Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 5 – 18 October 2006.
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Grand Hyatt Mumbai (Hotel and Plaza) | – | MPG | 30-40 million |
Mahindra-Renault | – | Lodestar Universal | 100 million |
Vimal apparel | – | Vibrant | 400 million |
Creative | |||
| Grand Hyatt Mumbai (Hotel and Plaza) | – | Euro RSCG | 30-40 million |
| Integriti (Kewal Kiran Clothing Limited) | – | Bates Enterprise | 70 million |
| Levi’s footwear | – | Fisheye Creative (Bangalore) | 20-30 million |
| Nai Dunia | – | David | 100 million |
| Nirula’s fast food chain | – | K Factors (Delhi) | 20 million |
| The Grand Bhagwati (Hotel) | – | Mudra (Ahmedabad) | 10-15 million |
| Unicef’s polio immunisation programme | JWT | Bates Enterprise (Delhi) | NA |
| Vimal apparel | – | Grey Worldwide | 400 million |
Creative & Media | |||
FedEx | – | Dentsu Marcom | 80 million |
FM radio venture from Jagran Group | – | Brand Curry | 50 million |
Cantabil fashion brand | 35 million | ||
GMR Group | – | Prem Associates Advertising and Marketing (Mumbai) | 300 million |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
Leave a Reply