Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 24 November 2011- 07 December 2011. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
| Aircel | – | Starcom Worldwide | 1.80 billion |
| Mudra Max | |||
| Amar Remedies Ltd [ARL] | MediavVest Worldwide | Lodestar UM | NA |
| Educomp Schools | – | Vizeum [Delhi] | NA |
| Metro Cash & Carry India | – | Lintas media Group [Bangalore] | 200 million |
| SuperMax | – | MediaVest Worldwide | NA |
| WSH‘s Karnataka Lions | – | Katha Mediatix | 20-40 million |
| XS Real | – | Vizeum India [Chennai] | NA |
| Creative | |||
| Anchor Panasonic | – | Scarecrow Communications | NA |
| BIG FM | – | Saints & Warrior | NA |
| Marching Ants | |||
| DLF | – | Scarecrow [Delhi] | NA |
| Fiat | Bates | Saints & Warriors | 600 million |
| IndiaMart | – | Future Uday Communications | 100 million |
| Lavazza | – | Law & Kenneth | NA |
| PassPass | – | Dentsu Marcom | NA |
DS Group‘s new chweing gum | |||
| Shalimar Paints | – | ANC | NA |
| Creative & Media | |||
| Globatt Batteries | Future Uday Cmmunications | 100 million | |
| Ansal API | |||
| Information compiled for period 24 Nov 2011- 07 Dec 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com | |||
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