed by the Audit Committee and approved by the Board of Directors at its meeting held on 7 February 2026. Statutory auditors carried out a limited review and reported no material misstatements in the results.

In a market where margins are often squeezed by input costs and competition, Orient Beverages’ latest numbers suggest the company has found a reliable rhythm not explosive, but steady enough to keep the fizz alive.

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Washington Post CEO exits abruptly after newsroom cuts spark backlash

Leadership change follows layoffs, protests and a bruising battle over trust.

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MUMBAI: When the presses are rolling but patience runs out, even the editor’s chair isn’t safe. The Washington Post announced on Saturday that its chief executive and publisher Will Lewis is stepping down with immediate effect, bringing a sudden end to a turbulent two-year tenure marked by financial strain, newsroom unrest and public backlash.

Lewis’s exit comes just days after the Bezos-owned newspaper announced sweeping job cuts that triggered protests outside its Washington headquarters and a wave of anger from readers and staff. While newspapers across the US are grappling with shrinking revenues and digital disruption, Lewis’s leadership had increasingly come under fire for how those pressures were handled.

The Post confirmed that Jeff D’Onofrio, a former Tumblr CEO who joined the organisation last year as chief financial officer, has taken over as CEO and publisher, effective immediately. In an email to staff, later shared by reporters on social media, Lewis said it was “the right time for me to step aside.”

The leadership change follows the announcement of large-scale redundancies earlier this week. While the Post did not officially confirm numbers, The New York Times reported that around 300 of the paper’s roughly 800 journalists were laid off. Entire teams were dismantled, including the Post’s Middle East bureau and its Kyiv-based correspondent covering the war in Ukraine.

Sports, graphics and local reporting were sharply reduced, and the paper’s daily podcast, Post Reports, was suspended. On Thursday, hundreds of journalists and supporters gathered outside the Post’s downtown office in protest, calling the cuts a blow to public-interest journalism.

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Former executive editor Marty Baron described the moment as “among the darkest days in the history of one of the world’s greatest news organisations.”

Lewis defended his record in his farewell note, saying “difficult decisions” were taken to secure the paper’s long-term future and protect its ability to publish “high-quality nonpartisan news”. But his tenure coincided with growing scrutiny of editorial independence at the Post.

Owner Jeff Bezos faced criticism for reining in the paper’s traditionally liberal editorial page and blocking an endorsement of Democratic presidential candidate Kamala Harris ahead of the 2024 US election. The move was widely seen as breaking the long-standing firewall between ownership and editorial decision-making.

According to a Wall Street Journal report, around 250,000 digital subscribers cancelled their subscriptions after the paper declined to endorse Harris. The Post reportedly lost about $100 million in 2024 as advertising and subscription revenues slid.

While the wider newspaper industry continues to battle declining print advertising and the pull of social media, some national titles have stabilised. Rivals such as The Wall Street Journal and The New York Times have managed to build sustainable digital businesses, a turnaround that has so far eluded the Post despite its billionaire backing.

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As Jeff D’Onofrio steps into the role, the challenge is stark, restore confidence inside the newsroom, win back readers who walked away, and prove that one of America’s most storied newspapers can still find its footing in a brutally competitive media landscape.

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