MUMBAI: EndemolShine India, the content behemoth under Banijay Entertainment, is stepping into the branded entertainment arena, forging a strategic partnership with marketing agency Mediascope. This move...
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) has closed its financial year on a high note, reporting a 32 per cent rise in EBITDA to Rs 11,962...
MUMBAI: If quarterly results were a missed call alert, Truecaller’s would be marked “important.” Truecaller has dialled into success once again, with its January–March 2025 quarter...
MUMBAI: Warner Bros. Discovery (WBD) delivered a tale of two halves in Q1 2025 — streaming surged, but studios and traditional networks struggled. The media giant...
MUMBAI: From jungles to ice caps, volcanoes to urban sprawls Sir David Attenborough has taken us everywhere without leaving the sofa. This 8 May, Sony BBC...
MUMBAI: Taboola has turned the page on its India chapter, and it’s no longer just about native ads. With performance marketing in its crosshairs, the global...
MUMBAI: Dust clouds, revving engines, and a fast lane to fandom—Gujarat Trailblazers are gearing up to race ahead in Indian Supercross Racing League (ISRL) Season two...
MUMBAI: This Mother’s Day, Boat and Blinkit dropped a digital truth bomb dressed as a PSA—and it stings in the best way. The campaign, launched on...
MUMBAI: Rain fell, stories flowed, and hearts swelled as Sun Bangla rolled out its latest campaign, ‘Ma—The Eternal Shelter’, in the run-up to Mother’s Day. Set...
MUMBAI: Where faith meets footfall, Chaaipani is scripting a new chapter in spiritual storytelling. Chaaipani has been named the exclusive advertising and brand activation partner for...