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MUMBAI: 7UP, is now aiming to ignite taste buds with its “7UP Spiceit Playlist,” a collaboration with Spotify that marries science and sound. It’s a sensory...
MUMBAI: JioHotstar has smashed through the 100 million subscriber barrier, a right royal victory in India’s streaming wars. The platform, a product of the $8.5 billion...
MUMBAI: Routematic, have recruited Chidananda Murthy as their new vice president of people and culture. Murthy, a seasoned HR veteran, is tasked with transforming Routematic’s people...
MUMBAI: India’s media and entertainment sector has hit a milestone, crossing the Rs 2.5 trillion mark in 2024, but it’s digital media that’s stealing the show,...
MUMBAI: Mcdonald’s India north and east is digging deep into the digital realm, teaming up with Warner Bros to launch the Minecraft Movie Meal. Forget your...
MUMBAI: Zeiss India, has launched Specslounge.com, a cheeky omni-channel e-commerce platform designed to give its optician partners a digital leg-up. The platform’s all about seamless online...
MUMBAI: JioStar chief executive officer -entertainment business TV & digital and chairperson of the Ficci media and entertainment committee Kevin Vaz, kicked off the Ficci Frames...
MUMBAI: Tinder is shaking up the Asian dating scene with its new campaign, “Dating, your way,” a saucy celebration of modern romance’s glorious messiness. Tinder’s serving...
MUMBAI: Spykar, is urging a denim revolution this Eid. It’s campaign, “Eidi that always stays with you,” flips the bird to fleeting cash gifts, pushing for...
MUMBAI: Aparna Kulkarni, a marketing heavyweight with a glittering CV, has hung up her diamond-studded boots at the Natural Diamond Council, after a six-and-a-half-year stint. She’s...
