Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 16 – 29 November 2006.
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Dabur India (Consumer Care Division) | – | Maxus (Consolidation) | 1.5 billion |
Euro Batteries | – | Prachar Advertising | 60 million |
Salasar Mega Stores | – | 30 million | |
| Incredible India domestic campaign | – | Span Communications | 450 million |
| Ashok Creatives | |||
| Linc Pens | – | The Media Edge (Kolkata) | 50 million |
| Panasonic Office Automation Systems | – | OMS (Ahmedabad) | 50 million |
Skyline Constructions and Housing | CMM Advertising | Media Direction | 70 million |
Creative | |||
| Ansal API (Real Estate) | Grey Worldwide | BEI Confluence | 180 million |
| Bengalooru Habba 2006 | – | Asymmetric Advertising | NA |
| Eurofly (leisure airline) | – | BEI Confluence | 70-80 million |
| Crocodile Products Pvt Ltd | IB&W | Grey Worldwide (Chennai) | 30 million |
| Jagran Prakashan‘s compact daily | – | M&C Saatchi | 40-50 million |
| Jawaharlal Nehru National Urban Renewal Mission (JNNURM) | – | Lowe (Delhi) | 200 million |
| Wigan & Leigh College | Crayons Advertising | 60-80 million | |
| Jindal Industries | – | Contract Advertising (Delhi) | 30-50 million |
| JivanJor (Jubilant Organosys) | – | Contract Advertising (Delhi) | 80-100 million |
| Ozone Ayurvedics | Mudra | Latitude23 (Delhi) | 23 million |
| Mark Pi’s Crazy Noodles | David | ||
| World Health Organisation‘s new project | – | FCB Ulka (Delhi) | NA |
Creative & Media | |||
Andaman and Nicobar Tourism | – | JWT, O&M, MAA Bozell, RK Swamy/BBDO & Span Communications (Empanelled) | 60-70 million |
Neva thermal wear | InteractVision | Vishaka Communications (Delhi) | 40 million |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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