ITV

Category: Reality

  • Banijay Asia & SERA team up to send one Indian to space on Blue Origin’s New Shepard rocket

    Banijay Asia & SERA team up to send one Indian to space on Blue Origin’s New Shepard rocket

    Mumbai:  Banijay Asia, part of Banijay Entertainment, the independent content producer, has announced its collaboration with Space Exploration and Research Agency (SERA) to produce an innovative format show that will showcase the nationwide hunt for one ordinary Indian citizen who will journey into space on a future Blue Origin New Shepard mission. The format will capture the drama, disappointment, and joy as the shortlisted individuals participate in various challenges that test their mettle and readiness for space travel. The show will culminate in the selection of a final winner who will have the opportunity to become one of the first Indian citizens to travel into space.

    This announcement builds on SERA’s recent news announcing India as a partner nation for their human spaceflight program aimed at allowing citizens from countries with few or no astronauts to travel into space. SERA’s mission is to democratize space travel by opening up opportunities for ordinary citizens to experience the wonders of space exploration.

    “At Banijay Asia, our mission has always been to explore new horizons in storytelling. We’re embarking on an unprecedented journey with SERA to create a reality format that transcends the ordinary. It’s a privilege to document this journey of an ordinary Indian space traveller and show how this program will not only transform their life but also democratize space travel more broadly. We’re excited to entertain and inspire our audiences as we pave a new path in the world of competitive reality television, and spark a new wave of interest in space exploration,” said Banijay Asia & EndemolShine India founder & group CEO Deepak Dhar.  

    Banijay Asia & EndemolShine India Group chief development officer Mrinalini Jain expressed her enthusiasm saying: “Partnering with SERA is a testament to Banijay Asia’s quest to find inspiring stories to narrate in the most innovative formats. We will pioneer an innovative and inspirational format by blending the thrill of reality television with the awe of space exploration. This will be a game-changing format showing every step of the journey from selection to space.”

    SERA co-founder Joshua Skurla shared his excitement for the collaboration: “SERA is founded on the principle of making space accessible to all. Our mission is to inspire and enable individuals from all backgrounds to explore the cosmos, fostering a new era of discovery and understanding. This partnership with Banijay Asia will bring space- and science-related content to a diverse audience. We look forward to their innovative approach to transform this historic endeavour into a movement that will not only inspire millions but also cultivate a global dialogue on the future of space exploration.”

    SERA’s spaceflight program will offer citizens from across the world six seats on a future mission of New Shepard, Blue Origin’s reusable suborbital rocket. The mission will fly the selected astronauts on an 11-minute journey past the Kármán line (100 km), the internationally recognised boundary of space.

  • Banijay Asia acquires format rights from Sony Pictures Television

    Banijay Asia acquires format rights from Sony Pictures Television

    Mumbai: Banijay Asia, part of Banijay Entertainment, has inked a deal with Sony Pictures Television, the global television production and distribution company, acquiring format rights to produce Indian remakes of five of its popular international scripted series. The international favourites by Sony Pictures Television which Banijay Asia will recreate for Indian viewers include:

    1.    Drop Dead Diva: A captivating blend of comedy and drama which follows the story of a fashion model who dies in a sudden car accident and reincarnates into the body of a brilliant, plus-sized lawyer.

    2.    La Prepago: This gripping Colombian telenovela centres around a woman living a double life: one as a beautiful university student with a normal love life from a traditional family; the other as a high-class escort who is paid for companionship to support her family.

    3.    Men At Work: A hilarious comedy series that chronicles the lives of four friends navigating the complexities of work, relationships, and friendship in the bustling city of New York.

    4.    Mob Doctor: Combining elements of medical drama and organised crime, Mob Doctor tells the story of a talented surgeon who works at an upscale Chicago hospital but finds herself entangled with the mafia when she is forced to treat their wounded.

    5.    Rosario Tijeras: The series follows the journey of a vengeance-obsessed, young woman from the slums of Colombia and her love affair with two best friends who come from wealthy families.

