MUMBAI: OOH is finally joining the sustainability bandwagon. GroupM, WPP’s media investment group, in collaboration with the Indian Outdoor Advertising Association (IOAA), has announced the formation...
Mumbai: Asian Paints’ beloved home and decor series, Where The Heart Is, is back with a bang for its eighth season, offering a masterclass in crafting...
Mumbai: Artificial intelligence (AI) is rapidly reshaping the marketing landscape, becoming a key tool for brands looking to deliver smarter, faster, and more personalised experiences. For...
MUMBAI: She’s found her corporate abode in Adobe. The cutting edge software firm today announced that former Intuit chief marketing officer (CMO) & general manager, strategic...
MUMBAI: There could only be one place he could go: up. And so he has. In his seventh year, at Laqshya Media group, strategic alliances specialist/COO...
MUMBAI: Football fans are going to get more soccer than they could have ever imagined. Close on the heels of JioStar signing up with the Premier...
MUMBAI: Haymarket Media group is getting more senior resources into its India operations as it seeks to drive business growth. The publisher has hired media veteran...
MUMBAI: Digital sales has been his playground for most of his career. And now Sumit Chauhan has jumped on board the Runn Media Labs train as...
MUMBAI: She is one lady who can’t get enough of all things tech. Anju Chaudhary – a B. Tech in computer science from Kurukshetra university –...
MUMBAI: Publicis OOH head Shubabrata Dasgupta is pleased as punch. His outdoor agency has been involved in what he calls a ground breaking innovation. Said Dasgupta...