MUMBAI: Tilda has cooked up a clever campaign to win over hearts — and carry-ons. Titled ‘Feel Home with Tilda’, the emotion-led activation targets Indian travellers...
MUMBAI: Madison Media Plus, a unit of Madison World, has won the media mandate for Strch, a home-grown Indian activewear brand. The account was won in...
MUMBAI: HT Labs, the innovation and product arm of HT Media, is going global. In a high-powered move blending startups, strategy, and smart cities, the company...
MUMBAI: The International Cricket Council (ICC) has appointed Sanjog Gupta as its new chief executive officer, marking a bold leadership move at a time when cricket...
MUMBAI: It’s not just the daily soaps serving plot twists Balaji Telefilms just delivered one of its own, posting a dramatic turnaround from loss to profit...
MUMBAI: As chants of “Jai Jagannath” echo through Odisha, ITC’s Aashirvaad Salt is mixing devotion with education—quite literally. In the second edition of its ‘Iodine Ka...
MUMBAI: In a world where phones shout louder than they think, AI+ Smartphone has quietly dropped the mic and a national campaign that says smart isn’t...
MUMBAI: If news were a contact sport, Network18 just scored a digital hat-trick while keeping its closest rival, Times Internet, firmly on the defensive. Network18 has...
MUMBAI: India’s advertising industry is on track for another year of robust expansion, with new projections from Magna forecasting total ad spend to reach Rs1.37 lakh...
MUMBAI: Chennai’s Marina Beach saw an unusual sight this July: not just sunbathers or cricket matches, but a Himalaya-branded truck booth parked amid the crowd, drawing...