    Expressing her enthusiasm about the partnership, Banijay Asia & Endemol Shine India group chief development officer, Mrinalini Jain said, “This collaboration allows us to bring some of the world’s most iconic and celebrated series to India by reimagining them through an Indian lens and adding a cultural twist. Each of these shows has a rich history and a massive following, and we are committed to maintaining their essence while making them relatable to our Indian viewers. Our journey with Sony Pictures Television is driven by a shared passion for storytelling, and commitment to deliver captivating content, and we look forward to bringing the best of global entertainment to the Indian market while ensuring each adaptation creates an unforgettable experience for our audiences.”

    Sony Pictures Television VP, distribution, India, Sonika Bhasin said: “We are pleased to collaborate with Banijay Asia to bring international favourites to Indian audiences in new and exciting ways. These shows have garnered immense popularity worldwide, and we are excited to see them adapted for Indian audiences. We believe Banijay Asia has the expertise to deliver high-quality adaptations that capture the essence of the original series while offering a fresh perspective that appeals to the local audience. This is an exciting opportunity to showcase the universal appeal of Sony’s rich content library while embracing the vibrant culture and storytelling techniques of India, which has emerged as a key market for the global entertainment sector. With our combined expertise and creative vision, these adaptations will achieve the same level of success and appreciation across South Asia.”

    Banijay Asia & Endemol Shine India have successfully delivered several hit scripted adaptations including The Night Manager, and The Trial alongside successful originals like Aarya, Dahan, Matsya Kaand, Bombay Begums and Trial By Fire.  The companies are also behind strong non-scripted productions including MasterChef, Big Boss, Temptation Island and Into The Wild with Bear Grylls.

  • Kaun Banega Crorepati Season 16 airing on Sony Entertainment Television

    Kaun Banega Crorepati Season 16 airing on Sony Entertainment Television

    Mumbai: Celebrating the strength and determination of the common man/woman, Kaun Banega Crorepati returns for its 16th season on Sony Entertainment Television. This season’s campaign, ‘Zindagi Hai. Har Modh Par Sawaal Puchegi. Jawab Toh Dena Hoga’, sparks introspection and reflects the belief that at pivotal moments, life presents us with challenges that test us, and our responses to these situations guide us to new paths. Premiering on 12th August, the beloved game show will air every Monday to Friday at 9 p.m., with the legendary Amitabh Bachchan continuing to inspire us as host. For 24 years, the show has been a beacon of hope and knowledge for millions of viewers and this season promises to be even more thrilling and engaging with exciting new elements.

    This year, the contestants will face a captivating new twist: the ‘Super Sawaal.’ The Super Sawaal is a bonus question between questions 5 and 6 which challenges players to answer without options or lifelines. A correct answer unlocks the ‘Dugnaastra,’ giving contestants the chance to press the buzzer and double their amount on any one question of their choice between questions 6 to 10. The fast-paced ‘Super Sandook’ remains in this season as well to add thrill to the game; the contestant, after successfully crossing INR 3,20,000 will be put to the test with a 10-question rapid-fire quiz which must be answered in 90 seconds.

    Roping in 22 brands, the 16th season of Kaun Banega Crorepati is Co-presented by Hyundai Motor India Limited and Aditya Birla Group. It is Co-powered by Mountain Dew PepsiCo India, Mondelez India, Ultratech Cement and Parag Milk Foods (Gowardhan Ghee). With Special Partner Patanjali Dantkanti, Lauritz Knudsen Electrical & Automation and Ceat, and Banking Partner State Bank of India, the show’s Associate Sponsors are Asian Paints, Kalyan Jewellers, Raymond, Life Insurance Corporation of India, Bikaji, Dorset, RC Plasto Tank and Pipes Pvt Ltd, Amazon.in and Aakash Educational Services Ltd. The reality quiz show also has large partnership deals with the Reserve Bank of India, GSK, and Dr. Morepen.

    Sony Entertainment Television, Sony SAB, Sony PAL, and Sony MAX Movie Cluster business head Neeraj Vyas said, “Over the years, Kaun Banega Crorepati has emerged as a cultural phenomenon that celebrates Indians who dare to dream big and have the courage to turn their dreams into reality. This season’s campaign pays homage to the indomitable spirit of these individuals who are ready to face life’s toughest questions with befitting answers. Year after year, we strive to add fresh and engaging elements to keep the audience captivated and the introduction of ‘Super Sawaal’ adds a new layer of excitement and strategy to the game. This knowledge-based reality quiz show possesses the ability to unite families and promotes wholesome viewing, truly setting it apart from other television shows.”

