NEW DELHI: Flushed with the success of marketing the upcoming West Indies cricket tour of India for over Rs 500 million on its own, national broadcaster...
AMSTERDAM: Liberate Technologies and Discovery Networks Europe, have announched that the two would work together to enhance Crocodile Hunter, the Steve Irwin conservation and natural history...
PARIS: Publicis Groupe SA has announced the completion of its merger with Bcom3, forming the world’s fourth-largest advertising and communications group. Publicis also confirmed its strategic...
NEW DELHI: As a first step towards resolving the cricket sponsorship row, the BCCI, one of the richest sporting bodies in the world, has decided to...
NEW DELHI: The Indian Broadcasting Foundation (IBF), an apex body of broadcasting companies operating in India, is of the opinion that all advertisers of brand extension...
MUMBAI: Sony Entertainment Television has organised a live on-the-streets experience of Bachke Rehnaa zara sambhalna, the international game show hosted by Mohnish Bahl on the streets...
MUMBAI: The latest marketing initiative from Zodiac, a manufacturer of corporate and semi formal garments, shows that the Net can be an effective vehicle of catering...
Mumbai, October 18, 2006 : Essel Propack, the global leader in laminated tubes packaging, posted a significant growth of 32% in Net Sales, touching Rs. 2,769...
LONDON: Internet service provider Yahoo! launched an advertising campaign to support the worldwide anti-spam initiative it is spearheading along with Microsoft and AOL. As part of...
TOKYO: Hakuhodo DY Holdings, an advertising giant created out of the integration of Hakuhodo, Daiko and Yomiko Advertising, is gearing to claim its position as the...