MUMBAI: This Father’s Day, Nikon India didn’t just celebrate fathers; it captured them, pixel by pixel. Launching a campaign that focused less on frames per second...
MUMBAI: When luxury meets logic, clicks follow. In a significant account win, digital marketing agency Icubeswire has been named the digital transformation partner for Central Park,...
MUMBAI: Blowing bubbles has never looked this badass. Mars Wrigley India’s Boomer is stepping up to the crease with a bold new campaign featuring pace ace...
MUMBAI: Officewear just got a Gen Z glow-up and it’s serving ambition with a side of attitude. Newme, the fashion-tech brand adored by Gen Z, has...
MUMBAI: As the monsoons roll in, so do the mosquitoes. But this time, India’s battle against dengue is getting a prime-time push. On World Dengue Day...
MUMBAI: If your dad insists on cranking the TV up to ear-splitting levels during the 9 pm debate, Swiggy just served up the perfect Father’s Day...
MUMBAI: Start-up decks by day, bedtime stories by night – the nation’s dadpreneurs are finally getting the spotlight they never asked for but definitely deserve. This...
MUMBAI: When the air gets murky, Gail (India) Ltd knows how to clear the smog – not just from the skies but also in the marketing...
MUMBAI: In a move that sends a clear signal to the global esports arena, S8ul Esports has charged into Riot Games’ League of Legends (LOL) circuit...
MUMBAI: The skincare aisle just got smarter. After wooing the Indian market via a direct-to-consumer entry in 2023, Paula’s Choice, the science-forward skincare brand with a...