  • QYOU Media channel Q TV brings all-new BakLOL to Indian viewers

    QYOU Media channel Q TV brings all-new BakLOL to Indian viewers

    Mumbai: Building upon its Zara Hatke proposition, Q TV, QYOU Media India’s, Hindi General Entertainment Channel continues to bring path-breaking creator-led content with a viewer-first approach on television. Q TV now gears up to launch the all-new BakLOL featuring YouTube sensations Pankaj, Sweety, along with the charming 9-year-old Ridu. A true family entertainer, BakLOL will offer humorous takes on relatable, daily situations and life accounts. Set to premiere on Monday, 29 July 2024 at 8:00 PM on Q TV, BakLOL will air on weekdays at 8:00 PM with a next-day repeat telecast at 3:00 PM.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Q TV (@theq.tv)

     

    Bolstering the channel’s comedy content, with relatability at its core, BakLOL will feature comedy sketches based on life events, social scenarios, and daily life. BakLOL’s key proposition is its recurring characters and themes, thus deepening viewer connection while maintaining a consistent comic style. BakLOL is poised to bring joy and laughter, further positioning Q TV as a constant companion in viewers’ daily lives.

    Speaking on leveraging the success of BakLOL on Q TV, QYOU Media India Group CEO Raj Mishra said, “The comedy genre continues to boost the entertainment quotient in Indian homes. At QYOU Media, we are committed to strengthening our authentic programming slate of relatable, creator-led offerings. Bringing fresh episodes of BakLOL is part of our commitment to deliver content that is both entertaining and engaging. We aim to bring our audiences closer to their favourite shows and digital creators, and we are confident that BakLOL will do just that.”

    Sharing his excitement, BakLOL’s creator Pankaj Sharma, said, “Q TV has provided us with a fantastic platform to grow our audience base. This partnership has further established us as a household name in India, encouraging us to create more engaging and relatable content. We are confident that the all-new BakLOL on Q TV will entertain families with humour and comedy.”

    Sanjhalika Shokeen aka Sweety added, “We are always looking at creating engaging and entertaining content for our audiences. With BakLOL, we have been successful in tapping into the pulse of viewers. We are delighted to bring an all-new BakLOL to Indian homes.”

    Supporting the launch, Q TV has also launched a digital campaign targeting viewers, promising entertainment like never before with the trio Pankaj, Sweety, and Ridu.  

    BakLOL reaffirms Q TV’s Zara Hatke commitment to keeping its audiences engaged and entertained and promises to captivate audiences with differentiated comedic chemistry.

    Join Pankaj, Sweety, and Ridu exclusively on Q TV’s all-new BakLOL, Monday, 29 July from 8:00 pm onwards

  • Colors Marathi announces new season of ‘Bigg Boss Marathi’

    Colors Marathi announces new season of ‘Bigg Boss Marathi’

    Mumbai: The much-anticipated new season of Bigg Boss Marathi will premiere on 28 July 2024, bringing back the excitement and drama that fans love. The Bigg Boss house is ready to welcome its new housemates, with over 100 cameras capturing their every move. For 100 days, viewers will witness the intriguing, often unexpected, sides of the contestants, all under the watchful eye of superstar Riteish Deshmukh. Adding his unique style and charisma, Riteish promises a season full of masti and high-octane entertainment as he hosts the show this season. Produced by Banijay and Endemol Shine India, special partners Santoor, PN Gadgil and Sons, the new season of ‘Bigg Boss Marathi’ will air every night from next Sunday at 9 pm on Colors Marathi.

    This season, Bigg Boss Marathi will feature contestants from diverse fields, creating a dynamic mix that will be revealed soon. The promos have already given viewers a glimpse of Riteish’s engaging style and a hint of what they can expect from him on the show. So, it will be interesting to watch how he welcomes the contestants. Will he be a friend or a guide? Will he do Grand Masti with contestants, or be their Lai Bhaari companion? What happens when something goes wrong, or someone crosses the line? All this will unfold soon in Riteish’s style.

    Riteish Deshmukh while expressing his excitement about the new season of ‘Bigg Boss Marathi’ said, “I am excited bringing the new season of ‘Bigg Boss Marathi’ to you. I have been following this show closely all these years, and now I am thrilled to be associated with Colors Marathi as the new host of Bigg Boss Marathi. It’s our responsibility to present this show in a new style and new form. The new season of Bigg Boss Marathi will be full of excitement, drama, and a lot of fun.”

    Viacom18 president (general entertainment) Alok Jain said, “At Viacom18, we prioritize innovation, consistently introducing diverse themes across our channels to ensure every family member finds a story they connect with. Bigg Boss franchise exemplifies this commitment by evolving with fresh content and engaging formats. This season, with Riteish Deshmukh hosting Bigg Boss Marathi, we are redefining the viewing experience, bringing unexpected twists and dynamic interactions. By blending universal storytelling with local flavors, we are creating compelling narratives that resonate across different audiences. As we continue to set new benchmarks in entertainment, viewers can look forward to a season filled with unparalleled excitement.”

    Viacom18 cluster head, Colors Marathi, Colors Kannada, and Color Tamil, Sushma Rajesh said, “Colors Marathi has always been at the forefront of groundbreaking storytelling, and we are delighted to unveil the new season of Bigg Boss Marathi. After a period of eager anticipation, we are thrilled to bring back Bigg Boss Marathi with renewed energy and excitement, with Riteish Deshmukh as the new host. This season is set to offer a remarkable fusion of drama and intrigue, elevating the viewer experience and reinforcing our focus on varied and exceptional entertainment. We are confident this season will not only entertain but also resonate deeply with our audience, making it a truly unforgettable experience.”

    Colors Marathi programming head Kedar Shinde added, “Bigg Boss Marathi is Colors Marathi’s big ticket show and it’s returning after 2 years. This marks the beginning of a new era for Colors Marathi where novelty will be the buzzword to take the channel to newer heights. We have given Riteish Deshmukh, who is Bollywood and Maharashtra’s favorite superstar, the hosting responsibility of the show. Rest assured, this new season will be grander and more vibrant. It takes guts to be part of the game. This season will see contestants from different fields, different parts of the state. Their talent and popularity will take this season to newer heights for sure.”

    Banijay Asia and Endemol Shine India founder & group CEO Deepak Dhar said, “We are excited to launch this season of Bigg Boss Marathi which promises a fresh wave of drama & entertainment with the charismatic Riteish Deshmukh as our new host.  The overwhelming response from our audience season after season has inspired us to come together once more to create the 5th season of Bigg Boss Marathi, while also taking our association with Colors Marathi one step ahead. At Endemol Shine India, we want to make sure that interesting formats like Bigg Boss are tailored to connect with every household and resonate with the diverse linguistic and cultural tastes of our audiences. We are confident that this season will continue to captivate & engage our viewers while taking the Bigg Boss experience to new heights.”

    Bigg Boss is known for its intriguing, unpredictable, and humorous aspects, along with its compelling contestants. Beyond entertainment, Bigg Boss has been a launchpad for many, fulfilling dreams and establishing individual identities. As the doors to the Bigg Boss Marathi house open this time, viewers eagerly anticipate the new participants, their gameplay, and who will capture hearts and entertain with their antics.

    Bigg Boss Marathi’s new season premieres on 28 July and will air every day at 9 pm on Colors Marathi. Viewers can also catch the show anytime on JioCinema.
     

  • India’s Best Dancer unveils IBD Studio – Jaha Aap Chunege Gaana, Aur Hum Sikhaayenge How To Dance To It!

    India’s Best Dancer unveils IBD Studio – Jaha Aap Chunege Gaana, Aur Hum Sikhaayenge How To Dance To It!

    Mumbai: India’s Best Dancer 4 has won hearts with its launch episodes, judged by the ENT experts Karisma Kapoor, Geeta Kapur, and Terence Lewis. Setting a strong tone for the competition, the fourth season carries the inspiring tagline “Jab Dil Kare Dance Kar,” showcasing how dancing can alleviate stress and bring happiness into people’s lives.

    Terence Lewis, IBD4 Judge:   

     Aniket Chauhan, IBD4 Host:

    IBD Studio Live Announcement:

    And now, the show is extending the glamour, skill, and pure joy of dancing of this season to the digital universe by presenting the IBD studio – Jaha Aap Chunenge Gaane, Aur Hum Sikhaayenge How To Dance to it! This unique concept lets the viewers pick songs from a set list shared by the channel, which they want to be taught by the talented team. This extension allows fans to interact directly with Terence Lewis, providing a unique opportunity to engage with one of the show’s renowned judges. Through this Live, viewers can gain insights into the judging process, behind-the-scenes moments, and dance tips from Terence himself.

    This engaging session also promises fun chats and dance games hosted by the dynamic Aniket Chauhan, who will also be joined by the brilliant choreographer Vartika Jha. Don’t miss out on this extraordinary opportunity to learn from the best in the industry on 18th July at 5 PM, exclusively on Sony Entertainment Television’s Instagram, Facebook, and YouTube channels.

    Terence Lewis shares, “Dance is the hidden language of the soul, and through the IBD Studio, we aim to bring that language to everyone in a delightful blend of entertainment and learning. By breaking down the moves and explaining the art behind select steps, we hope to connect with viewers on a deeper level and inspire them to express themselves through dance.”

    Aniket Chauhan adds, “Going beyond the show, this is an effort to create a community where we share, learn, and grow together. Being part of the IBD Studio allows us to create a space where everyone can join in the joy of dance, regardless of their skill level. It’s about making dance accessible and fun for everyone.”

    Vartika Jha concludes, “I can’t wait to decode your favourite songs and make dancing a joyful experience for all. Through IBD Studio, I hope to bring the same excitement and enthusiasm to our audience. Let’s make every beat count and every move memorable.”

  • Sony Entertainment Television announces fourth Season of India’s Best Dancer

    Sony Entertainment Television announces fourth Season of India’s Best Dancer

    Mumbai: Dancing evokes a wide range of emotions making it a versatile and dynamic medium for emotional expression. And, inviting viewers to experience this very emotion, Sony Entertainment Television is set to elevate the entertainment fever with the coming of its homegrown dance reality show, ‘India’s Best Dancer – Season 4.’ Heightening the glamour quotient of the show will be Bollywood’s dancing diva, Karisma Kapoor who takes on the role as a judge. And, joining her in this journey will be Terence Lewis, and Geeta Kapur, as they reprise their role as judges this season. Promising a captivating journey of extraordinary talent and electrifying dance moves the fourth season of the much-cherished dance reality show urges viewers, ‘Jab Dil Kare Dance Kar!’

    Co-presented by Maruti Suzuki India Ltd, with trusted partner Garnier Color Naturals and produced by Frames Production Company, India’s Best Dancer Season 4 premieres on 13th July, every Saturday and Sunday at 8 pm only on Sony Entertainment Television.

    In all of 90 seconds on the clock during the auditions, the contestants must showcase three power moves to impress the judges, also known as E.N.T specialists to go ahead in the show. Evaluated based on the criteria of ‘Entertainment,’ ‘Newness,’ and ‘Technique’ this season’s new judge Karisma Kapoor will look at the ‘Entertainment’ factor, Geeta Kapur will keep a keen eye on the ‘Newness’ element and Terence Lewis will focus on the ‘Technique’ of the overall performance. Introducing a new game changer this season, the contestants will be given a compelling task called ‘Mauka Ya Chauka’ where the contestants who get the best buzzer from the judges will face this challenge. Opting for ‘Mauka’ ensures direct entry into the Top 12, bypassing the Mega Auditions, while choosing ‘Chauka’ involves a dance-off against a former contestant of the show who is now a part of the jury panel. Then comes the Mega Auditions where the selected contestants battle it out in pairs of trios to move into the next round. And last comes the Grand Premiere where the judges will announce the Top 12 contestants as the ‘Best Barah’ who will be introduced to their respective mentors in their journey ahead. Each week, these contestants will compete to get one step closer to winning the coveted title of India’s Best Dancer!

    Celebrating talent, diversity, and sheer entertainment, India’s Best Dancer Season 4 promises a dynamic fusion of dance, expression and emotion. Get ready to witness a spectacular showcase of skill and creativity as these dancers compete to captivate audiences and secure their place in the spotlight.

    Tune in to watch the new and talented dancers bring excitement and intrigue to India’s Best Dancer Season 4 starting 13th July every Saturday & Sunday at 8 pm only on Sony Entertainment Television

    Comments:

    Neeraj Vyas, business head – Sony Entertainment Television, Sony SAB, Sony PAL, and Sony MAX Movie Cluster

    Setting new standards and unearthing exceptional dance talent from every part of the country, India’s Best Dancer is a format that not only entertains but also inspires. Season 4 is set to deliver a captivating mix of stunning performances and expert critiques, while also underscoring the transformative power of dance.

    Ranjeet Thakur and Hemant Ruprell, producers, Frames Production company

    We are delighted to collaborate once again with Sony Entertainment Television for yet another exhilarating season of India’s Best Dancer. Our partnership with SET has been instrumental in bringing this platform to life by showcasing unparalleled dance talent from across the country. With our new judge Karisma Kapoor joining our seasoned judges Geeta Kapur and Terence as the ‘ENT’ (Entertainment, Newness and Technique) Specialists on the judges’ panel; season 4 promises to be phenomenal.

  • Bigg Boss Malayalam Season 6 reaches historic 2.7 crore viewers

    Bigg Boss Malayalam Season 6 reaches historic 2.7 crore viewers

    Mumbai: Launched on 10 March 2024, this season of Asianet’s Bigg Boss Malayalam captivated audiences with 25 dynamic contestants from diverse backgrounds, offering a rich tapestry of conflicts, friendships, romances, physical challenges, and strategic games. This season’s grand finale reached a historic viewership milestone, making it the highest-rated season ever in the show’s history.

    Bigg Boss Malayalam Season 6 maintained stellar ratings throughout its run, underscoring the deep connection between Asianet and its dedicated viewers. The show not only dominated television but also made waves on digital platforms, becoming a cultural phenomenon among Malayalis. In Kerala alone, it reached an astonishing 2.7 crore viewers (Source: BARC 2+U+R).

    The magnetic presence of host Mohanlal was a major draw, with his charisma elevating the show to new heights. This season was packed with innovative twists, including the introduction of the power room and the unprecedented simultaneous entry of six wildcard contestants. Mohanlal’s iconic ‘A 10’ digital font presentation, cinematic narratives, CID Ramdas, live sketches in the finale, and impactful social messages like organ donation kept viewers on the edge of their seats.

    Bigg Boss Malayalam Season 6’s ratings soared by 35 per cent compared to the previous season (BARC 2+ Kerala U+R). The show’s viewership on Disney+ Hotstar surged by an impressive 55 per cent. Engagement metrics also saw remarkable growth, with social media mentions doubling and voting for contestants increasing by 69 per cent. The final week’s voting alone witnessed an extraordinary 87 per cent spike in votes, showcasing the show’s immense popularity and viewer investment.

    The success of Bigg Boss Malayalam Season 6 was amplified by its esteemed sponsors. The show was title sponsored by Ski Ice Cream and co-presented by Atomberg, Amruthaveni, Domex, and Lloyd. Key partners included India Gate, Britannia Good Day & Comfort, with Dazller Eterna as the beauty partner and Gold Winner as the health partner. Special partners featured 7Up, Squad, and Tang, while co-sponsors included K.P. Namboodiris, Premier Tissues, Milma, M4Marry.Com, Exo Gel, Kerala Matrimony, AirTel, Veranda Race, Peet & Joe, Eastern, John’s Umbrella, MyG, MI, and Confidence Group. The Prize Sponsor for the season was Confident Group.

    Bigg Boss Malayalam Season 6 has not only set a new benchmark for reality TV but has also become an integral part of Malayali culture, leaving an indelible mark on the entertainment industry.

  • Become the ‘Khaas Khiladi’ with Khatron Ke Khiladi 14 and Hyundai!

    Become the ‘Khaas Khiladi’ with Khatron Ke Khiladi 14 and Hyundai!

    Mumbai: For over 13 years, COLORS’ ‘Khatron Ke Khiladi’ has been the unrivalled champion of stunt-based entertainment, leaving a trail of jaw-dropping moments of fighting fears. Carrying forward its adrenaline-riddled legacy, its new edition promises to push the boundaries of what’s possible and turn contestants into extraordinary daredevils in Romania. Over the years, many commoners have dreamed of sharing the frame with the show’s contestants and its indomitable host Rohit Shetty. For the first time, this dream will become a reality for one lucky individual. Hyundai Motor India Limited (“Hyundai”), a renowned automobile manufacturer, has joined forces with the show as a presenting sponsor for the first time, arriving at a thrilling milestone in the realm of entertainment and automotive integration. In an adventurous twist to this one-of-a-kind collaboration, Hyundai is steering the thrill factor a notch higher, guaranteeing a wild ride that will leave everyone on the edge of their seats. Marking a new chapter in the show’s history, the presenting sponsor has opened the doors to a once-in-a-lifetime opportunity for a commoner to live the Khiladi dream for the first time. Through ‘Hyundai Drive to Win Contest’, a lucky car enthusiast will be bestowed the coveted title ‘Khaas Khiladi of the Season’. All the thrill-seekers must do is visit their nearest Hyundai showroom and test drive a car 5 lucky thrill-seekers will stand a chance to appear in the season’s finale, and one finalist thrill-seeker will get the opportunity to perform a stunt with the finalists of the show and win a Hyundai car. The message stands loud and clear, ‘If you have the drive to win, just drive to win’.

    Viacom18 head of network sales Mahesh Shetty said, “Khatron Ke Khiladi has been the epitome of adrenaline-fueled entertainment, where contestants face their deepest fears and push their limits to conquer challenges. This season marks the debut of renowned automobile manufacturer, Hyundai Motor India Limited, as the presenting sponsor, an exciting milestone in the show’s history. With its commitment to excellence and adventure, Hyundai adds a groundbreaking element of interactivity to the heart-racing action of Khatron Ke Khiladi. This inaugural partnership is offering a once-in-a-lifetime opportunity for the everyday hero to step into the spotlight as ‘Khaas Khiladi of the Season’ and perform a stunt on television – a first for this daring reality show. The endeavour is to enhance our viewer engagement, strengthen brand perception and provide added value to the audience through thrilling experience.”

    Hyundai Motor India Ltd. COO Tarun Garg said, “At Hyundai Motor India Limited, we continuously strive to partner with initiatives that reflect our passion for innovation and resonate well with the public. Our collaboration with COLORS’ popular reality show, Khatron Ke Khiladi, aims to engage the show’s nationwide fanbase and offer our audience an action-packed and exhilarating experience. Elevating the adventure further, we invite viewers to participate in the ‘Hyundai Drive to Win’ contest, where they have the chance to win the prestigious title of ‘Khaas Khiladi of the Season.’ Embracing the spirit of untamed adventure, we eagerly anticipate an exciting season filled with unimaginable challenges.”

  • I Survived Bear Grylls series premieres on discovery+ & Discovery Channel on 3 June

    I Survived Bear Grylls series premieres on discovery+ & Discovery Channel on 3 June

    Mumbai: Get ready for an adrenaline-packed adventure as Warner Bros. Discovery premieres I Survived Bear Grylls on 3 June on discovery+ and Discovery Channel at 8 PM IST. This thrilling new series merges the excitement of survival and game show genres, offering viewers a unique blend of education and entertainment.

    Hosted by legendary survivalist Bear Grylls and comedian Jordan Conley, this series features eight stand-alone episodes, each presenting a fresh set of contestants who face specially designed games that elevate Bear’s most iconic adventures. Known for his daring rescues and survival prowess, Bear Grylls shifts his focus from self-preservation to challenging America’s armchair adventurers.

    In each episode, contestants are pushed to their limits with wilderness-simulated challenges that test their smarts, physical endurance, and adaptability. From navigating treacherous terrains to consuming some truly gnarly survival food, participants must do whatever it takes to survive and emerge victorious.

    I Survived Bear Grylls highlights the tenacity and resourcefulness needed to overcome the odds in the wilderness. Each episode offers a blend of discovery, education, and adventure, ensuring viewers are both entertained and enlightened.

    Don’t miss the premiere of I Survived Bear Grylls as Bear Grylls takes you on this captivating journey into the wild on June 3rd on Discovery Channel & discovery+